Brandwave

How popular isMission in search?

In September 2026, there were an estimated 450K branded searches for Mission worldwide which held steady over the last 12 months. Mission holds 35.6% estimated Share of Search among inline Skates brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. K254.7%
  2. Mission35.6%
  3. Salomon9.8%
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Which inline Skates brands compete with Mission?

Mission against inline Skates brands worldwide, by month

Share of Search by month for K2, Mission, Salomon. The figures are in the table below the chart.

View monthly share of search table
MonthK2MissionSalomon
Oct 202561.3%32.2%6.4%
Nov 202565.6%27.7%6.8%
Dec 202566.1%27.5%6.4%
Jan 202661.8%31%7.1%
Feb 202661.8%31%7.2%
Mar 202656%35.7%8.2%
Apr 202655.5%36.5%8%
May 202659.8%32.4%7.9%
Jun 202662.8%27.9%9.3%
Jul 202657.9%31.3%10.9%
Aug 202663.5%28.1%8.4%
Sep 202654.7%35.6%9.8%

How has branded search demand for Mission changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Mission worldwide held steady at 450K.
  • Across the 12 months ending September 2026, Mission’s estimated Share of Search among inline Skates brands worldwide increased from 32.2% to 35.6%.
  • Across the 12 months ending September 2026, Mission’s estimated Share of Search among inline Skates brands worldwide peaked at 36.5% in April 2026 and was lowest at 27.5% in December 2025.

How did search popularity change for inline Skates brands worldwide in September 2026?

  1. In September 2026, Mission gained estimated Share of Search among inline Skates brands worldwide, from 28.1% to 35.6%.

  2. In September 2026, Salomon gained estimated Share of Search among inline Skates brands worldwide, from 8.4% to 9.8%.

  3. In September 2026, K2 lost estimated Share of Search among inline Skates brands worldwide, from 63.5% to 54.7%.

Where does Mission compete?

Mission is ranked in ten competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Hockey Gloves brands4th of 82.4%Show ranking
Mud Pump brands3rd of 53%Show ranking
Boat Fenders brands3rd of 78.3%Show ranking
Tortillas3rd of 621.2%Show ranking
Christian Academy brands3rd of 724.3%Show ranking
Inn brands3rd of 424.7%Show ranking
Pita breads3rd of 628%Show ranking
Inline Skates brands2nd of 335.6%Shown above
Food Bank brands1st of 437.7%Show ranking
Naan breads1st of 679.9%Show ranking

How is Mission measured?

Brandwave collects information about searches that people make online using Mission’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • mission

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How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Mission your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.