Brandwave

ERP software:Which are searched most?

In September 2026, Odoo was the most searched among ERP software worldwide, with an estimated 1.1M branded searches and 67.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Odoo67.1%
  2. NetSuite22%
  3. Microsoft Dynamics 3656.2%
  4. SAP Business One3%
  5. Acumatica1.8%

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Share of SearchLeaderboard

Compare the erp software people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among ERP software worldwide, by month

Share of Search by month for Odoo, NetSuite, Microsoft Dynamics 365, SAP Business One. The figures are in the table below the chart.

View monthly share of search table
MonthOdooNetSuiteMicrosoft Dynamics 365SAP Business OneAcumatica
Oct 202567.7%22.4%5.9%2.5%1.5%
Nov 202570.7%19.2%5.9%2.6%1.5%
Dec 202571.8%19.7%5.1%2.2%1.3%
Jan 202670.7%19.1%6%2.6%1.5%
Feb 202670.6%19.2%6%2.6%1.6%
Mar 202670.2%19.1%6.5%2.6%1.5%
Apr 202670.7%19.2%5.9%2.6%1.6%
May 202667.4%21.9%6.4%2.4%1.8%
Jun 202667.3%21.9%6.7%2.4%1.7%
Jul 202667.2%22%6.6%2.4%1.8%
Aug 202667.6%22.2%6%2.4%1.8%
Sep 202667.1%22%6.2%3%1.8%

This month’s ranking, September 2026

  1. 1.Odoo

    67.1%

    Held 1st. 1.1M estimated branded searches, +0.13% vs prior month. Share -0.5 points.

  2. Held 2nd. 368K estimated branded searches, 0% vs prior month. Share -0.2 points.

  3. Held 3rd. 104K estimated branded searches, +4% vs prior month. Share +0.2 points.

  4. Held 4th. 49.5K estimated branded searches, +22.2% vs prior month. Share +0.5 points.

  5. 5.Acumatica

    1.8%

    Held 5th. 29.4K estimated branded searches, +0.44% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among ERP software worldwide?

In September 2026, Odoo was the most searched among ERP software worldwide, with an estimated 1.1M branded searches and 67.1% estimated Share of Search within this set. NetSuite is in 2nd place, 45.1 percentage points behind at 22% Share of Search.

Global ERP software, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Odoo67.7% → 67.1%71.8%Dec 202567.1%Sep 20261st
NetSuite22.4% → 22%22.4%Oct 202519.1%Mar 20262nd
Microsoft Dynamics 3655.9% → 6.2%6.7%Jun 20265.1%Dec 20253rd
SAP Business One2.5% → 3%3%Sep 20262.2%Dec 20254th
Acumatica1.5% → 1.8%1.8%May 20261.3%Dec 20255th

Each finding as a sentence

  • Across the 12 months ending September 2026, Odoo’s estimated Share of Search among ERP software worldwide decreased from 67.7% to 67.1%.
  • Across the 12 months ending September 2026, Odoo’s estimated Share of Search among ERP software worldwide peaked at 71.8% in December 2025 and was lowest at 67.1% in September 2026.
  • Across the 12 months ending September 2026, NetSuite’s estimated Share of Search among ERP software worldwide peaked at 22.4% in October 2025 and was lowest at 19.1% in March 2026.
  • Across the 12 months ending September 2026, Microsoft Dynamics 365’s estimated Share of Search among ERP software worldwide peaked at 6.7% in June 2026 and was lowest at 5.1% in December 2025.
  • Across the 12 months ending September 2026, NetSuite, Microsoft Dynamics 365, SAP Business One and Acumatica held steady: their estimated Share of Search among ERP software worldwide each moved less than 0.5 percentage points.

How did search popularity change for ERP software worldwide in September 2026?

  1. In September 2026, SAP Business One gained estimated Share of Search among ERP software worldwide, from 2.4% to 3%.

  2. In September 2026, Odoo lost estimated Share of Search among ERP software worldwide, from 67.6% to 67.1%.

  3. Estimated monthly branded searches for NetSuite worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.

  4. Estimated monthly branded searches for Microsoft Dynamics 365 worldwide fell 12.6% over 12 measured months, from 119K to 104K in September 2026.

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