Brandwave

How popular isOdoo in search?

In September 2026, there were an estimated 1.1M branded searches for Odoo worldwide which is down 17.4% over the last 12 months. Odoo holds 1.6% estimated Share of Search among ERP software worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. NetSuite71.7%
  2. Microsoft Dynamics 36511.8%
  3. SAP Business One9.6%
  4. Acumatica5.3%
  5. Odoo1.6%
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Which ERP software compete with Odoo?

Odoo against ERP software worldwide, by month

Share of Search by month for NetSuite, Microsoft Dynamics 365, SAP Business One, Acumatica, Odoo. The figures are in the table below the chart.

View monthly share of search table
MonthNetSuiteMicrosoft Dynamics 365SAP Business OneAcumaticaOdoo
Oct 202573.9%12.2%8.1%4.5%1.3%
Nov 202570.1%14.1%9.4%5.2%1.3%
Dec 202573.9%12.2%8.1%4.5%1.3%
Jan 202669.9%14%9.4%5.1%1.5%
Feb 202669.9%14%9.4%5.1%1.5%
Mar 202669.9%14%9.4%5.1%1.5%
Apr 202669.9%14%9.4%5.1%1.5%
May 202673%12%8%5.4%1.6%
Jun 202673%12%8%5.4%1.6%
Jul 202673.2%12%8.1%5.4%1.3%
Aug 202673.2%12%8.1%5.4%1.3%
Sep 202671.7%11.8%9.6%5.3%1.6%

  1. 1.NetSuite

    71.7%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share -1.5 points.

  2. 2.Microsoft Dynamics 365

    11.8%

    Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share -0.2 points.

  3. 3.SAP Business One

    9.6%

    Held 3rd. 49.5K estimated branded searches, +22.2% vs prior month. Share +1.6 points.

  4. 4.Acumatica

    5.3%

    Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Odoo

    1.6%

    Held 5th. 8.1K estimated branded searches, +22.7% vs prior month. Share +0.3 points.

Compare search popularity between Odoo and its closest rivals

Every comparison with Odoo

How has branded search demand for Odoo changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Odoo worldwide fell from 1.4M to 1.1M.
  • Across the 12 months ending September 2026, Odoo’s estimated Share of Search among ERP software worldwide held steady, from 1.3% to 1.6%.

How did search popularity change for ERP software worldwide in September 2026?

  1. In September 2026, SAP Business One gained estimated Share of Search among ERP software worldwide, from 8.1% to 9.6%.

  2. In September 2026, NetSuite lost estimated Share of Search among ERP software worldwide, from 73.2% to 71.7%.

  3. Estimated monthly branded searches for Microsoft Dynamics 365 worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.

Where does Odoo compete?

Odoo is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Business ERP platforms1st of 581.4%Show ranking
ERP software5th of 51.6%Shown above

How is Odoo measured?

Brandwave collects information about searches that people make online using Odoo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • erp odoo
  • odoo
  • odoo app
  • odoo erp
  • odoo platform
  • odoo software

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How the Brand Demand Index is measured

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