Brandwave

Microsoft Dynamics 365 vs Salesforce:Which is more popular by branded search?

In August 2026, Salesforce had more branded searches than Microsoft Dynamics 365 among CRM platforms worldwide. Salesforce was estimated to have 2.6M branded searches compared to Microsoft Dynamics 365’s 40.3K, and held a 51.3% Share of Search versus Microsoft Dynamics 365’s 0.81%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among CRM platforms worldwide in August 2026Which is more popular in search, Microsoft Dynamics 365 or Salesforce?
Microsoft Dynamics 3650.81%40.3K searches
vs
Salesforce51.3%2.6M searches
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Which is more popular in search, Microsoft Dynamics 365 or Salesforce?

Compare customer relationship management software for sales, marketing, and service teams, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Microsoft Dynamics 365 and Salesforce among CRM platforms worldwide, by month

Share of Search by month for Salesforce, Microsoft Dynamics 365. The figures are in the table below the chart.

View monthly share of search table
MonthSalesforceHubSpotZoho CRMPipedriveAttioMicrosoft Dynamics 365monday CRMCloseFreshsales
Oct 202547.3%31.1%11.4%7%0.92%0.83%0.78%0.35%0.35%
Nov 202546.5%30.2%11.4%8.3%1.1%0.85%0.78%0.41%0.42%
Dec 202551.2%27.5%10.5%7.5%1.2%0.82%0.69%0.37%0.38%
Jan 202648.1%31.6%9.8%7.1%1.1%0.77%0.79%0.41%0.34%
Feb 202652.7%27.4%10.2%6.1%1.4%0.8%0.69%0.36%0.35%
Mar 202648.9%31.3%9.4%6.8%1.3%0.91%0.66%0.4%0.34%
Apr 202648.9%31.9%9.8%5.8%1.6%0.72%0.57%0.41%0.29%
May 202652.7%28.6%8.7%6.1%1.7%0.93%0.58%0.43%0.32%
Jun 202649.6%31.2%9.9%5.6%1.6%0.93%0.53%0.4%0.26%
Jul 202651.5%27.8%10.3%6.2%2%0.97%0.56%0.43%0.25%
Aug 202651.3%29.3%10.4%5.2%1.8%0.81%0.48%0.44%0.26%
Sep 2026—————————

How has the Microsoft Dynamics 365 and Salesforce comparison changed over the last 12 months?

How did search popularity change for CRM platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Microsoft Dynamics 365 worldwide fell 12.1% over 11 measured months, from 45.9K to 40.3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Microsoft Dynamics 365’s and Salesforce’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Microsoft Dynamics 365

27 branded search terms

  • 365 dynamics crm
  • crm dynamics 365
  • crm for dynamics 365
  • crm in dynamics 365
  • dynamics 365 crm
  • dynamics 365 crm pricing
  • dynamics 365 customer insights
  • dynamics 365 customer relationship management
  • dynamics 365 for crm
  • dynamics 365 marketing
  • dynamics 365 sale
  • dynamics 365 sales
  • dynamics 365 sales pricing
  • dynamics crm
  • dynamics crm 365
  • microsoft 365 dynamics crm
  • microsoft crm dynamics 365
  • microsoft dynamics 365 crm
  • microsoft dynamics 365 crm software
  • microsoft dynamics 365 customer relationship management
  • microsoft dynamics 365 for sales
  • microsoft dynamics 365 sales
  • microsoft dynamics 365 sales pricing
  • microsoft dynamics crm
  • microsoft dynamics crm 365
  • ms dynamics 365 crm
  • sales dynamics 365

Salesforce

71 branded search terms

  • agentforce
  • app salesforce
  • commerce cloud
  • crm analytics salesforce
  • data cloud salesforce
  • experience cloud
  • experience cloud salesforce
  • marketing cloud
  • marketing cloud account engagement
  • sales cloud
  • sales cloud pricing salesforce
  • sales cloud salesforce
  • salesforce
  • salesforce agentforce
  • salesforce app
  • salesforce automation crm
  • salesforce cloud
  • salesforce com
  • salesforce commerce cloud
  • salesforce cost
  • salesforce cpq
  • salesforce crm
  • salesforce crm analytics
  • salesforce crm company
  • salesforce crm free
  • salesforce crm management
  • salesforce crm platform
  • salesforce crm pricing
  • salesforce crm software
  • salesforce crm system
  • salesforce crm tool
  • salesforce customer 360
  • salesforce customer management
  • salesforce customer relationship
  • salesforce customer relationship management
  • salesforce customer relationship management system
  • salesforce data cloud
  • salesforce demo
  • salesforce einstein
  • salesforce enterprise
  • salesforce essentials
  • salesforce experience cloud
  • salesforce financial services cloud
  • salesforce for crm
  • salesforce for small business
  • salesforce for small companies
  • salesforce free trial
  • salesforce health cloud
  • salesforce lead management
  • salesforce marketing cloud
  • salesforce marketing cloud pricing
  • salesforce mobile app
  • salesforce nonprofit cloud
  • salesforce pardot
  • salesforce platform
  • salesforce price
  • salesforce pricing
  • salesforce pricing sales cloud
  • salesforce relationship management
  • salesforce sales
  • salesforce sales cloud
  • salesforce sales cloud crm
  • salesforce sales cloud pricing
  • salesforce service
  • salesforce service cloud
  • salesforce service cloud pricing
  • salesforce software
  • salesforce starter
  • salesforce.com
  • salesforcecpq
  • service cloud

How the Brand Demand Index is measured

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