How popular isNew Zealand Sotheby’s International Realty in search?
In August 2026, there were an estimated 2.2K branded searches for New Zealand Sotheby’s International Realty which is up 59.7% over the last 11 months. New Zealand Sotheby’s International Realty holds 2.1% estimated Share of Search among New Zealand auckland real estate agencies and is ranked 5th of 7 competitors for search popularity.
Barfoot & Thompson41.9%Ray White26.8%
Bayleys14.8%
Harcourts13.2%
New Zealand Sotheby’s International Realty2.1%
Premium Real Estate1%
Iron Bridge Real Estate0.08%
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Which auckland real estate agencies compete with New Zealand Sotheby’s International Realty?
Share of Search by month for Barfoot & Thompson, Ray White, Bayleys, Harcourts, New Zealand Sotheby’s International Realty. The figures are in the table below the chart.
View monthly share of search table
| Month | Barfoot & Thompson | Ray White | Bayleys | Harcourts | New Zealand Sotheby’s International Realty | Premium Real Estate | Iron Bridge Real Estate |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 44% | 23.9% | 15.6% | 13.8% | 1.2% | 1.4% | 0.16% |
| Nov 2025 | 44.5% | 23.7% | 15% | 13.8% | 1.5% | 1.3% | 0.23% |
| Dec 2025 | 43.3% | 23.4% | 16.1% | 14.1% | 1.4% | 1.5% | 0.23% |
| Jan 2026 | 40.9% | 27.4% | 13.9% | 15.4% | 1.3% | 0.79% | 0.18% |
| Feb 2026 | 44% | 24.3% | 14.9% | 14.2% | 1.6% | 0.83% | 0.14% |
| Mar 2026 | 41.7% | 27.2% | 15.5% | 13.2% | 1.6% | 0.79% | 0.13% |
| Apr 2026 | 41.8% | 27.1% | 15.1% | 13.4% | 1.8% | 0.73% | 0.13% |
| May 2026 | 40.7% | 26.2% | 15.3% | 15.1% | 1.6% | 0.88% | 0.13% |
| Jun 2026 | 43.9% | 23.6% | 15.7% | 14.2% | 1.5% | 1% | 0.11% |
| Jul 2026 | 40% | 26.1% | 15.3% | 15.1% | 2.1% | 1.2% | 0.09% |
| Aug 2026 | 41.9% | 26.8% | 14.8% | 13.2% | 2.1% | 1% | 0.08% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 41.9% | 16K | +20.6% | +1.8 points | |
| 2, held 2nd | 26.8% | 10.3K | +18.6% | +0.7 points | |
| 3, held 3rd | 14.8% | 5.7K | +11.6% | -0.5 points | |
| 4, held 4th | 13.2% | 5K | +0.6% | -1.9 points | |
| 5, held 5th | 2.1% | 820 | +15.5% | 0 points | |
| 6, held 6th | 1% | 400 | 0% | -0.2 points | |
| 7, held 7th | 0.08% | 30 | 0% | 0 points |
41.9%
held 1st · 16K estimated branded searches · +20.6% vs prior month · +1.8 points
26.8%
held 2nd · 10.3K estimated branded searches · +18.6% vs prior month · +0.7 points
3.
Bayleys14.8%
held 3rd · 5.7K estimated branded searches · +11.6% vs prior month · -0.5 points
13.2%
held 4th · 5K estimated branded searches · +0.6% vs prior month · -1.9 points
held 5th · 820 estimated branded searches · +15.5% vs prior month · 0 points
held 6th · 400 estimated branded searches · 0% vs prior month · -0.2 points
0.08%
held 7th · 30 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between New Zealand Sotheby’s International Realty and its closest rivals

New Zealand Sotheby’s International Realty vs Ray White: compare search popularity

