How popular isMicrosoft Dynamics 365 in search?
In September 2026, there were an estimated 104K branded searches for Microsoft Dynamics 365 worldwide which is down 12.6% over the last 12 months. Microsoft Dynamics 365 holds 11.8% estimated Share of Search among ERP software worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
NetSuite71.7%
Microsoft Dynamics 36511.8%
SAP Business One9.6%Acumatica5.3%
Odoo1.6%
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Which ERP software compete with Microsoft Dynamics 365?
Share of Search by month for NetSuite, Microsoft Dynamics 365, SAP Business One, Acumatica. The figures are in the table below the chart.
View monthly share of search table
| Month | NetSuite | Microsoft Dynamics 365 | SAP Business One | Acumatica | Odoo |
|---|---|---|---|---|---|
| Oct 2025 | 73.9% | 12.2% | 8.1% | 4.5% | 1.3% |
| Nov 2025 | 70.1% | 14.1% | 9.4% | 5.2% | 1.3% |
| Dec 2025 | 73.9% | 12.2% | 8.1% | 4.5% | 1.3% |
| Jan 2026 | 69.9% | 14% | 9.4% | 5.1% | 1.5% |
| Feb 2026 | 69.9% | 14% | 9.4% | 5.1% | 1.5% |
| Mar 2026 | 69.9% | 14% | 9.4% | 5.1% | 1.5% |
| Apr 2026 | 69.9% | 14% | 9.4% | 5.1% | 1.5% |
| May 2026 | 73% | 12% | 8% | 5.4% | 1.6% |
| Jun 2026 | 73% | 12% | 8% | 5.4% | 1.6% |
| Jul 2026 | 73.2% | 12% | 8.1% | 5.4% | 1.3% |
| Aug 2026 | 73.2% | 12% | 8.1% | 5.4% | 1.3% |
| Sep 2026 | 71.7% | 11.8% | 9.6% | 5.3% | 1.6% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 71.7% | 368K | 0% | -1.5 points | |
| 2, held 2nd | 11.8% | 60.5K | 0% | -0.2 points | |
| 3, held 3rd | 9.6% | 49.5K | +22.2% | +1.6 points | |
| 4, held 4th | 5.3% | 27.1K | 0% | -0.1 points | |
| 5, held 5th | 1.6% | 8.1K | +22.7% | +0.3 points |
1.
NetSuite71.7%
Held 1st. 368K estimated branded searches, 0% vs prior month. Share -1.5 points.
11.8%
Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share -0.2 points.
9.6%
Held 3rd. 49.5K estimated branded searches, +22.2% vs prior month. Share +1.6 points.
5.3%
Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
5.
1.6%
Held 5th. 8.1K estimated branded searches, +22.7% vs prior month. Share +0.3 points.
Compare search popularity between Microsoft Dynamics 365 and its closest rivals
Every comparison with Microsoft Dynamics 365
12 comparisons
- Microsoft Dynamics 365 vs HubSpot
- Microsoft Dynamics 365 vs Pipedrive
- Microsoft Dynamics 365 vs Salesforce
- Microsoft Dynamics 365 vs Zoho CRM
- Attio vs Microsoft Dynamics 365
- Microsoft Dynamics 365 vs NetSuite
- Microsoft Dynamics 365 vs SAP Business One
- Acumatica vs Microsoft Dynamics 365
- Microsoft Dynamics 365 vs monday CRM
- Close vs Microsoft Dynamics 365
- Microsoft Dynamics 365 vs Freshsales
- Microsoft Dynamics 365 vs Odoo
How has branded search demand for Microsoft Dynamics 365 changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Microsoft Dynamics 365 worldwide fell from 119K to 104K.
- Across the 12 months ending September 2026, Microsoft Dynamics 365’s estimated Share of Search among ERP software worldwide peaked at 14.1% in November 2025 and was lowest at 11.8% in September 2026.
How did search popularity change for ERP software worldwide in September 2026?
3 changes
In September 2026, SAP Business One gained estimated Share of Search among ERP software worldwide, from 8.1% to 9.6%.
In September 2026, NetSuite lost estimated Share of Search among ERP software worldwide, from 73.2% to 71.7%.
Estimated monthly branded searches for Microsoft Dynamics 365 worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.
Where does Microsoft Dynamics 365 compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| CRM platforms | 5th of 9 | 1.7% | Show ranking |
| ERP software | 2nd of 5 | 11.8% | Shown above |
How is Microsoft Dynamics 365 measured?
Brandwave collects information about searches that people make online using Microsoft Dynamics 365’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
25 branded search terms
- 365 dynamics crm
- crm dynamics 365
- crm for dynamics 365
- crm in dynamics 365
- dynamics 365 crm
- dynamics 365 customer insights
- dynamics 365 customer relationship management
- dynamics 365 for crm
- dynamics 365 marketing
- dynamics 365 sale
- dynamics 365 sales
- dynamics crm
- dynamics crm 365
- microsoft 365 dynamics crm
- microsoft crm dynamics 365
- microsoft dynamics 365
- microsoft dynamics 365 crm
- microsoft dynamics 365 crm software
- microsoft dynamics 365 customer relationship management
- microsoft dynamics 365 for sales
- microsoft dynamics 365 sales
- microsoft dynamics crm
- microsoft dynamics crm 365
- ms dynamics 365 crm
- sales dynamics 365
Who owns Microsoft Dynamics 365?
Microsoft Dynamics 365 is owned by Microsoft. Brandwave also tracks 
GitHub Actions, GitHub Copilot, 
LinkedIn Ads, Microsoft 365, 
Microsoft Authenticator, Microsoft Bookings, 
Microsoft Designer, Microsoft Dynamics 365 Business Central, Microsoft Edge, Microsoft Entra, 
Microsoft Forms, Microsoft Power BI, Microsoft PowerPoint, Microsoft Surface, Microsoft Teams, Microsoft Translator, Microsoft Visio, 
Minecraft, OneDrive, 
OneNote, 
Outlook, Power Automate, Power BI, SharePoint, 
Xbox and Xbox Game Pass, owned by the same company, worldwide.
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Is Microsoft Dynamics 365 your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.