Brandwave

How popular isBroil King in search?

In September 2026, there were an estimated 22.2K branded searches for Broil King worldwide which is up 22.7% over the last 12 months. Broil King holds 3.5% estimated Share of Search among pizza stone brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Breville26.1%
  2. Cuisinart26.1%
  3. All-Clad17.4%
  4. Big Green Egg17.4%
  5. Kamado Joe9.6%
  6. Broil King3.5%
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Which pizza stone brands compete with Broil King?

Broil King against pizza stone brands worldwide, by month

Share of Search by month for Breville, Cuisinart, All-Clad, Big Green Egg, Kamado Joe, Broil King. The figures are in the table below the chart.

View monthly share of search table
MonthBrevilleCuisinartAll-CladBig Green EggKamado JoeBroil King
Oct 202521.5%32%21.5%14.4%7.9%2.9%
Nov 202524.3%29.8%24.3%13.4%6%2.2%
Dec 202525.1%30.7%25.1%11.2%6.2%1.8%
Jan 202622.5%33.5%22.5%12.3%6.7%2.5%
Feb 202622.6%27.6%22.6%15.2%8.3%3.7%
Mar 202618.9%28.1%15.4%18.9%10.3%8.5%
Apr 202617.8%21.7%14.5%21.7%14.5%9.7%
May 202615.8%23.5%12.9%23.5%15.8%8.6%
Jun 202615.3%18.7%27.9%18.7%12.5%6.9%
Jul 202618.2%27.1%14.8%22.2%12.2%5.5%
Aug 202619.2%28.5%15.6%19.2%12.8%4.7%
Sep 202626.1%26.1%17.4%17.4%9.6%3.5%

  1. 1.Breville

    26.1%

    Moved from 3rd to 1st. 165K estimated branded searches, +22.2% vs prior month. Share +6.9 points.

  2. 2.Cuisinart

    26.1%

    Moved from 1st to 2nd. 165K estimated branded searches, -17.9% vs prior month. Share -2.4 points.

  3. 3.All-Clad

    17.4%

    Moved from 4th to 3rd. 110K estimated branded searches, 0% vs prior month. Share +1.8 points.

  4. 4.Big Green Egg

    17.4%

    Moved from 2nd to 4th. 110K estimated branded searches, -18.5% vs prior month. Share -1.8 points.

  5. 5.Kamado Joe

    9.6%

    Held 5th. 60.5K estimated branded searches, -33.1% vs prior month. Share -3.3 points.

  6. 6.Broil King

    3.5%

    Held 6th. 22.2K estimated branded searches, -32.9% vs prior month. Share -1.2 points.

Compare search popularity between Broil King and its closest rivals

Every comparison with Broil King

How has branded search demand for Broil King changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Broil King worldwide rose from 18.1K to 22.2K.
  • Across the 12 months ending September 2026, Broil King’s estimated Share of Search among pizza stone brands worldwide increased from 2.9% to 3.5%.
  • Across the 12 months ending September 2026, Broil King’s estimated Share of Search among pizza stone brands worldwide peaked at 9.7% in April 2026 and was lowest at 1.8% in December 2025.

How did search popularity change for pizza stone brands worldwide in September 2026?

  1. In September 2026, Breville overtook Cuisinart and Big Green Egg to become the leader among pizza stone brands worldwide, with 26.1% estimated Share of Search.

  2. In September 2026, All-Clad overtook Big Green Egg to rank 3rd among pizza stone brands worldwide, with 17.4% estimated Share of Search.

  3. In September 2026, Kamado Joe lost estimated Share of Search among pizza stone brands worldwide, from 12.8% to 9.6%.

  4. In September 2026, Cuisinart lost estimated Share of Search among pizza stone brands worldwide, from 28.5% to 26.1%.

  5. In September 2026, Big Green Egg lost estimated Share of Search among pizza stone brands worldwide, from 19.2% to 17.4%.

  6. In September 2026, Broil King lost estimated Share of Search among pizza stone brands worldwide, from 4.7% to 3.5%.

Where does Broil King compete?

Broil King is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
BBQ accessories6th of 62.1%Show ranking
Barbecue brands4th of 52.4%Show ranking
Gas BBQ brands3rd of 32.8%Show ranking
Pizza stone brands6th of 63.5%Shown above

How is Broil King measured?

Brandwave collects information about searches that people make online using Broil King’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • broilking

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How the Brand Demand Index is measured

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