New Zealand Sotheby’s International Realty vs Bayleys: compare search popularity
New Zealand Sotheby’s International Realty vs Harcourts: compare search popularity
New Zealand Sotheby’s International Realty vs Premium Real Estate: compare search popularity
New Zealand Sotheby’s International Realty vs Iron Bridge Real Estate: compare search popularity- Compare New Zealand Sotheby’s International Realty with any brand
How has branded search demand for New Zealand Sotheby’s International Realty changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for New Zealand Sotheby’s International Realty in New Zealand rose from 1.4K to 2.2K.
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among auckland real estate agencies in New Zealand increased from 1.2% to 2.1%.
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty rose from 6th to 5th among auckland real estate agencies in New Zealand.
How did search popularity change for New Zealand auckland real estate agencies in August 2026?
6 changes

In August 2026, Barfoot & Thompson gained estimated Share of Search among auckland real estate agencies in New Zealand, from 40% to 41.9%.
In August 2026, Ray White gained estimated Share of Search among auckland real estate agencies in New Zealand, from 26.1% to 26.8%.

In August 2026, Harcourts lost estimated Share of Search among auckland real estate agencies in New Zealand, from 15.1% to 13.2%.

Estimated monthly branded searches for New Zealand Sotheby’s International Realty in New Zealand rose 57.7% over 11 measured months, from 520 to 820 in August 2026.

Estimated monthly branded searches for Iron Bridge Real Estate in New Zealand fell 57.1% over 11 measured months, from 70 to 30 in August 2026.

Estimated monthly branded searches for Premium Real Estate in New Zealand fell 34.4% over 11 measured months, from 610 to 400 in August 2026.
Which cambridge real estate agencies compete with New Zealand Sotheby’s International Realty?
Share of Search by month for Bayleys, Ray White, LJ Hooker, Realty HQ, New Zealand Sotheby’s International Realty. The figures are in the table below the chart.
View monthly share of search table
| Month | Bayleys | Ray White | LJ Hooker | Realty HQ | New Zealand Sotheby’s International Realty | Cambridge Real Estate | Property Brokers |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 48.4% | 29.4% | 16.7% | 2.4% | 3.2% | 0% | — |
| Nov 2025 | 50.8% | 31.1% | 13.9% | 2.5% | 1.6% | 0% | — |
| Dec 2025 | 44.3% | 38.6% | 10.2% | 3.4% | 3.4% | 0% | — |
| Jan 2026 | 42.7% | 41.7% | 11.7% | 1.9% | 0.97% | 0.97% | — |
| Feb 2026 | 41.6% | 36.8% | 15.2% | 1.6% | 4.8% | 0% | — |
| Mar 2026 | 46.1% | 33.6% | 15.6% | 2.3% | 2.3% | 0% | — |
| Apr 2026 | 42.1% | 33.9% | 17.4% | 4.1% | 2.5% | 0% | — |
| May 2026 | 52.7% | 25.8% | 16.1% | 3.2% | 2.2% | 0% | — |
| Jun 2026 | 50.6% | 30.3% | 12.4% | 3.4% | 3.4% | 0% | — |
| Jul 2026 | 47.4% | 34% | 12.4% | 3.1% | 3.1% | 0% | — |
| Aug 2026 | 45.6% | 30% | 10% | 7.8% | 6.7% | 0% | — |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 45.6% | 410 | -10.9% | -1.9 points | |
| 2, held 2nd | 30% | 270 | -18.2% | -4 points | |
| 3, held 3rd | 10% | 90 | -25% | -2.4 points | |
| 4, moved from 5th to 4th | 7.8% | 70 | +133.3% | +4.7 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 6.7% | 60 | +100% | +3.6 pointsmoved from 4th to 5th | |
| 6, held 6th | 0% | 0 | — | 0 points |
1.
Bayleys45.6%
held 1st · 410 estimated branded searches · -10.9% vs prior month · -1.9 points
30%
held 2nd · 270 estimated branded searches · -18.2% vs prior month · -4 points
10%
held 3rd · 90 estimated branded searches · -25% vs prior month · -2.4 points
7.8%
moved from 5th to 4th · 70 estimated branded searches · +133.3% vs prior month · +4.7 points
moved from 4th to 5th · 60 estimated branded searches · +100% vs prior month · +3.6 points
held 6th · 0 estimated branded searches · — vs prior month · 0 points
Compare search popularity between New Zealand Sotheby’s International Realty and its closest rivals

