Barbershop software:Which are most popular?
In September 2026, Booksy was the most searched barbershop software worldwide, accounting for 84.6% of all searches among the five software we track. When we checked with ChatGPT and Google AI Overviews, Booksy and Squire showed up in every answer. Squire was recommended most often, coming first in three out of five responses.
BooksyShare of searches 84.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
StyleSeatShare of searches 13.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
theCutShare of searches 0.68%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
SquireShare of searches 0.66%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
BarberlyShare of searches 0.09%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top barbershop software in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Booksy and Squire appeared every time. Squire was recommended most often, coming first in three out of five answers. Booksy was second, and theCut was third. StyleSeat, which ranked second in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Booksy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Squire5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- theCut3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Barberly2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- StyleSeat0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about barbershop software
5 answers
Asked ChatGPT
“Which barbershop software should I use?”
Asked ChatGPT
“What are the best barbershop booking systems?”
Asked ChatGPT
“What's the best barbershop software for a shop with several barbers?”
Searched Google, AI Overview
“barber app”
Searched Google, AI Overview
“barber booking app”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Which barbershop software do people search for most?
This chart shows how often people search Google for each barbershop software by name. Each line represents a brand's share of searches for all five barbershop software we track, month by month, from English-language searches worldwide.
Share of searches by month for Booksy, StyleSeat. The figures are in the table below the chart.
View monthly share of searches table
| Month | Booksy | StyleSeat | theCut | Squire | Barberly |
|---|---|---|---|---|---|
| Oct 2025 | 82.1% | 16.4% | 0.81% | 0.52% | 0.11% |
| Nov 2025 | 84.9% | 14% | 0.45% | 0.54% | 0.11% |
| Dec 2025 | 84.7% | 13.9% | 0.55% | 0.66% | 0.09% |
| Jan 2026 | 84.6% | 13.9% | 0.68% | 0.66% | 0.11% |
| Feb 2026 | 84.7% | 13.9% | 0.68% | 0.54% | 0.09% |
| Mar 2026 | 85% | 13.9% | 0.45% | 0.54% | 0.07% |
| Apr 2026 | 85% | 13.9% | 0.45% | 0.54% | 0.09% |
| May 2026 | 85% | 13.9% | 0.45% | 0.54% | 0.09% |
| Jun 2026 | 85.1% | 13.9% | 0.37% | 0.51% | 0.07% |
| Jul 2026 | 85.1% | 13.9% | 0.46% | 0.51% | 0.07% |
| Aug 2026 | 84.9% | 13.9% | 0.56% | 0.61% | 0.07% |
| Sep 2026 | 84.6% | 13.9% | 0.68% | 0.66% | 0.09% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 84.6% | 550K | -18.3% | -0.2 points | |
| 2, held 2nd | 13.9% | 90.5K | -17.7% | +0.1 points | |
| 3, moved from 4th to 3rd | 0.68% | 4.4K | 0% | +0.1 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 0.66% | 4.3K | -10.4% | +0.1 pointsmoved from 3rd to 4th | |
| 5, held 5th | 0.09% | 590 | 0% | 0 points |
1.
Booksy84.6%
Held 1st. 550K estimated branded searches, -18.3% vs prior month. Share -0.2 points.
13.9%
Held 2nd. 90.5K estimated branded searches, -17.7% vs prior month. Share +0.1 points.
3.
theCut0.68%
Moved from 4th to 3rd. 4.4K estimated branded searches, 0% vs prior month. Share +0.1 points.
4.
Squire0.66%
Moved from 3rd to 4th. 4.3K estimated branded searches, -10.4% vs prior month. Share +0.1 points.
5.
Barberly0.09%
Held 5th. 590 estimated branded searches, 0% vs prior month. Share 0 points.
Which brand is most popular in search among barbershop software worldwide?
5 brands
In September 2026, Booksy was the most searched among barbershop software worldwide, with an estimated 550K branded searches, 84.6% of all searches for the five we track. StyleSeat is in 2nd place, 70.7 percentage points behind at 13.9%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Booksy | 82.1% → 84.6% | 85.1%Jun 2026 | 82.1%Oct 2025 | 1st |
| StyleSeat | 16.4% → 13.9% | 16.4%Oct 2025 | 13.9%Aug 2026 | 2nd |
| theCut | 0.81% → 0.68% | 0.81%Oct 2025 | 0.37%Jun 2026 | 3rd |
| Squire | 0.52% → 0.66% | 0.66%Dec 2025 | 0.51%Jul 2026 | 4th |
| Barberly | 0.11% → 0.09% | 0.11%Nov 2025 | 0.07%Aug 2026 | 5th |
Each finding as a sentence
- Across the 12 months ending September 2026, Booksy’s share of searches among barbershop software worldwide increased from 82.1% to 84.6%.
- Across the 12 months ending September 2026, StyleSeat’s share of searches among barbershop software worldwide decreased from 16.4% to 13.9%.
- Across the 12 months ending September 2026, Booksy’s share of searches among barbershop software worldwide peaked at 85.1% in June 2026 and was lowest at 82.1% in October 2025.
- Across the 12 months ending September 2026, StyleSeat’s share of searches among barbershop software worldwide peaked at 16.4% in October 2025 and was lowest at 13.9% in August 2026.
- Across the 12 months ending September 2026, theCut, Squire and Barberly held steady: their share of searches among barbershop software worldwide each moved less than 0.5 percentage points.
How did search popularity change for barbershop software worldwide in September 2026?
4 changes
In September 2026, theCut rose from 4th to 3rd among barbershop software worldwide.
In September 2026, Squire fell from 3rd to 4th among barbershop software worldwide.
Estimated monthly branded searches for Barberly worldwide fell 18.1% over 12 measured months, from 720 to 590 in September 2026.
Estimated monthly branded searches for StyleSeat worldwide fell 17.7% over 12 measured months, from 110K to 90.5K in September 2026.
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