Brandwave

How popular isHitachi in search?

In September 2026, there were an estimated 1K branded searches for Hitachi worldwide which is down 23.1% over the last 12 months. Hitachi holds 0.06% estimated Share of Search among VFD drives brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Siemens68.9%
  2. ABB31.1%
  3. Hitachi0.06%
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Which VFD drives brands compete with Hitachi?

Hitachi against VFD drives brands worldwide, by month

Share of Search by month for Siemens, ABB, Hitachi. The figures are in the table below the chart.

View monthly share of search table
MonthSiemensABBHitachi
Oct 202564.4%35.5%0.07%
Nov 202573.1%26.8%0.06%
Dec 202568.9%31.1%0.06%
Jan 202668.9%31.1%0.06%
Feb 202668.9%31.1%0.06%
Mar 202668.9%31.1%0.07%
Apr 202668.9%31.1%0.06%
May 202668.9%31.1%0.06%
Jun 202668.9%31.1%0.05%
Jul 202668.9%31.1%0.05%
Aug 202668.9%31.1%0.05%
Sep 202668.9%31.1%0.06%
  1. 1.Siemens

    68.9%

    Held 1st. 1.2M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.ABB

    31.1%

    Held 2nd. 550K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Hitachi

    0.06%

    Held 3rd. 1K estimated branded searches, +13.6% vs prior month. Share 0 points.

Compare search popularity between Hitachi and its closest rivals

How has branded search demand for Hitachi changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Hitachi worldwide fell from 1.3K to 1K.
  • Across the 12 months ending September 2026, Hitachi’s estimated Share of Search among VFD drives brands worldwide held steady, from 0.07% to 0.06%.

How did search popularity change for VFD drives brands worldwide in September 2026?

  1. Estimated monthly branded searches for Hitachi worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.

  2. Estimated monthly branded searches for ABB worldwide fell 18.3% over 12 measured months, from 673K to 550K in September 2026.

Where does Hitachi compete?

Hitachi is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Air nailer brands8th of 80.02%Show ranking
VFD drives brands3rd of 30.06%Shown above
Heat pump brands6th of 60.06%Show ranking
Rebar cutter bender brands3rd of 30.1%Show ranking
Excavator brands9th of 100.31%Show ranking
Wheel loader brands8th of 81.2%Show ranking

How is Hitachi measured?

Brandwave collects information about searches that people make online using Hitachi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • hitachi digger

Do you work for Hitachi? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Hitachi your brand?

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