New Zealand Sotheby’s International Realty vs Bayleys: compare search popularity
New Zealand Sotheby’s International Realty vs Ray White: compare search popularity

New Zealand Sotheby’s International Realty vs LJ Hooker: compare search popularity
New Zealand Sotheby’s International Realty vs Realty HQ: compare search popularity

New Zealand Sotheby’s International Realty vs Cambridge Real Estate: compare search popularity- Compare New Zealand Sotheby’s International Realty with any brand
How has branded search demand for New Zealand Sotheby’s International Realty changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among cambridge real estate agencies in New Zealand increased from 3.2% to 6.7%.
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among cambridge real estate agencies in New Zealand peaked at 6.7% in August 2026 and was lowest at 0.97% in January 2026.
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty fell from 4th to 5th among cambridge real estate agencies in New Zealand.
How did search popularity change for New Zealand cambridge real estate agencies in August 2026?
5 changes
In August 2026, Realty HQ overtook New Zealand Sotheby’s International Realty to rank 4th among cambridge real estate agencies in New Zealand, at 7.8%.

In August 2026, New Zealand Sotheby’s International Realty gained estimated Share of Search among cambridge real estate agencies in New Zealand, from 3.1% to 6.7%.
In August 2026, Ray White lost estimated Share of Search among cambridge real estate agencies in New Zealand, from 34% to 30%.

In August 2026, LJ Hooker lost estimated Share of Search among cambridge real estate agencies in New Zealand, from 12.4% to 10%.

In August 2026, Bayleys lost estimated Share of Search among cambridge real estate agencies in New Zealand, from 47.4% to 45.6%.
Which kapiti real estate agencies compete with New Zealand Sotheby’s International Realty?
Share of Search by month for Bayleys, Tommy’s Real Estate, Voyle & Co, New Zealand Sotheby’s International Realty, Howard & Co. The figures are in the table below the chart.
View monthly share of search table
| Month | Bayleys | Tommy’s Real Estate | Voyle & Co | New Zealand Sotheby’s International Realty | Howard & Co |
|---|---|---|---|---|---|
| Oct 2025 | 43.7% | 19.7% | 26.8% | 4.2% | 5.6% |
| Nov 2025 | 40% | 23.3% | 26.7% | 5% | 5% |
| Dec 2025 | 41.8% | 23.6% | 21.8% | 5.5% | 7.3% |
| Jan 2026 | 32.5% | 23.8% | 31.3% | 3.8% | 8.8% |
| Feb 2026 | 37.7% | 28.6% | 22.1% | 5.2% | 6.5% |
| Mar 2026 | 34.9% | 25.3% | 30.1% | 3.6% | 6% |
| Apr 2026 | 40.3% | 26.9% | 26.9% | 1.5% | 4.5% |
| May 2026 | 41.5% | 24.6% | 24.6% | 4.6% | 4.6% |
| Jun 2026 | 41.4% | 20.7% | 27.6% | 5.2% | 5.2% |
| Jul 2026 | 34.6% | 21.2% | 34.6% | 5.8% | 3.8% |
| Aug 2026 | 46.9% | 21.9% | 20.3% | 6.3% | 4.7% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 46.9% | 300 | +66.7% | +12.3 points | |
| 2, moved from 3rd to 2nd | 21.9% | 140 | +27.3% | +0.7 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 20.3% | 130 | -27.8% | -14.3 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 6.3% | 40 | +33.3% | +0.5 points | |
| 5, held 5th | 4.7% | 30 | +50% | +0.8 points |
1.
Bayleys46.9%
held 1st · 300 estimated branded searches · +66.7% vs prior month · +12.3 points
21.9%
moved from 3rd to 2nd · 140 estimated branded searches · +27.3% vs prior month · +0.7 points
20.3%
moved from 2nd to 3rd · 130 estimated branded searches · -27.8% vs prior month · -14.3 points
held 4th · 40 estimated branded searches · +33.3% vs prior month · +0.5 points
4.7%
held 5th · 30 estimated branded searches · +50% vs prior month · +0.8 points
Compare search popularity between New Zealand Sotheby’s International Realty and its closest rivals

