Brandwave

Elgato vs RODE:Which is searched more?

In September 2026, Elgato had more branded searches than RODE among boom arm brands worldwide. Elgato was estimated to have 389K branded searches compared to RODE’s 315K, and held a 20% Share of Search versus RODE’s 16.2%. These are worldwide searches for English-language branded terms.

Share of Search among boom arm brands worldwide in September 2026Which is more popular in search, Elgato or RODE?
Elgato20%389K searches
vs
RODE16.2%315K searches

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Which is more popular in search, Elgato or RODE?

Compare the boom arm brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Elgato and RODE among boom arm brands worldwide, by month

Share of Search by month for Elgato, RODE. The figures are in the table below the chart.

View monthly share of search table
MonthHyperXElgatoYETIRODEShureBlue
Oct 202529.2%20.1%18.6%15.8%10.8%5.5%
Nov 202532.1%16.8%21%15.7%9.1%5.4%
Dec 202530.4%15.9%27.5%12.4%8.6%5.3%
Jan 202630.8%18.5%20%14.6%10%6.2%
Feb 202629.5%17%20.5%16.1%11.2%5.7%
Mar 202629.2%20.3%17.4%16.4%11.1%5.6%
Apr 202628.4%17.7%20.6%17%11.1%5.1%
May 202626.5%20%22.3%16.1%10.5%4.6%
Jun 202628.9%17%23.1%16.7%9.5%4.7%
Jul 202628.3%16.8%23.6%16.5%9.4%5.5%
Aug 202627.6%16.4%24.3%16.2%9.9%5.6%
Sep 202627.9%20%20%16.2%11.3%4.6%

How has the Elgato and RODE comparison changed over the last 12 months?

  • Elgato was ahead of RODE in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Elgato’s estimated Share of Search among boom arm brands worldwide moved from 20.1% to 20%, and its estimated monthly branded searches moved from 397K to 389K.
  • Across the 12 months ending September 2026, RODE’s estimated Share of Search among boom arm brands worldwide moved from 15.8% to 16.2%, and its estimated monthly branded searches moved from 313K to 315K.

How did search popularity change for boom arm brands worldwide in September 2026?

  1. In September 2026, Elgato overtook YETI to rank 2nd among boom arm brands worldwide, with 20% estimated Share of Search.

Other head-to-heads among boom arm brands

How each brand is measured

Brandwave collects information about searches that people make online using Elgato’s and RODE’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Elgato

5 branded search terms

  • elgato
  • elgato facecam
  • elgato game capture
  • elgato webcam
  • webcam elgato

RODE

7 branded search terms

  • rode com
  • rode mic
  • rode microphone
  • rode podcast
  • rode podcast microphone
  • rode podmic
  • rode wireless pro

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

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