Brandwave

Kapiti real estate agencies in New Zealand:Which brands are most popular in search?

In August 2026, Bayleys was the most searched among kapiti real estate agencies in New Zealand, with an estimated 300 branded searches and 46.9% estimated Share of Search within this set.

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Share of SearchLeaderboard

Compare Kapiti real estate agencies using branded searches made in Kāpiti Coast. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among kapiti real estate agencies in New Zealand, by month

Share of Search by month for Bayleys, Tommy’s Real Estate, Voyle & Co, New Zealand Sotheby’s International Realty, Howard & Co. The figures are in the table below the chart.

View monthly share of search table
MonthBayleysTommy’s Real EstateVoyle & CoNew Zealand Sotheby’s International RealtyHoward & Co
Oct 202543.7%19.7%26.8%4.2%5.6%
Nov 202540%23.3%26.7%5%5%
Dec 202541.8%23.6%21.8%5.5%7.3%
Jan 202632.5%23.8%31.3%3.8%8.8%
Feb 202637.7%28.6%22.1%5.2%6.5%
Mar 202634.9%25.3%30.1%3.6%6%
Apr 202640.3%26.9%26.9%1.5%4.5%
May 202641.5%24.6%24.6%4.6%4.6%
Jun 202641.4%20.7%27.6%5.2%5.2%
Jul 202634.6%21.2%34.6%5.8%3.8%
Aug 202646.9%21.9%20.3%6.3%4.7%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Bayleys

    46.9%

    held 1st · 300 estimated branded searches · +66.7% vs prior month · +12.3 points

  2. moved from 3rd to 2nd · 140 estimated branded searches · +27.3% vs prior month · +0.7 points

  3. 3.Voyle & Co

    20.3%

    moved from 2nd to 3rd · 130 estimated branded searches · -27.8% vs prior month · -14.3 points

  4. held 4th · 40 estimated branded searches · +33.3% vs prior month · +0.5 points

  5. held 5th · 30 estimated branded searches · +50% vs prior month · +0.8 points

Compare search popularity between leading brands

Which brand is most popular in search among kapiti real estate agencies in New Zealand?

In August 2026, Bayleys was the most searched among kapiti real estate agencies in New Zealand, with an estimated 300 branded searches and 46.9% estimated Share of Search within this set. Tommy’s Real Estate is in 2nd place, 25 percentage points behind at 21.9% Share of Search.

New Zealand kapiti real estate agencies, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Bayleys43.7% → 46.9%46.9%Aug 202632.5%Jan 20261st
Tommy’s Real Estate19.7% → 21.9%28.6%Feb 202619.7%Oct 20253rd → 2nd
Voyle & Co26.8% → 20.3%34.6%Jul 202620.3%Aug 20262nd → 3rd
New Zealand Sotheby’s International Realty4.2% → 6.3%6.3%Aug 20261.5%Apr 20265th → 4th
Howard & Co5.6% → 4.7%8.8%Jan 20263.8%Jul 20264th → 5th

Each finding as a sentence

  • Across the 11 months ending August 2026, Bayleys’ estimated Share of Search among kapiti real estate agencies in New Zealand increased from 43.7% to 46.9%.
  • Across the 11 months ending August 2026, Tommy’s Real Estate’s estimated Share of Search among kapiti real estate agencies in New Zealand increased from 19.7% to 21.9%.
  • Across the 11 months ending August 2026, Voyle & Co’s estimated Share of Search among kapiti real estate agencies in New Zealand decreased from 26.8% to 20.3%.
  • Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among kapiti real estate agencies in New Zealand increased from 4.2% to 6.3%.
  • Across the 11 months ending August 2026, Howard & Co’s estimated Share of Search among kapiti real estate agencies in New Zealand decreased from 5.6% to 4.7%.
  • Across the 11 months ending August 2026, Bayleys’ estimated Share of Search among kapiti real estate agencies in New Zealand peaked at 46.9% in August 2026 and was lowest at 32.5% in January 2026.
  • Across the 11 months ending August 2026, Tommy’s Real Estate’s estimated Share of Search among kapiti real estate agencies in New Zealand peaked at 28.6% in February 2026 and was lowest at 19.7% in October 2025.
  • Across the 11 months ending August 2026, Voyle & Co’s estimated Share of Search among kapiti real estate agencies in New Zealand peaked at 34.6% in July 2026 and was lowest at 20.3% in August 2026.
  • Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among kapiti real estate agencies in New Zealand peaked at 6.3% in August 2026 and was lowest at 1.5% in April 2026.
  • Across the 11 months ending August 2026, Howard & Co’s estimated Share of Search among kapiti real estate agencies in New Zealand peaked at 8.8% in January 2026 and was lowest at 3.8% in July 2026.
  • Across the 11 months ending August 2026, Tommy’s Real Estate rose from 3rd to 2nd among kapiti real estate agencies in New Zealand.
  • Across the 11 months ending August 2026, Voyle & Co fell from 2nd to 3rd among kapiti real estate agencies in New Zealand.
  • Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty rose from 5th to 4th among kapiti real estate agencies in New Zealand.
  • Across the 11 months ending August 2026, Howard & Co fell from 4th to 5th among kapiti real estate agencies in New Zealand.

How did search popularity change for New Zealand kapiti real estate agencies in August 2026?

  1. In August 2026, Tommy’s Real Estate overtook Voyle & Co to rank 2nd among kapiti real estate agencies in New Zealand, at 21.9%.

  2. In August 2026, Bayleys gained estimated Share of Search among kapiti real estate agencies in New Zealand, from 34.6% to 46.9%.

  3. In August 2026, Howard & Co gained estimated Share of Search among kapiti real estate agencies in New Zealand, from 3.8% to 4.7%.

  4. In August 2026, Voyle & Co lost estimated Share of Search among kapiti real estate agencies in New Zealand, from 34.6% to 20.3%.

  5. New Zealand Sotheby’s International Realty’s estimated Share of Search among kapiti real estate agencies in New Zealand has gained ground for 3 months in a row, from 4.6% to 6.3% in August 2026.

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