New Zealand Sotheby’s International Realty vs Bayleys: compare search popularity
New Zealand Sotheby’s International Realty vs Tommy’s Real Estate: compare search popularity
New Zealand Sotheby’s International Realty vs Voyle & Co: compare search popularity
New Zealand Sotheby’s International Realty vs Howard & Co: compare search popularity- Compare New Zealand Sotheby’s International Realty with any brand
How has branded search demand for New Zealand Sotheby’s International Realty changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among kapiti real estate agencies in New Zealand increased from 4.2% to 6.3%.
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among kapiti real estate agencies in New Zealand peaked at 6.3% in August 2026 and was lowest at 1.5% in April 2026.
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty rose from 5th to 4th among kapiti real estate agencies in New Zealand.
How did search popularity change for New Zealand kapiti real estate agencies in August 2026?
5 changes

In August 2026, Tommy’s Real Estate overtook Voyle & Co to rank 2nd among kapiti real estate agencies in New Zealand, at 21.9%.

In August 2026, Bayleys gained estimated Share of Search among kapiti real estate agencies in New Zealand, from 34.6% to 46.9%.

In August 2026, Howard & Co gained estimated Share of Search among kapiti real estate agencies in New Zealand, from 3.8% to 4.7%.

In August 2026, Voyle & Co lost estimated Share of Search among kapiti real estate agencies in New Zealand, from 34.6% to 20.3%.

