How popular isNetSuite?
In September 2026, people searched for NetSuite by name about 368,000 times worldwide, an 18.2% decrease from the previous year. These searches made up 21% of all global business ERP platform searches, placing NetSuite second out of six platforms. When we asked both ChatGPT and Google AI Overviews about business ERP platforms, NetSuite appeared in all answers and was the most recommended of the six.
NetSuite is the second most searched of 6 competitors and the most recommended in AI answers.
OdooShare of searches 64.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
NetSuiteShare of searches 21%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Microsoft Dynamics 365 Business CentralShare of searches 5.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
ERPNextShare of searches 5.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Sage IntacctShare of searches 2.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
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Top business ERP platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, NetSuite appeared in all five answers. NetSuite is the most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
NetSuite5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Odoo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Microsoft Dynamics 365 Business Central3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Acumatica3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sage Intacct2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ERPNext0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about business ERP platforms
5 answers
Asked ChatGPT
“Which business ERP platform should I use?”
Asked ChatGPT
“What are the best business ERP platforms?”
Asked ChatGPT
“What's the best business ERP platform for integrated finance?”
Searched Google, AI Overview
“erp software for business”
Searched Google, AI Overview
“business operations software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which business ERP platforms compete with NetSuite?
Share of searches by month for Odoo, NetSuite, Microsoft Dynamics 365 Business Central, ERPNext, Sage Intacct. The figures are in the table below the chart.
View monthly share of searches table
| Month | Odoo | NetSuite | Microsoft Dynamics 365 Business Central | ERPNext | Sage Intacct | Acumatica |
|---|---|---|---|---|---|---|
| Oct 2025 | 65.2% | 21.5% | 5.5% | 4.4% | 2% | 1.4% |
| Nov 2025 | 68.7% | 18.7% | 4.7% | 4.7% | 1.7% | 1.5% |
| Dec 2025 | 69.3% | 19% | 3.9% | 4.8% | 1.7% | 1.3% |
| Jan 2026 | 68.3% | 18.5% | 5.1% | 4.6% | 2.1% | 1.5% |
| Feb 2026 | 68.1% | 18.5% | 5.1% | 4.7% | 2.1% | 1.5% |
| Mar 2026 | 68% | 18.5% | 5.3% | 4.6% | 2.1% | 1.5% |
| Apr 2026 | 68.4% | 18.6% | 4.7% | 4.7% | 2.1% | 1.5% |
| May 2026 | 64.7% | 21% | 4.9% | 5.3% | 2.4% | 1.7% |
| Jun 2026 | 64.3% | 20.9% | 5.5% | 5.3% | 2.4% | 1.7% |
| Jul 2026 | 64.3% | 21.1% | 5.1% | 5.3% | 2.4% | 1.7% |
| Aug 2026 | 64.6% | 21.2% | 4.7% | 5.3% | 2.4% | 1.7% |
| Sep 2026 | 64.3% | 21% | 5.3% | 5.3% | 2.4% | 1.7% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 64.3% | 1.1M | +0.13% | -0.4 points | |
| 2, held 2nd | 21% | 368K | 0% | -0.1 points | |
| 3, moved from 4th to 3rd | 5.3% | 93.4K | +13.3% | +0.6 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 5.3% | 92.6K | +0.08% | 0 pointsmoved from 3rd to 4th | |
| 5, held 5th | 2.4% | 41.4K | -1.7% | -0.1 points | |
| 6, held 6th | 1.7% | 29.4K | +0.44% | 0 points |
1.
Odoo64.3%
Held 1st. 1.1M estimated branded searches, +0.13% vs prior month. Share -0.4 points.
2.
NetSuite21%
Held 2nd. 368K estimated branded searches, 0% vs prior month. Share -0.1 points.
Moved from 4th to 3rd. 93.4K estimated branded searches, +13.3% vs prior month. Share +0.6 points.
4.
ERPNext5.3%
Moved from 3rd to 4th. 92.6K estimated branded searches, +0.08% vs prior month. Share 0 points.
2.4%
Held 5th. 41.4K estimated branded searches, -1.7% vs prior month. Share -0.1 points.
1.7%
Held 6th. 29.4K estimated branded searches, +0.44% vs prior month. Share 0 points.
Compare popularity between NetSuite and its closest rivals
Every comparison with NetSuite
29 comparisons
- NetSuite vs Odoo
- Infor vs NetSuite
- NetSuite vs SAP S/4HANA
- Microsoft Dynamics 365 Business Central vs NetSuite
- ERPNext vs NetSuite
- Microsoft Dynamics 365 vs NetSuite
- NetSuite vs Zoho Inventory
- NetSuite vs SAP Business One
- NetSuite vs Sage Intacct
- Epicor vs NetSuite
- Acumatica vs NetSuite
- NetSuite vs Sortly
- Cin7 vs NetSuite
- NetSuite vs Rootstock
- NetSuite vs ShipHero
- Linnworks vs NetSuite
- inFlow Inventory vs NetSuite
- IQMS vs NetSuite
- Brightpearl vs NetSuite
- NetSuite vs Unleashed
- Fishbowl vs NetSuite
- NetSuite vs Plex Systems
- NetSuite vs Square for Retail
- NetSuite vs Ordoro
- Katana vs NetSuite
- NetSuite vs TradeGecko
- DEAR Systems vs NetSuite
- NetSuite vs Skubana
- NetSuite vs Orderhive
How has branded search demand for NetSuite changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for NetSuite worldwide fell from 450K to 368K.
- Across the 12 months ending September 2026, NetSuite’s share of searches among business ERP platforms worldwide decreased from 21.5% to 21%.
- Across the 12 months ending September 2026, NetSuite’s share of searches among business ERP platforms worldwide peaked at 21.5% in October 2025 and was lowest at 18.5% in January 2026.
How did search popularity change for business ERP platforms worldwide in September 2026?
3 changes

In September 2026, Microsoft Dynamics 365 Business Central overtook ERPNext to rank 3rd among business ERP platforms worldwide, with 5.3% of the searches.

Estimated monthly branded searches for NetSuite worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.

Estimated monthly branded searches for Odoo worldwide fell 17.4% over 12 measured months, from 1.4M to 1.1M in September 2026.
How are NetSuite’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using NetSuite’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- netsuite
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Where does NetSuite compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Manufacturing ERP | 2nd of 10 | 20.6% | Show ranking |
| Business ERP platforms | 2nd of 6 | 21% | Shown above |
| ERP software | 1st of 5 | 71.7% | Show ranking |
| Inventory management software | 1st of 13 | 75.5% | Show ranking |
| Order management platforms | 1st of 7 | 78.5% | Show ranking |

Is NetSuite your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.