Kontos vs Mission:Which is searched more?
In August 2026, Mission had more branded searches than Kontos among pita breads worldwide. Mission was estimated to have 450K branded searches compared to Kontos’ 3.6K, and held a 29.5% Share of Search versus Kontos’ 0.24%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Kontos or Mission?
Compare the pita breads people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mission, Kontos. The figures are in the table below the chart.
View monthly share of search table
| Month | Mission | Kontos |
|---|---|---|
| Oct 2025 | 32.1% | 0.26% |
| Nov 2025 | 27.7% | 0.27% |
| Dec 2025 | 26.1% | 0.31% |
| Jan 2026 | 29.4% | 0.24% |
| Feb 2026 | 27.8% | 0.41% |
| Mar 2026 | 32% | 0.26% |
| Apr 2026 | 29.5% | 0.24% |
| May 2026 | 29.3% | 0.23% |
| Jun 2026 | 27.8% | 0.27% |
| Jul 2026 | 26.7% | 0.26% |
| Aug 2026 | 29.5% | 0.24% |
| Sep 2026 | — | — |
How has the Kontos and Mission comparison changed over the last 12 months?
3 findings
- Mission was ahead of Kontos in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Kontos’ estimated Share of Search among pita breads worldwide moved from 0.26% to 0.24%, and its estimated monthly branded searches held steady at 3.6K.
- Across the 11 months ending August 2026, Mission’s estimated Share of Search among pita breads worldwide moved from 32.1% to 29.5%, and its estimated monthly branded searches held steady at 450K.
How did search popularity change for pita breads worldwide in August 2026?
1 change
In August 2026, Mission gained estimated Share of Search among pita breads worldwide, from 26.7% to 29.5%.
How each brand is measured
Brandwave collects information about searches that people make online using Kontos’ and Mission’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.