New Zealand Sotheby’s International Realty’s estimated Share of Search among kapiti real estate agencies in New Zealand has gained ground for 3 months in a row, from 4.6% to 6.3% in August 2026.
Which residential real estate agencies compete with New Zealand Sotheby’s International Realty?
Share of Search by month for Ray White, Harcourts, Bayleys, Barfoot & Thompson, Property Brokers, Arizto, New Zealand Sotheby’s International Realty. The figures are in the table below the chart.
View monthly share of search table
| Month | Ray White | Harcourts | Bayleys | Barfoot & Thompson | Property Brokers | Arizto | LJ Hooker | Raine & Horne | New Zealand Sotheby’s International Realty | Tall Poppy | Professionals Real Estate | One Agency | First National Real Estate | Harveys Real Estate | Century 21 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.1% | 20.1% | 14.7% | 11.5% | 8.5% | 4.5% | 2.2% | 1.4% | 0.64% | 1% | 1% | 0.66% | 0.42% | 0.05% | 0.01% |
| Nov 2025 | 34.6% | 18.4% | 14.7% | 11.9% | 8.8% | 4% | 2.3% | 1.5% | 0.75% | 1.1% | 1.1% | 0.59% | 0.37% | 0.05% | 0.01% |
| Dec 2025 | 36.3% | 18.8% | 14% | 10.7% | 8% | 4.2% | 2.4% | 1.4% | 0.71% | 1.1% | 1.4% | 0.6% | 0.37% | 0.06% | 0.01% |
| Jan 2026 | 35% | 18.1% | 12.5% | 12.3% | 9% | 4.8% | 2.7% | 1.5% | 0.89% | 1% | 1.1% | 0.67% | 0.39% | 0.05% | 0.01% |
| Feb 2026 | 34.1% | 17.9% | 13.9% | 11.9% | 8.8% | 5.7% | 1.9% | 1.7% | 0.93% | 1% | 1.1% | 0.54% | 0.34% | 0.04% | 0.02% |
| Mar 2026 | 34.6% | 18.7% | 13.2% | 13.3% | 8% | 5.4% | 1.5% | 1.3% | 1% | 0.94% | 1.2% | 0.53% | 0.33% | 0.04% | 0.03% |
| Apr 2026 | 37.5% | 18.3% | 12.5% | 11% | 8% | 5.5% | 1.8% | 1.4% | 0.94% | 0.96% | 1.1% | 0.49% | 0.33% | 0.04% | 0.02% |
| May 2026 | 34.7% | 18.5% | 13.6% | 11% | 9.4% | 5.7% | 1.6% | 1.6% | 0.96% | 1% | 1.1% | 0.49% | 0.32% | 0.04% | 0.02% |
| Jun 2026 | 36.3% | 18.7% | 12.9% | 11.5% | 8.3% | 5.3% | 1.7% | 1.4% | 0.89% | 0.84% | 1.2% | 0.43% | 0.34% | 0.06% | 0.02% |
| Jul 2026 | 37.1% | 17.7% | 12.7% | 11.8% | 8.5% | 5.2% | 1.7% | 1.5% | 0.95% | 0.91% | 1% | 0.46% | 0.36% | 0.03% | 0.02% |
| Aug 2026 | 35.1% | 19% | 12.9% | 11.2% | 8.5% | 5.9% | 1.8% | 1.3% | 1.2% | 1% | 1% | 0.48% | 0.33% | 0.05% | 0.02% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35.1% | 63.6K | -0.72% | -2 points | |
| 2, held 2nd | 19% | 34.5K | +12.8% | +1.4 points | |
| 3, held 3rd | 12.9% | 23.4K | +6.2% | +0.2 points | |
| 4, held 4th | 11.2% | 20.4K | -0.2% | -0.6 points | |
| 5, held 5th | 8.5% | 15.3K | +4.3% | 0 points | |
| 6, held 6th | 5.9% | 10.7K | +18.6% | +0.7 points | |
| 7, held 7th | 1.8% | 3.3K | +11.5% | +0.1 points | |
| 8, held 8th | 1.3% | 2.4K | -3.6% | -0.1 points | |
| 9, moved from 10th to 9th | 1.2% | 2.2K | +34.5% | +0.3 pointsmoved from 10th to 9th | |
| 10, moved from 11th to 10th | 1% | 1.9K | +17.8% | +0.1 pointsmoved from 11th to 10th | |
| 11, moved from 9th to 11th | 1% | 1.8K | +0.56% | 0 pointsmoved from 9th to 11th | |
| 12, held 12th | 0.48% | 870 | +10.1% | 0 points | |
| 13, held 13th | 0.33% | 600 | -4.8% | 0 points | |
| 14, held 14th | 0.05% | 90 | +80% | 0 points | |
| 15, held 15th | 0.02% | 30 | 0% | 0 points |
35.1%
held 1st · 63.6K estimated branded searches · -0.72% vs prior month · -2 points
19%
held 2nd · 34.5K estimated branded searches · +12.8% vs prior month · +1.4 points
3.
Bayleys12.9%
held 3rd · 23.4K estimated branded searches · +6.2% vs prior month · +0.2 points
11.2%
held 4th · 20.4K estimated branded searches · -0.2% vs prior month · -0.6 points
8.5%
held 5th · 15.3K estimated branded searches · +4.3% vs prior month · 0 points
6.
Arizto5.9%
held 6th · 10.7K estimated branded searches · +18.6% vs prior month · +0.7 points
1.8%
held 7th · 3.3K estimated branded searches · +11.5% vs prior month · +0.1 points
1.3%
held 8th · 2.4K estimated branded searches · -3.6% vs prior month · -0.1 points
moved from 10th to 9th · 2.2K estimated branded searches · +34.5% vs prior month · +0.3 points
10.
Tall Poppy
1%
moved from 11th to 10th · 1.9K estimated branded searches · +17.8% vs prior month · +0.1 points
moved from 9th to 11th · 1.8K estimated branded searches · +0.56% vs prior month · 0 points
12.
One Agency0.48%
held 12th · 870 estimated branded searches · +10.1% vs prior month · 0 points
0.33%
held 13th · 600 estimated branded searches · -4.8% vs prior month · 0 points
0.05%
held 14th · 90 estimated branded searches · +80% vs prior month · 0 points
15.
Century 210.02%
held 15th · 30 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between New Zealand Sotheby’s International Realty and its closest rivals

