How popular isKenwood?
In September 2026, people searched for Kenwood by name about 6,740 times in New Zealand, about the same as the previous year. These searches made up 34.6% of all New Zealand can opener brand searches, placing Kenwood second out of three brands. When we asked both ChatGPT and Google AI Overviews about can opener brands, Kenwood appeared in one of the five answers.
Kenwood is the second most searched of 3 competitors.
KitchenAidShare of searches 60.2%Mentioned in 2 of 5 AI answers
KenwoodShare of searches 34.6%Mentioned in 1 of 5 AI answers
Joseph JosephShare of searches 5.2%Mentioned in 1 of 5 AI answers
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Top can opener brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Kenwood was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- KitchenAid2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Kenwood1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Joseph Joseph1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about can opener brands
5 answers
Asked ChatGPT
“Which can opener brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best can opener brands in New Zealand?”
Asked ChatGPT
“What's the best can opener brand in New Zealand for easy opening?”
Searched Google, AI Overview
“best can opener”
Searched Google, AI Overview
“electric can opener”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which can opener brands compete with Kenwood?
Share of searches by month for KitchenAid, Kenwood, Joseph Joseph. The figures are in the table below the chart.
View monthly share of searches table
| Month | KitchenAid | Kenwood | Joseph Joseph |
|---|---|---|---|
| Oct 2025 | 59.2% | 35.7% | 5.1% |
| Nov 2025 | 65.7% | 30.3% | 4% |
| Dec 2025 | 63.9% | 32.3% | 3.8% |
| Jan 2026 | 61.2% | 33.4% | 5.4% |
| Feb 2026 | 61.5% | 33.9% | 4.6% |
| Mar 2026 | 61.4% | 33% | 5.6% |
| Apr 2026 | 59.6% | 35% | 5.4% |
| May 2026 | 56.7% | 38.3% | 5% |
| Jun 2026 | 57.4% | 37.4% | 5.2% |
| Jul 2026 | 57.4% | 37.5% | 5.1% |
| Aug 2026 | 57.4% | 36.4% | 6.2% |
| Sep 2026 | 60.2% | 34.6% | 5.2% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.2% | 6.8K | +2.1% | +2.8 points | |
| 2, held 2nd | 34.6% | 3.9K | -7.6% | -1.8 points | |
| 3, held 3rd | 5.2% | 590 | -18.1% | -1 points |
60.2%
Held 1st. 6.8K estimated branded searches, +2.1% vs prior month. Share +2.8 points.
2.
Kenwood34.6%
Held 2nd. 3.9K estimated branded searches, -7.6% vs prior month. Share -1.8 points.
5.2%
Held 3rd. 590 estimated branded searches, -18.1% vs prior month. Share -1 points.
Compare popularity between Kenwood and its closest rivals
Every comparison with Kenwood
18 comparisons
- Breville vs Kenwood
- Kenwood vs KitchenAid
- Kenwood vs Ninja
- Kenwood vs Philips
- Kenwood vs Thermomix
- De'Longhi vs Kenwood
- Kenwood vs Sunbeam
- Kenwood vs Smeg
- Fisher & Paykel vs Kenwood
- Kenwood vs Russell Hobbs
- Haier vs Kenwood
- Kenwood vs Tefal
- Kenwood vs Vitamix
- Kenwood vs Liebherr
- Joseph Joseph vs Kenwood
- Kenwood vs Marcato
- Imperia vs Kenwood
- Bamix vs Kenwood
How has branded search demand for Kenwood changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Kenwood in New Zealand held steady, from 6.6K to 6.7K.
- Across the 12 months ending September 2026, Kenwood’s share of searches among can opener brands in New Zealand decreased from 35.7% to 34.6%.
- Across the 12 months ending September 2026, Kenwood’s share of searches among can opener brands in New Zealand peaked at 38.3% in May 2026 and was lowest at 30.3% in November 2025.
How did search popularity change for New Zealand can opener brands in September 2026?
3 changes
In September 2026, KitchenAid gained share of searches among can opener brands in New Zealand, from 57.4% to 60.2%.
In September 2026, Kenwood lost share of searches among can opener brands in New Zealand, from 36.4% to 34.6%.
In September 2026, Joseph Joseph lost share of searches among can opener brands in New Zealand, from 6.2% to 5.2%.
How are Kenwood’s branded searches counted?
23 search terms
Brandwave collects information about searches that people make online using Kenwood’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- auto radio kenwood
- kenwood
- kenwood attachments
- kenwood blender
- kenwood chef
- kenwood chef attachments
- kenwood chef classic
- kenwood chef titanium
- kenwood chefette
- kenwood foodprocessor
- kenwood hand mixer
- kenwood head unit
- kenwood kettle
- kenwood kmix
- kenwood mixer
- kenwood multipro
- kenwood multipro go
- kenwood patissier
- kenwood stand mixer
- kenwood stereo
- kenwood stick blender
- kenwood toaster
- kenwood truck
Do you work for Kenwood? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Kenwood compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Small kitchen appliance brands | 6th of 10 | 6.2% | Show ranking |
| Stand mixer brands | 4th of 6 | 12.6% | Show ranking |
| Undercounter fridge brands | 3rd of 6 | 11.3% | Show ranking |
| Hand mixer brands | 4th of 5 | 6.9% | Show ranking |
| Pasta maker brands | 4th of 6 | 16.4% | Show ranking |
| Hand blender brands | 3rd of 6 | 16.9% | Show ranking |
| Stick blender brands | 3rd of 7 | 17.3% | Show ranking |
| Can opener brands | 2nd of 3 | 34.6% | Shown above |
Is Kenwood your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.