Brandwave

Game capture software:Which brands are most popular in search?

In August 2026, OBS Studio was the most searched among game capture software worldwide, with an estimated 1.2M branded searches and 69.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. OBS Studio69.6%
  2. Elgato18.4%
  3. Bandicam11.5%
  4. XSplit0.56%

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Share of SearchLeaderboard

Compare the software creators use to record and stream gameplay. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among game capture software worldwide, by month

Share of Search by month for OBS Studio, Elgato, Bandicam. The figures are in the table below the chart.

View monthly share of search table
MonthOBS StudioElgatoBandicamXSplit
Oct 202564.8%21.1%13.1%0.96%
Nov 202566.5%21.6%10.9%0.99%
Dec 202564.9%21.1%13.1%0.96%
Jan 202664.9%21.2%13.1%0.79%
Feb 202669.2%18.5%11.4%0.84%
Mar 202665%21%13.1%0.79%
Apr 202669.5%18.4%11.4%0.69%
May 202667%21.4%11%0.54%
Jun 202669.7%18.3%11.5%0.57%
Jul 202669.6%18.4%11.5%0.56%
Aug 202669.6%18.4%11.5%0.56%
Sep 2026————

This month’s ranking, August 2026

  1. 1.OBS Studio

    69.6%

    Held 1st. 1.2M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Elgato

    18.4%

    Held 2nd. 322K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Bandicam

    11.5%

    Held 3rd. 201K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.XSplit

    0.56%

    Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among game capture software worldwide?

In August 2026, OBS Studio was the most searched among game capture software worldwide, with an estimated 1.2M branded searches and 69.6% estimated Share of Search within this set. Elgato is in 2nd place, 51.2 percentage points behind at 18.4% Share of Search.

Global game capture software, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
OBS Studio64.8% → 69.6%69.7%Jun 202664.8%Oct 20251st
Elgato21.1% → 18.4%21.6%Nov 202518.3%Jun 20262nd
Bandicam13.1% → 11.5%13.1%Mar 202610.9%Nov 20253rd
XSplit0.96% → 0.56%0.99%Nov 20250.54%May 20264th

Each finding as a sentence

  • Across the 11 months ending August 2026, OBS Studio’s estimated Share of Search among game capture software worldwide increased from 64.8% to 69.6%.
  • Across the 11 months ending August 2026, Elgato’s estimated Share of Search among game capture software worldwide decreased from 21.1% to 18.4%.
  • Across the 11 months ending August 2026, Bandicam’s estimated Share of Search among game capture software worldwide decreased from 13.1% to 11.5%.
  • Across the 11 months ending August 2026, OBS Studio’s estimated Share of Search among game capture software worldwide peaked at 69.7% in June 2026 and was lowest at 64.8% in October 2025.
  • Across the 11 months ending August 2026, Elgato’s estimated Share of Search among game capture software worldwide peaked at 21.6% in November 2025 and was lowest at 18.3% in June 2026.
  • Across the 11 months ending August 2026, Bandicam’s estimated Share of Search among game capture software worldwide peaked at 13.1% in March 2026 and was lowest at 10.9% in November 2025.
  • Across the 11 months ending August 2026, XSplit held steady: its estimated Share of Search among game capture software worldwide moved less than 0.5 percentage points.

How did search popularity change for game capture software worldwide in August 2026?

  1. Estimated monthly branded searches for XSplit worldwide fell 45.3% over 11 measured months, from 18.1K to 9.9K in August 2026.

  2. Estimated monthly branded searches for Elgato worldwide fell 19.1% over 11 measured months, from 398K to 322K in August 2026.

  3. Estimated monthly branded searches for Bandicam worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.

How the Brand Demand Index is measured

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