New Zealand Sotheby’s International Realty vs Arizto: compare search popularity
New Zealand Sotheby’s International Realty vs LJ Hooker: compare search popularity
New Zealand Sotheby’s International Realty vs Raine & Horne: compare search popularity
New Zealand Sotheby’s International Realty vs Tall Poppy: compare search popularity

New Zealand Sotheby’s International Realty vs Professionals Real Estate: compare search popularity- Compare New Zealand Sotheby’s International Realty with any brand
How has branded search demand for New Zealand Sotheby’s International Realty changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among residential real estate agencies in New Zealand increased from 0.64% to 1.2%.
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty rose from 12th to 9th among residential real estate agencies in New Zealand.
How did search popularity change for New Zealand residential real estate agencies in August 2026?
6 changes

In August 2026, Harcourts gained estimated Share of Search among residential real estate agencies in New Zealand, from 17.7% to 19%.

In August 2026, Arizto gained estimated Share of Search among residential real estate agencies in New Zealand, from 5.2% to 5.9%.
In August 2026, Ray White lost estimated Share of Search among residential real estate agencies in New Zealand, from 37.1% to 35.1%.

In August 2026, Barfoot & Thompson lost estimated Share of Search among residential real estate agencies in New Zealand, from 11.8% to 11.2%.

In August 2026, New Zealand Sotheby’s International Realty rose from 10th to 9th among residential real estate agencies in New Zealand.
In August 2026, Tall Poppy rose from 11th to 10th among residential real estate agencies in New Zealand.
Which taupo real estate agencies compete with New Zealand Sotheby’s International Realty?
Share of Search by month for Ray White, Harcourts, Tremains, New Zealand Sotheby’s International Realty. The figures are in the table below the chart.
View monthly share of search table
| Month | Ray White | Harcourts | Tremains | New Zealand Sotheby’s International Realty | LJ Hooker |
|---|---|---|---|---|---|
| Oct 2025 | 44.2% | 30.2% | 20.9% | 1.7% | 2.9% |
| Nov 2025 | 47.1% | 33.9% | 15.3% | 1.6% | 2.1% |
| Dec 2025 | 38.2% | 41.6% | 16.9% | 1.1% | 2.2% |
| Jan 2026 | 48.8% | 31% | 15.3% | 2% | 3% |
| Feb 2026 | 43.9% | 30.4% | 21.1% | 1.8% | 2.9% |
| Mar 2026 | 41.1% | 36.7% | 17.4% | 0.97% | 3.9% |
| Apr 2026 | 39.2% | 38% | 19% | 1.9% | 1.9% |
| May 2026 | 44.4% | 31.3% | 20% | 1.3% | 3.1% |
| Jun 2026 | 46.6% | 28.8% | 19.6% | 1.2% | 3.7% |
| Jul 2026 | 44.3% | 34.1% | 18.6% | 1.2% | 1.8% |
| Aug 2026 | 43.2% | 33.1% | 19.5% | 2.4% | 1.8% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43.2% | 730 | -1.4% | -1.1 points | |
| 2, held 2nd | 33.1% | 560 | -1.8% | -1 points | |
| 3, held 3rd | 19.5% | 330 | +6.5% | +1 points | |
| 4, moved from 5th to 4th | 2.4% | 40 | +100% | +1.2 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 1.8% | 30 | 0% | 0 pointsmoved from 4th to 5th |
43.2%
held 1st · 730 estimated branded searches · -1.4% vs prior month · -1.1 points
33.1%
held 2nd · 560 estimated branded searches · -1.8% vs prior month · -1 points
3.
Tremains19.5%
held 3rd · 330 estimated branded searches · +6.5% vs prior month · +1 points
moved from 5th to 4th · 40 estimated branded searches · +100% vs prior month · +1.2 points
1.8%
moved from 4th to 5th · 30 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between New Zealand Sotheby’s International Realty and its closest rivals

