How popular isMeasured in search?
In September 2026, there were an estimated 200 branded searches for Measured worldwide which held steady over the last 12 months. Measured holds 5.6% estimated Share of Search among marketing mix modeling platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Sellforte55.6%
Keen Decision Systems21%
Recast16.7%
Measured5.6%
Paramark1.2%
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Which marketing mix modeling platforms compete with Measured?
Share of Search by month for Sellforte, Keen Decision Systems, Recast, Measured. The figures are in the table below the chart.
View monthly share of search table
| Month | Sellforte | Keen Decision Systems | Recast | Measured | Paramark |
|---|---|---|---|---|---|
| Oct 2025 | 47.3% | 26.6% | 17.6% | 7.4% | 1.1% |
| Nov 2025 | 52.6% | 24% | 17.5% | 5.3% | 0.58% |
| Dec 2025 | 48.4% | 21.7% | 22.9% | 5.7% | 1.3% |
| Jan 2026 | 56.4% | 18.2% | 19.3% | 5% | 1.1% |
| Feb 2026 | 52.6% | 22.9% | 17.1% | 6.3% | 1.1% |
| Mar 2026 | 47.9% | 25.8% | 17.9% | 7.4% | 1.1% |
| Apr 2026 | 51.1% | 28.4% | 13.1% | 6.3% | 1.1% |
| May 2026 | 53.3% | 23.7% | 16.6% | 5.3% | 1.2% |
| Jun 2026 | 55.4% | 22.3% | 15.2% | 6% | 1.1% |
| Jul 2026 | 53.3% | 24% | 16.8% | 5.4% | 0.6% |
| Aug 2026 | 56.3% | 21.3% | 14.4% | 6.9% | 1.3% |
| Sep 2026 | 55.6% | 21% | 16.7% | 5.6% | 1.2% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 55.6% | 900 | 0% | -0.7 points | |
| 2, held 2nd | 21% | 340 | 0% | -0.3 points | |
| 3, held 3rd | 16.7% | 270 | +17.4% | +2.3 points | |
| 4, held 4th | 5.6% | 90 | -18.2% | -1.3 points | |
| 5, held 5th | 1.2% | 20 | 0% | 0 points |
55.6%
Held 1st. 900 estimated branded searches, 0% vs prior month. Share -0.7 points.
Held 2nd. 340 estimated branded searches, 0% vs prior month. Share -0.3 points.
3.
Recast16.7%
Held 3rd. 270 estimated branded searches, +17.4% vs prior month. Share +2.3 points.
4.
Measured5.6%
Held 4th. 90 estimated branded searches, -18.2% vs prior month. Share -1.3 points.
5.
Paramark1.2%
Held 5th. 20 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Measured and its closest rivals
Every comparison with Measured
6 comparisons
How has branded search demand for Measured changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Measured worldwide held steady, from 210 to 200.
- Across the 12 months ending September 2026, Measured’s estimated Share of Search among marketing mix modeling platforms worldwide decreased from 7.4% to 5.6%.
- Across the 12 months ending September 2026, Measured’s estimated Share of Search among marketing mix modeling platforms worldwide peaked at 7.4% in October 2025 and was lowest at 5% in January 2026.
How did search popularity change for marketing mix modeling platforms worldwide in September 2026?
4 changes
In September 2026, Recast gained estimated Share of Search among marketing mix modeling platforms worldwide, from 14.4% to 16.7%.
In September 2026, Measured lost estimated Share of Search among marketing mix modeling platforms worldwide, from 6.9% to 5.6%.
In September 2026, Sellforte lost estimated Share of Search among marketing mix modeling platforms worldwide, from 56.3% to 55.6%.
Estimated monthly branded searches for Keen Decision Systems worldwide fell 32% over 12 measured months, from 500 to 340 in September 2026.
Where does Measured compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Incrementality measurement platforms | 4th of 4 | 2.5% | Show ranking |
| Marketing mix modeling platforms | 4th of 5 | 5.6% | Shown above |
How is Measured measured?
Brandwave collects information about searches that people make online using Measured’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- measured incrementality
- measured mmm
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Is Measured your brand?
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