How popular isHitachi in search?
In August 2026, there were an estimated 880 branded searches for Hitachi worldwide which is down 32.3% over the last 11 months. Hitachi holds 0.14% estimated Share of Search among heat pump brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Daikin70.8%
Mitsubishi Electric17.3%Panasonic11.6%
Hitachi0.14%
Fujitsu0.08%
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Which heat pump brands compete with Hitachi?
Share of Search by month for Daikin, Mitsubishi Electric, Panasonic, Hitachi. The figures are in the table below the chart.
View monthly share of search table
| Month | Daikin | Mitsubishi Electric | Panasonic | Hitachi | Fujitsu |
|---|---|---|---|---|---|
| Oct 2025 | 61.9% | 15.1% | 22.7% | 0.18% | 0.05% |
| Nov 2025 | 59.9% | 17.9% | 22% | 0.21% | 0.08% |
| Dec 2025 | 69% | 13.9% | 16.9% | 0.15% | 0.06% |
| Jan 2026 | 67% | 16.4% | 16.4% | 0.15% | 0.05% |
| Feb 2026 | 64.6% | 19.3% | 15.9% | 0.18% | 0.07% |
| Mar 2026 | 70.8% | 17.4% | 11.6% | 0.17% | 0.06% |
| Apr 2026 | 72.3% | 17.7% | 9.7% | 0.13% | 0.09% |
| May 2026 | 72.3% | 17.7% | 9.7% | 0.13% | 0.08% |
| Jun 2026 | 73.7% | 18.1% | 8.1% | 0.1% | 0.06% |
| Jul 2026 | 72.3% | 17.8% | 9.7% | 0.12% | 0.06% |
| Aug 2026 | 70.8% | 17.3% | 11.6% | 0.14% | 0.08% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 70.8% | 450K | -18.2% | -1.5 points | |
| 2, held 2nd | 17.3% | 110K | -18.5% | -0.4 points | |
| 3, held 3rd | 11.6% | 74K | 0% | +1.9 points | |
| 4, held 4th | 0.14% | 880 | 0% | 0 points | |
| 5, held 5th | 0.08% | 480 | 0% | 0 points |
1.
Daikin70.8%
Held 1st. 450K estimated branded searches, -18.2% vs prior month. Share -1.5 points.
17.3%
Held 2nd. 110K estimated branded searches, -18.5% vs prior month. Share -0.4 points.
11.6%
Held 3rd. 74K estimated branded searches, 0% vs prior month. Share +1.9 points.
4.
Hitachi0.14%
Held 4th. 880 estimated branded searches, 0% vs prior month. Share 0 points.
5.
Fujitsu0.08%
Held 5th. 480 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Hitachi and its closest rivals
Every comparison with Hitachi
4 comparisons
How has branded search demand for Hitachi changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Hitachi worldwide fell from 1.3K to 880.
- Across the 11 months ending August 2026, Hitachi’s estimated Share of Search among heat pump brands worldwide held steady, from 0.18% to 0.14%.
How did search popularity change for heat pump brands worldwide in August 2026?
4 changes
In August 2026, Panasonic gained estimated Share of Search among heat pump brands worldwide, from 9.7% to 11.6%.
In August 2026, Daikin lost estimated Share of Search among heat pump brands worldwide, from 72.3% to 70.8%.
Estimated monthly branded searches for Fujitsu worldwide rose 23.1% over 11 measured months, from 390 to 480 in August 2026.
Estimated monthly branded searches for Hitachi worldwide fell 32.3% over 11 measured months, from 1.3K to 880 in August 2026.
How is Hitachi measured?
Brandwave collects information about searches that people make online using Hitachi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- hitachi digger
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