New Zealand Sotheby’s International Realty vs Ray White: compare search popularity

New Zealand Sotheby’s International Realty vs Harcourts: compare search popularity
New Zealand Sotheby’s International Realty vs Tremains: compare search popularity
New Zealand Sotheby’s International Realty vs LJ Hooker: compare search popularity- Compare New Zealand Sotheby’s International Realty with any brand
How has branded search demand for New Zealand Sotheby’s International Realty changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among taupo real estate agencies in New Zealand increased from 1.7% to 2.4%.
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among taupo real estate agencies in New Zealand peaked at 2.4% in August 2026 and was lowest at 0.97% in March 2026.
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty rose from 5th to 4th among taupo real estate agencies in New Zealand.
How did search popularity change for New Zealand taupo real estate agencies in August 2026?
5 changes

In August 2026, New Zealand Sotheby’s International Realty overtook LJ Hooker to rank 4th among taupo real estate agencies in New Zealand, at 2.4%.

In August 2026, Tremains gained estimated Share of Search among taupo real estate agencies in New Zealand, from 18.6% to 19.5%.
In August 2026, Ray White lost estimated Share of Search among taupo real estate agencies in New Zealand, from 44.3% to 43.2%.

In August 2026, Harcourts lost estimated Share of Search among taupo real estate agencies in New Zealand, from 34.1% to 33.1%.

Estimated monthly branded searches for LJ Hooker in New Zealand fell 40% over 11 measured months, from 50 to 30 in August 2026.
Which wellington real estate agencies compete with New Zealand Sotheby’s International Realty?
Share of Search by month for Lowe & Co, Ray White, Harcourts, Tommy’s Real Estate, Bayleys, New Zealand Sotheby’s International Realty. The figures are in the table below the chart.
View monthly share of search table
| Month | Lowe & Co | Ray White | Harcourts | Tommy’s Real Estate | Bayleys | New Zealand Sotheby’s International Realty | Tall Poppy |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 22.1% | 26.6% | 17.2% | 17.7% | 12% | 3% | 1.5% |
| Nov 2025 | 25.9% | 25.2% | 16.8% | 13.8% | 13.5% | 3% | 1.9% |
| Dec 2025 | 19.8% | 21.6% | 22.1% | 14.1% | 16.2% | 3.9% | 2.3% |
| Jan 2026 | 31.3% | 22.4% | 16.7% | 12.5% | 9.3% | 6.1% | 1.7% |
| Feb 2026 | 24.3% | 25.5% | 16.6% | 16.2% | 9.8% | 5.9% | 1.6% |
| Mar 2026 | 24.7% | 23.6% | 15.4% | 14.9% | 12.5% | 7.4% | 1.5% |
| Apr 2026 | 22.5% | 26% | 15.9% | 16.2% | 12.2% | 5.5% | 1.7% |
| May 2026 | 23.7% | 27.2% | 16.3% | 15.5% | 9.9% | 5.4% | 1.9% |
| Jun 2026 | 20.8% | 26.9% | 16.7% | 16.7% | 12.3% | 5.3% | 1.4% |
| Jul 2026 | 24.6% | 25.7% | 16.5% | 16.1% | 10% | 5.6% | 1.6% |
| Aug 2026 | 23.4% | 21.2% | 17.6% | 17.6% | 11.8% | 6.4% | 1.8% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 23.4% | 1.2K | +6.4% | -1.1 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 21.2% | 1.1K | -7.8% | -4.4 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 17.6% | 880 | +18.9% | +1.1 points | |
| 4, held 4th | 17.6% | 880 | +22.2% | +1.6 points | |
| 5, held 5th | 11.8% | 590 | +31.1% | +1.8 points | |
| 6, held 6th | 6.4% | 320 | +28% | +0.8 points | |
| 7, held 7th | 1.8% | 90 | +28.6% | +0.2 points |
23.4%
moved from 2nd to 1st · 1.2K estimated branded searches · +6.4% vs prior month · -1.1 points
21.2%
moved from 1st to 2nd · 1.1K estimated branded searches · -7.8% vs prior month · -4.4 points
17.6%
held 3rd · 880 estimated branded searches · +18.9% vs prior month · +1.1 points
17.6%
held 4th · 880 estimated branded searches · +22.2% vs prior month · +1.6 points
5.
Bayleys11.8%
held 5th · 590 estimated branded searches · +31.1% vs prior month · +1.8 points
held 6th · 320 estimated branded searches · +28% vs prior month · +0.8 points
1.8%
held 7th · 90 estimated branded searches · +28.6% vs prior month · +0.2 points
Compare search popularity between New Zealand Sotheby’s International Realty and its closest rivals

