Brandwave

How popular isBeefeater in search?

In September 2026, there were an estimated 301K branded searches for Beefeater worldwide which held steady over the last 12 months. Beefeater holds 22.1% estimated Share of Search among BBQ brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Weber49.2%
  2. Beefeater22.1%
  3. Matador22.1%
  4. Traeger6.6%
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Which BBQ brands compete with Beefeater?

Beefeater against BBQ brands worldwide, by month

Share of Search by month for Weber, Beefeater, Matador, Traeger. The figures are in the table below the chart.

View monthly share of search table
MonthWeberBeefeaterMatadorTraeger
Oct 202547.2%22.9%22.9%6.9%
Nov 202549.7%19.7%19.7%10.8%
Dec 202545.3%24.1%19.7%10.8%
Jan 202646.5%22.6%22.6%8.3%
Feb 202649.8%19.4%23.7%7.1%
Mar 202659.8%15%18.4%6.7%
Apr 202665%14.3%14.3%6.4%
May 202667.1%12.9%12.9%7.1%
Jun 202662.9%13.9%13.9%9.3%
Jul 202660.5%18.1%14.8%6.6%
Aug 202655.3%22.7%15.2%6.8%
Sep 202649.2%22.1%22.1%6.6%
  1. 1.Weber

    49.2%

    Held 1st. 670K estimated branded searches, -25.1% vs prior month. Share -6.1 points.

  2. 2.Beefeater

    22.1%

    Held 2nd. 301K estimated branded searches, -18.2% vs prior month. Share -0.6 points.

  3. 3.Matador

    22.1%

    Held 3rd. 301K estimated branded searches, +22.4% vs prior month. Share +6.9 points.

  4. 4.Traeger

    6.6%

    Held 4th. 90.5K estimated branded searches, -17.7% vs prior month. Share -0.2 points.

Compare search popularity between Beefeater and its closest rivals

Every comparison with Beefeater

How has branded search demand for Beefeater changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Beefeater worldwide held steady at 301K.
  • Across the 12 months ending September 2026, Beefeater’s estimated Share of Search among BBQ brands worldwide decreased from 22.9% to 22.1%.
  • Across the 12 months ending September 2026, Beefeater’s estimated Share of Search among BBQ brands worldwide peaked at 24.1% in December 2025 and was lowest at 12.9% in May 2026.

How did search popularity change for BBQ brands worldwide in September 2026?

  1. In September 2026, Matador gained estimated Share of Search among BBQ brands worldwide, from 15.2% to 22.1%.

  2. In September 2026, Weber lost estimated Share of Search among BBQ brands worldwide, from 55.3% to 49.2%.

  3. In September 2026, Beefeater lost estimated Share of Search among BBQ brands worldwide, from 22.7% to 22.1%.

How is Beefeater measured?

Brandwave collects information about searches that people make online using Beefeater’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • beefeater

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How the Brand Demand Index is measured

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Is Beefeater your brand?

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