Brandwave

Cambridge real estate agencies in New Zealand:Which brands are most popular in search?

In August 2026, Bayleys was the most searched among cambridge real estate agencies in New Zealand, with an estimated 410 branded searches and 45.6% estimated Share of Search within this set.

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Share of SearchLeaderboard

Compare Cambridge real estate agencies using branded searches made in Cambridge. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among cambridge real estate agencies in New Zealand, by month

Share of Search by month for Bayleys, Ray White, LJ Hooker, Realty HQ, New Zealand Sotheby’s International Realty. The figures are in the table below the chart.

View monthly share of search table
MonthBayleysRay WhiteLJ HookerRealty HQNew Zealand Sotheby’s International RealtyCambridge Real EstateProperty Brokers
Oct 202548.4%29.4%16.7%2.4%3.2%0%—
Nov 202550.8%31.1%13.9%2.5%1.6%0%—
Dec 202544.3%38.6%10.2%3.4%3.4%0%—
Jan 202642.7%41.7%11.7%1.9%0.97%0.97%—
Feb 202641.6%36.8%15.2%1.6%4.8%0%—
Mar 202646.1%33.6%15.6%2.3%2.3%0%—
Apr 202642.1%33.9%17.4%4.1%2.5%0%—
May 202652.7%25.8%16.1%3.2%2.2%0%—
Jun 202650.6%30.3%12.4%3.4%3.4%0%—
Jul 202647.4%34%12.4%3.1%3.1%0%—
Aug 202645.6%30%10%7.8%6.7%0%—
Sep 2026———————

This month’s ranking, August 2026

  1. 1.Bayleys

    45.6%

    held 1st · 410 estimated branded searches · -10.9% vs prior month · -1.9 points

  2. held 2nd · 270 estimated branded searches · -18.2% vs prior month · -4 points

  3. held 3rd · 90 estimated branded searches · -25% vs prior month · -2.4 points

  4. 4.Realty HQ

    7.8%

    moved from 5th to 4th · 70 estimated branded searches · +133.3% vs prior month · +4.7 points

  5. moved from 4th to 5th · 60 estimated branded searches · +100% vs prior month · +3.6 points

  6. held 6th · 0 estimated branded searches · — vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among cambridge real estate agencies in New Zealand?

In August 2026, Bayleys was the most searched among cambridge real estate agencies in New Zealand, with an estimated 410 branded searches and 45.6% estimated Share of Search within this set. Ray White is in 2nd place, 15.6 percentage points behind at 30% Share of Search.

New Zealand cambridge real estate agencies, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Bayleys48.4% → 45.6%52.7%May 202641.6%Feb 20261st
Ray White29.4% → 30%41.7%Jan 202625.8%May 20262nd
LJ Hooker16.7% → 10%17.4%Apr 202610%Aug 20263rd
Realty HQ2.4% → 7.8%7.8%Aug 20261.6%Feb 20265th → 4th
New Zealand Sotheby’s International Realty3.2% → 6.7%6.7%Aug 20260.97%Jan 20264th → 5th
Cambridge Real Estate0%0.97%Jan 20260%Oct 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Bayleys’ estimated Share of Search among cambridge real estate agencies in New Zealand decreased from 48.4% to 45.6%.
  • Across the 11 months ending August 2026, Ray White’s estimated Share of Search among cambridge real estate agencies in New Zealand increased from 29.4% to 30%.
  • Across the 11 months ending August 2026, LJ Hooker’s estimated Share of Search among cambridge real estate agencies in New Zealand decreased from 16.7% to 10%.
  • Across the 11 months ending August 2026, Realty HQ’s estimated Share of Search among cambridge real estate agencies in New Zealand increased from 2.4% to 7.8%.
  • Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among cambridge real estate agencies in New Zealand increased from 3.2% to 6.7%.
  • Across the 11 months ending August 2026, Bayleys’ estimated Share of Search among cambridge real estate agencies in New Zealand peaked at 52.7% in May 2026 and was lowest at 41.6% in February 2026.
  • Across the 11 months ending August 2026, Ray White’s estimated Share of Search among cambridge real estate agencies in New Zealand peaked at 41.7% in January 2026 and was lowest at 25.8% in May 2026.
  • Across the 11 months ending August 2026, LJ Hooker’s estimated Share of Search among cambridge real estate agencies in New Zealand peaked at 17.4% in April 2026 and was lowest at 10% in August 2026.
  • Across the 11 months ending August 2026, Realty HQ’s estimated Share of Search among cambridge real estate agencies in New Zealand peaked at 7.8% in August 2026 and was lowest at 1.6% in February 2026.
  • Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty’s estimated Share of Search among cambridge real estate agencies in New Zealand peaked at 6.7% in August 2026 and was lowest at 0.97% in January 2026.
  • Across the 11 months ending August 2026, Realty HQ rose from 5th to 4th among cambridge real estate agencies in New Zealand.
  • Across the 11 months ending August 2026, New Zealand Sotheby’s International Realty fell from 4th to 5th among cambridge real estate agencies in New Zealand.
  • Across the 11 months ending August 2026, Cambridge Real Estate held steady: its estimated Share of Search among cambridge real estate agencies in New Zealand moved less than 0.5 percentage points.

How did search popularity change for New Zealand cambridge real estate agencies in August 2026?

  1. In August 2026, Realty HQ overtook New Zealand Sotheby’s International Realty to rank 4th among cambridge real estate agencies in New Zealand, at 7.8%.

  2. In August 2026, New Zealand Sotheby’s International Realty gained estimated Share of Search among cambridge real estate agencies in New Zealand, from 3.1% to 6.7%.

  3. In August 2026, Ray White lost estimated Share of Search among cambridge real estate agencies in New Zealand, from 34% to 30%.

  4. In August 2026, LJ Hooker lost estimated Share of Search among cambridge real estate agencies in New Zealand, from 12.4% to 10%.

  5. In August 2026, Bayleys lost estimated Share of Search among cambridge real estate agencies in New Zealand, from 47.4% to 45.6%.

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