How popular isElgato in search?
In August 2026, there were an estimated 322K branded searches for Elgato worldwide which is down 19.1% over the last 11 months. Elgato holds 18.4% estimated Share of Search among game capture software worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
OBS Studio69.6%
Elgato18.4%
Bandicam11.5%
XSplit0.56%
Follow Elgato and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which game capture software compete with Elgato?
Share of Search by month for OBS Studio, Elgato, Bandicam. The figures are in the table below the chart.
View monthly share of search table
| Month | OBS Studio | Elgato | Bandicam | XSplit |
|---|---|---|---|---|
| Oct 2025 | 64.8% | 21.1% | 13.1% | 0.96% |
| Nov 2025 | 66.5% | 21.6% | 10.9% | 0.99% |
| Dec 2025 | 64.9% | 21.1% | 13.1% | 0.96% |
| Jan 2026 | 64.9% | 21.2% | 13.1% | 0.79% |
| Feb 2026 | 69.2% | 18.5% | 11.4% | 0.84% |
| Mar 2026 | 65% | 21% | 13.1% | 0.79% |
| Apr 2026 | 69.5% | 18.4% | 11.4% | 0.69% |
| May 2026 | 67% | 21.4% | 11% | 0.54% |
| Jun 2026 | 69.7% | 18.3% | 11.5% | 0.57% |
| Jul 2026 | 69.6% | 18.4% | 11.5% | 0.56% |
| Aug 2026 | 69.6% | 18.4% | 11.5% | 0.56% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 69.6% | 1.2M | 0% | 0 points | |
| 2, held 2nd | 18.4% | 322K | 0% | 0 points | |
| 3, held 3rd | 11.5% | 201K | 0% | 0 points | |
| 4, held 4th | 0.56% | 9.9K | 0% | 0 points |
69.6%
Held 1st. 1.2M estimated branded searches, 0% vs prior month. Share 0 points.
2.
Elgato18.4%
Held 2nd. 322K estimated branded searches, 0% vs prior month. Share 0 points.
3.
Bandicam11.5%
Held 3rd. 201K estimated branded searches, 0% vs prior month. Share 0 points.
4.
XSplit0.56%
Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Elgato and its closest rivals
How has branded search demand for Elgato changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Elgato worldwide fell from 398K to 322K.
- Across the 11 months ending August 2026, Elgato’s estimated Share of Search among game capture software worldwide decreased from 21.1% to 18.4%.
- Across the 11 months ending August 2026, Elgato’s estimated Share of Search among game capture software worldwide peaked at 21.6% in November 2025 and was lowest at 18.3% in June 2026.
How did search popularity change for game capture software worldwide in August 2026?
3 changes

Estimated monthly branded searches for XSplit worldwide fell 45.3% over 11 measured months, from 18.1K to 9.9K in August 2026.

Estimated monthly branded searches for Elgato worldwide fell 19.1% over 11 measured months, from 398K to 322K in August 2026.

Estimated monthly branded searches for Bandicam worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.
Where does Elgato compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Streaming webcam brands | 4th of 5 | 6.3% | Show ranking |
| Webcam brands | 4th of 5 | 6.3% | Show ranking |
| Webcam light brands | 2nd of 6 | 15.4% | Show ranking |
| Game capture software | 2nd of 4 | 18.4% | Shown above |
| Green screen brands | 1st of 6 | 60.4% | Show ranking |
| Ring lights | 1st of 6 | 86.9% | Show ranking |
How is Elgato measured?
Brandwave collects information about searches that people make online using Elgato’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- elgato
- elgato com
- elgato facecam
- elgato game capture
- elgato webcam
- webcam elgato
Who owns Elgato?
Elgato is owned by
Corsair. Brandwave also tracks Corsair, owned by the same company, worldwide.
Do you work for Elgato? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Elgato your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.