Brandwave

Pita breads:Which brands are most popular in search?

In August 2026, Sourdough was the most searched among pita breads worldwide, with an estimated 673K branded searches and 58.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Sourdough58.2%
  2. Mission38.9%
  3. Stonefire1.9%
  4. Joseph's0.57%
  5. Kontos0.31%
  6. Toufayan0.16%

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Share of SearchLeaderboard

Compare the pita breads people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among pita breads worldwide, by month

Share of Search by month for Sourdough, Mission. The figures are in the table below the chart.

View monthly share of search table
MonthSourdoughMissionStonefireJoseph'sKontosToufayan
Oct 202553.2%43.6%2.1%0.52%0.35%0.18%
Nov 202557.5%38.5%2.8%0.69%0.38%0.17%
Dec 202557.6%38.5%2.8%0.46%0.46%0.17%
Jan 202658%38.8%1.9%0.85%0.31%0.16%
Feb 202657.7%38.6%2.3%0.69%0.57%0.17%
Mar 202653.1%43.4%2.1%0.78%0.35%0.18%
Apr 202658.2%38.9%1.9%0.57%0.31%0.16%
May 202657.7%38.6%2.3%0.85%0.31%0.16%
Jun 202657.8%38.7%2.3%0.69%0.38%0.17%
Jul 202662.5%34.2%2.1%0.75%0.33%0.15%
Aug 202658.2%38.9%1.9%0.57%0.31%0.16%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Sourdough

    58.2%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share -4.4 points.

  2. 2.Mission

    38.9%

    Held 2nd. 450K estimated branded searches, +22.3% vs prior month. Share +4.7 points.

  3. 3.Stonefire

    1.9%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. 4.Joseph's

    0.57%

    Held 4th. 6.6K estimated branded searches, -18.5% vs prior month. Share -0.2 points.

  5. 5.Kontos

    0.31%

    Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Toufayan

    0.16%

    Held 6th. 1.9K estimated branded searches, +18.8% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among pita breads worldwide?

In August 2026, Sourdough was the most searched among pita breads worldwide, with an estimated 673K branded searches and 58.2% estimated Share of Search within this set. Mission is in 2nd place, 19.3 percentage points behind at 38.9% Share of Search.

Global pita breads, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Sourdough53.2% → 58.2%62.5%Jul 202653.1%Mar 20261st
Mission43.6% → 38.9%43.6%Oct 202534.2%Jul 20262nd
Stonefire2.1% → 1.9%2.8%Dec 20251.9%Jan 20263rd
Joseph's0.52% → 0.57%0.85%Jan 20260.46%Dec 20254th
Kontos0.35% → 0.31%0.57%Feb 20260.31%May 20265th
Toufayan0.18% → 0.16%0.18%Oct 20250.15%Jul 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Sourdough’s estimated Share of Search among pita breads worldwide increased from 53.2% to 58.2%.
  • Across the 11 months ending August 2026, Mission’s estimated Share of Search among pita breads worldwide decreased from 43.6% to 38.9%.
  • Across the 11 months ending August 2026, Sourdough’s estimated Share of Search among pita breads worldwide peaked at 62.5% in July 2026 and was lowest at 53.1% in March 2026.
  • Across the 11 months ending August 2026, Mission’s estimated Share of Search among pita breads worldwide peaked at 43.6% in October 2025 and was lowest at 34.2% in July 2026.
  • Across the 11 months ending August 2026, Stonefire, Joseph's, Kontos and Toufayan held steady: their estimated Share of Search among pita breads worldwide each moved less than 0.5 percentage points.

How did search popularity change for pita breads worldwide in August 2026?

  1. In August 2026, Mission gained estimated Share of Search among pita breads worldwide, from 34.2% to 38.9%.

  2. In August 2026, Sourdough lost estimated Share of Search among pita breads worldwide, from 62.5% to 58.2%.

  3. Estimated monthly branded searches for Joseph's worldwide rose 22.2% over 11 measured months, from 5.4K to 6.6K in August 2026.

How the Brand Demand Index is measured

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