Brandwave

How popular isBakestone in search?

In August 2026, there were an estimated 8.1K branded searches for Bakestone worldwide which is up 237.5% over the last 11 months. Bakestone holds 1.4% estimated Share of Search among naan breads worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Mission79.8%
  2. Clay Oven10.7%
  3. Hiwatha7.2%
  4. Bakestone1.4%
  5. Sharwood's0.64%
  6. Patak's0.19%
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Which naan breads compete with Bakestone?

Bakestone against naan breads worldwide, by month

Share of Search by month for Mission, Clay Oven, Hiwatha, Bakestone. The figures are in the table below the chart.

View monthly share of search table
MonthMissionClay OvenHiwathaBakestoneSharwood'sPatak's
Oct 202580.5%10.8%7.2%0.43%0.64%0.3%
Nov 202577.1%12.7%8.5%0.61%0.75%0.35%
Dec 202574.4%15%6.7%3%0.73%0.22%
Jan 202680%10.8%5.9%2.2%0.96%0.3%
Feb 202677.4%12.7%7%1.7%0.93%0.29%
Mar 202678.4%10.5%7.1%2.6%1.2%0.25%
Apr 202679.6%10.7%7.2%1.8%0.64%0.19%
May 202679.5%10.7%7.2%1.7%0.64%0.24%
Jun 202676.4%12.6%8.4%1.7%0.75%0.22%
Jul 202676.5%12.6%8.4%1.7%0.6%0.23%
Aug 202679.8%10.7%7.2%1.4%0.64%0.19%
Sep 2026——————
  1. 1.Mission

    79.8%

    Held 1st. 450K estimated branded searches, +22.3% vs prior month. Share +3.3 points.

  2. 2.Clay Oven

    10.7%

    Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share -1.8 points.

  3. 3.Hiwatha

    7.2%

    Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share -1.2 points.

  4. 4.Bakestone

    1.4%

    Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.Sharwood's

    0.64%

    Held 5th. 3.6K estimated branded searches, +24.1% vs prior month. Share 0 points.

  6. 6.Patak's

    0.19%

    Held 6th. 1.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Bakestone and its closest rivals

How has branded search demand for Bakestone changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Bakestone worldwide rose from 2.4K to 8.1K.
  • Across the 11 months ending August 2026, Bakestone’s estimated Share of Search among naan breads worldwide increased from 0.43% to 1.4%.
  • Across the 11 months ending August 2026, Bakestone’s estimated Share of Search among naan breads worldwide peaked at 3% in December 2025 and was lowest at 0.43% in October 2025.
  • Across the 11 months ending August 2026, Bakestone rose from 5th to 4th among naan breads worldwide.

How did search popularity change for naan breads worldwide in August 2026?

  1. In August 2026, Mission gained estimated Share of Search among naan breads worldwide, from 76.5% to 79.8%.

  2. In August 2026, Clay Oven lost estimated Share of Search among naan breads worldwide, from 12.6% to 10.7%.

  3. In August 2026, Hiwatha lost estimated Share of Search among naan breads worldwide, from 8.4% to 7.2%.

  4. Estimated monthly branded searches for Bakestone worldwide rose 237.5% over 11 measured months, from 2.4K to 8.1K in August 2026.

  5. Estimated monthly branded searches for Patak's worldwide fell 35.5% over 11 measured months, from 1.7K to 1.1K in August 2026.

How is Bakestone measured?

Brandwave collects information about searches that people make online using Bakestone’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • bakestone

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How the Brand Demand Index is measured

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