Clay Oven vs Mission:Which is more popular by branded search?
In August 2026, Mission had more branded searches than Clay Oven among naan breads worldwide. Mission was estimated to have 450K branded searches compared to Clay Oven’s 60.5K, and held a 79.8% Share of Search versus Clay Oven’s 10.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Clay Oven or Mission?
Compare the naan breads shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mission, Clay Oven. The figures are in the table below the chart.
View monthly share of search table
| Month | Mission | Clay Oven | Hiwatha | Bakestone | Sharwood's | Patak's |
|---|---|---|---|---|---|---|
| Oct 2025 | 80.6% | 10.8% | 7.3% | 0.43% | 0.64% | 0.29% |
| Nov 2025 | 77.1% | 12.7% | 8.5% | 0.61% | 0.75% | 0.34% |
| Dec 2025 | 74.4% | 15% | 6.7% | 3% | 0.73% | 0.2% |
| Jan 2026 | 80% | 10.8% | 5.9% | 2.2% | 0.96% | 0.28% |
| Feb 2026 | 77.4% | 12.7% | 7% | 1.7% | 0.93% | 0.27% |
| Mar 2026 | 78.4% | 10.5% | 7.1% | 2.6% | 1.2% | 0.23% |
| Apr 2026 | 79.6% | 10.7% | 7.2% | 1.8% | 0.64% | 0.18% |
| May 2026 | 79.5% | 10.7% | 7.2% | 1.7% | 0.64% | 0.23% |
| Jun 2026 | 76.4% | 12.6% | 8.4% | 1.7% | 0.75% | 0.21% |
| Jul 2026 | 76.5% | 12.6% | 8.4% | 1.7% | 0.6% | 0.21% |
| Aug 2026 | 79.8% | 10.7% | 7.2% | 1.4% | 0.64% | 0.18% |
| Sep 2026 | — | — | — | — | — | — |
How has the Clay Oven and Mission comparison changed over the last 12 months?
3 findings
- Mission was ahead of Clay Oven in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Clay Oven’s estimated Share of Search among naan breads worldwide moved from 10.8% to 10.7%, and its estimated monthly branded searches held steady at 60.5K.
- Across the 11 months ending August 2026, Mission’s estimated Share of Search among naan breads worldwide moved from 80.6% to 79.8%, and its estimated monthly branded searches held steady at 450K.
How did search popularity change for naan breads worldwide in August 2026?
2 changes
In August 2026, Mission gained estimated Share of Search among naan breads worldwide, from 76.5% to 79.8%.
In August 2026, Clay Oven lost estimated Share of Search among naan breads worldwide, from 12.6% to 10.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Clay Oven’s and Mission’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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