Brandwave

Naan breads:Which brands are most popular in search?

In August 2026, Mission was the most searched among naan breads worldwide, with an estimated 450K branded searches and 79.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Mission79.8%
  2. Clay Oven10.7%
  3. Hiwatha7.2%
  4. Bakestone1.4%
  5. Sharwood's0.64%
  6. Patak's0.18%

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Share of SearchLeaderboard

Compare the naan breads shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among naan breads worldwide, by month

Share of Search by month for Mission, Clay Oven, Hiwatha. The figures are in the table below the chart.

View monthly share of search table
MonthMissionClay OvenHiwathaBakestoneSharwood'sPatak's
Oct 202580.6%10.8%7.3%0.43%0.64%0.29%
Nov 202577.1%12.7%8.5%0.61%0.75%0.34%
Dec 202574.4%15%6.7%3%0.73%0.2%
Jan 202680%10.8%5.9%2.2%0.96%0.28%
Feb 202677.4%12.7%7%1.7%0.93%0.27%
Mar 202678.4%10.5%7.1%2.6%1.2%0.23%
Apr 202679.6%10.7%7.2%1.8%0.64%0.18%
May 202679.5%10.7%7.2%1.7%0.64%0.23%
Jun 202676.4%12.6%8.4%1.7%0.75%0.21%
Jul 202676.5%12.6%8.4%1.7%0.6%0.21%
Aug 202679.8%10.7%7.2%1.4%0.64%0.18%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Mission

    79.8%

    Held 1st. 450K estimated branded searches, +22.3% vs prior month. Share +3.3 points.

  2. 2.Clay Oven

    10.7%

    Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share -1.8 points.

  3. 3.Hiwatha

    7.2%

    Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share -1.2 points.

  4. 4.Bakestone

    1.4%

    Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.Sharwood's

    0.64%

    Held 5th. 3.6K estimated branded searches, +24.1% vs prior month. Share 0 points.

  6. 6.Patak's

    0.18%

    Held 6th. 1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among naan breads worldwide?

In August 2026, Mission was the most searched among naan breads worldwide, with an estimated 450K branded searches and 79.8% estimated Share of Search within this set. Clay Oven is in 2nd place, 69.1 percentage points behind at 10.7% Share of Search.

Global naan breads, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Mission80.6% → 79.8%80.6%Oct 202574.4%Dec 20251st
Clay Oven10.8% → 10.7%15%Dec 202510.5%Mar 20262nd
Hiwatha7.3% → 7.2%8.5%Nov 20255.9%Jan 20263rd
Bakestone0.43% → 1.4%3%Dec 20250.43%Oct 20255th → 4th
Sharwood's0.64%1.2%Mar 20260.6%Jul 20264th → 5th
Patak's0.29% → 0.18%0.34%Nov 20250.18%Apr 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Mission’s estimated Share of Search among naan breads worldwide decreased from 80.6% to 79.8%.
  • Across the 11 months ending August 2026, Bakestone’s estimated Share of Search among naan breads worldwide increased from 0.43% to 1.4%.
  • Across the 11 months ending August 2026, Mission’s estimated Share of Search among naan breads worldwide peaked at 80.6% in October 2025 and was lowest at 74.4% in December 2025.
  • Across the 11 months ending August 2026, Clay Oven’s estimated Share of Search among naan breads worldwide peaked at 15% in December 2025 and was lowest at 10.5% in March 2026.
  • Across the 11 months ending August 2026, Hiwatha’s estimated Share of Search among naan breads worldwide peaked at 8.5% in November 2025 and was lowest at 5.9% in January 2026.
  • Across the 11 months ending August 2026, Bakestone’s estimated Share of Search among naan breads worldwide peaked at 3% in December 2025 and was lowest at 0.43% in October 2025.
  • Across the 11 months ending August 2026, Bakestone rose from 5th to 4th among naan breads worldwide.
  • Across the 11 months ending August 2026, Sharwood's fell from 4th to 5th among naan breads worldwide.
  • Across the 11 months ending August 2026, Clay Oven, Hiwatha and Patak's held steady: their estimated Share of Search among naan breads worldwide each moved less than 0.5 percentage points.

How did search popularity change for naan breads worldwide in August 2026?

  1. In August 2026, Mission gained estimated Share of Search among naan breads worldwide, from 76.5% to 79.8%.

  2. In August 2026, Clay Oven lost estimated Share of Search among naan breads worldwide, from 12.6% to 10.7%.

  3. In August 2026, Hiwatha lost estimated Share of Search among naan breads worldwide, from 8.4% to 7.2%.

  4. Estimated monthly branded searches for Bakestone worldwide rose 237.5% over 11 measured months, from 2.4K to 8.1K in August 2026.

  5. Estimated monthly branded searches for Patak's worldwide fell 37.5% over 11 measured months, from 1.6K to 1K in August 2026.

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