Microsoft Dynamics 365 vs SAP Business One:Which is searched more?
In September 2026, Microsoft Dynamics 365 had more branded searches than SAP Business One among ERP software worldwide. Microsoft Dynamics 365 was estimated to have 60.5K branded searches compared to SAP Business One’s 49.5K, and held an 11.8% Share of Search versus SAP Business One’s 9.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Microsoft Dynamics 365 or SAP Business One?
Compare the erp software people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Microsoft Dynamics 365, SAP Business One. The figures are in the table below the chart.
View monthly share of search table
| Month | NetSuite | Microsoft Dynamics 365 | SAP Business One | Acumatica | Odoo |
|---|---|---|---|---|---|
| Oct 2025 | 73.9% | 12.2% | 8.1% | 4.5% | 1.3% |
| Nov 2025 | 70.1% | 14.1% | 9.4% | 5.2% | 1.3% |
| Dec 2025 | 73.9% | 12.2% | 8.1% | 4.5% | 1.3% |
| Jan 2026 | 69.9% | 14% | 9.4% | 5.1% | 1.5% |
| Feb 2026 | 69.9% | 14% | 9.4% | 5.1% | 1.5% |
| Mar 2026 | 69.9% | 14% | 9.4% | 5.1% | 1.5% |
| Apr 2026 | 69.9% | 14% | 9.4% | 5.1% | 1.5% |
| May 2026 | 73% | 12% | 8% | 5.4% | 1.6% |
| Jun 2026 | 73% | 12% | 8% | 5.4% | 1.6% |
| Jul 2026 | 73.2% | 12% | 8.1% | 5.4% | 1.3% |
| Aug 2026 | 73.2% | 12% | 8.1% | 5.4% | 1.3% |
| Sep 2026 | 71.7% | 11.8% | 9.6% | 5.3% | 1.6% |
How has the Microsoft Dynamics 365 and SAP Business One comparison changed over the last 12 months?
3 findings
- Microsoft Dynamics 365 was ahead of SAP Business One in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Microsoft Dynamics 365’s estimated Share of Search among ERP software worldwide moved from 12.2% to 11.8%, and its estimated monthly branded searches moved from 74K to 60.5K.
- Across the 12 months ending September 2026, SAP Business One’s estimated Share of Search among ERP software worldwide moved from 8.1% to 9.6%, and its estimated monthly branded searches held steady at 49.5K.
How did search popularity change for ERP software worldwide in September 2026?
2 changes

In September 2026, SAP Business One gained estimated Share of Search among ERP software worldwide, from 8.1% to 9.6%.

Estimated monthly branded searches for Microsoft Dynamics 365 worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.
Other head-to-heads among ERP software
How each brand is measured
Brandwave collects information about searches that people make online using Microsoft Dynamics 365’s and SAP Business One’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Microsoft Dynamics 365
1 branded search term
- microsoft dynamics 365
SAP Business One
1 branded search term
- sap business one

Put your own brand in this comparison
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