New Zealand Sotheby’s International Realty vs Ray White: compare search popularity

New Zealand Sotheby’s International Realty vs Harcourts: compare search popularity
New Zealand Sotheby’s International Realty vs Tommy’s Real Estate: compare search popularity
New Zealand Sotheby’s International Realty vs Bayleys: compare search popularity
New Zealand Sotheby’s International Realty vs Tall Poppy: compare search popularity
- Compare New Zealand Sotheby’s International Realty with any brand
How has branded search demand for New Zealand Sotheby’s International Realty changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among wellington real estate agencies in New Zealand increased from 3% to 6.4%.
- Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among wellington real estate agencies in New Zealand peaked at 7.4% in March 2026 and was lowest at 3% in October 2025.
How did search popularity change for New Zealand wellington real estate agencies in August 2026?
6 changes

In August 2026, Bayleys gained estimated Share of Search among wellington real estate agencies in New Zealand, from 10% to 11.8%.

In August 2026, Tommy’s Real Estate gained estimated Share of Search among wellington real estate agencies in New Zealand, from 16.1% to 17.6%.

In August 2026, Harcourts gained estimated Share of Search among wellington real estate agencies in New Zealand, from 16.5% to 17.6%.

In August 2026, New Zealand Sotheby’s International Realty gained estimated Share of Search among wellington real estate agencies in New Zealand, from 5.6% to 6.4%.
In August 2026, Ray White lost estimated Share of Search among wellington real estate agencies in New Zealand, from 25.7% to 21.2%.

In August 2026, Lowe & Co lost estimated Share of Search among wellington real estate agencies in New Zealand, from 24.6% to 23.4%.
How is New Zealand Sotheby’s International Realty measured?
Brandwave collects information about searches that people make online using New Zealand Sotheby’s International Realty’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
13 branded search terms
- new zealand sotheby's
- new zealand sotheby's international realty
- new zealand sotheby's international realty cambridge
- new zealand sothebys
- nz sotheby's
- nz sotheby's real estate
- nz sothebys
- nzsir
- nzsothebysrealty.com
- sotheby's auckland
- sotheby's wellington
- sothebys auckland
- sothebys wellington
Do you work for New Zealand Sotheby’s International Realty? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is New Zealand Sotheby’s International Realty your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.