How popular isVagaro in search?
In August 2026, there were an estimated 205K branded searches for Vagaro worldwide which held steady over the last 11 months. Vagaro holds 16.6% estimated Share of Search among salon booking platforms worldwide and is ranked 3rd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which salon booking platforms compete with Vagaro?
Share of Search by month for Booksy, Fresha, Vagaro. The figures are in the table below the chart.
View monthly share of search table
| Month | Booksy | Fresha | Vagaro | Phorest | Timely |
|---|---|---|---|---|---|
| Oct 2025 | 53.4% | 24.6% | 19.4% | 1.7% | 0.86% |
| Nov 2025 | 57.9% | 22% | 17.3% | 1.8% | 0.92% |
| Dec 2025 | 58.4% | 22.1% | 17.3% | 1.5% | 0.75% |
| Jan 2026 | 53.7% | 24.5% | 19.4% | 1.7% | 0.72% |
| Feb 2026 | 55.6% | 25.3% | 16.5% | 1.7% | 0.75% |
| Mar 2026 | 58.3% | 21.9% | 17.3% | 1.8% | 0.64% |
| Apr 2026 | 58.5% | 22% | 17.4% | 1.5% | 0.64% |
| May 2026 | 55.8% | 25.6% | 16.6% | 1.4% | 0.6% |
| Jun 2026 | 58.4% | 22.1% | 17.4% | 1.5% | 0.63% |
| Jul 2026 | 58.4% | 22.1% | 17.4% | 1.5% | 0.62% |
| Aug 2026 | 55.7% | 25.4% | 16.6% | 1.7% | 0.58% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 55.7% | 689K | +0.32% | -2.7 points | |
| 2, held 2nd | 25.4% | 314K | +21.2% | +3.4 points | |
| 3, held 3rd | 16.6% | 205K | +0.28% | -0.8 points | |
| 4, held 4th | 1.7% | 20.9K | +18.6% | +0.2 points | |
| 5, held 5th | 0.58% | 7.2K | -0.82% | 0 points |
1.
Booksy55.7%
held 1st · 689K estimated branded searches · +0.32% vs prior month · -2.7 points
2.
Fresha25.4%
held 2nd · 314K estimated branded searches · +21.2% vs prior month · +3.4 points
3.
Vagaro16.6%
held 3rd · 205K estimated branded searches · +0.28% vs prior month · -0.8 points
4.
Phorest1.7%
held 4th · 20.9K estimated branded searches · +18.6% vs prior month · +0.2 points
5.
Timely0.58%
held 5th · 7.2K estimated branded searches · -0.82% vs prior month · 0 points
Compare search popularity between Vagaro and its closest rivals
How has branded search demand for Vagaro changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Vagaro worldwide held steady at 205K.
- Across the 11 months ending August 2026, Vagaro’s estimated Share of Search among salon booking platforms worldwide decreased from 19.4% to 16.6%.
- Across the 11 months ending August 2026, Vagaro’s estimated Share of Search among salon booking platforms worldwide peaked at 19.4% in October 2025 and was lowest at 16.5% in February 2026.
How did search popularity change for salon booking platforms worldwide in August 2026?
5 changes
In August 2026, Fresha gained estimated Share of Search among salon booking platforms worldwide, from 22.1% to 25.4%.
In August 2026, Booksy lost estimated Share of Search among salon booking platforms worldwide, from 58.4% to 55.7%.
In August 2026, Vagaro lost estimated Share of Search among salon booking platforms worldwide, from 17.4% to 16.6%.
Estimated monthly branded searches for Phorest worldwide rose 18.8% over 11 measured months, from 17.6K to 20.9K in August 2026.
Estimated monthly branded searches for Timely worldwide fell 20.5% over 11 measured months, from 9.1K to 7.2K in August 2026.
How is Vagaro measured?
Brandwave collects information about searches that people make online using Vagaro’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
7 branded search terms
- salon software vagaro
- vagaro
- vagaro app
- vagaro booking software
- vagaro com
- vagaro salon booking
- vagaro software
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