Brandwave

How popular isGRIN?

In September 2026, people searched for GRIN by name about 720 times worldwide, about the same as the previous year. These searches made up 0.63% of all global creator booking platform searches, placing GRIN eighth out of eight platforms. When we asked both ChatGPT and Google AI Overviews about creator booking platforms, GRIN appeared in two of the four answers and was the second most recommended of the eight.

Search and AI answers in September 2026

GRIN is the eighth most searched of 8 competitors and the second most recommended in AI answers.

  1. ModashShare of searches 35.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
  2. CollabstrShare of searches 25%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
  3. JoinBrandsShare of searches 21.9%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  4. BoksiShare of searches 7.1%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  5. GRINShare of searches 0.63%Mentioned in 2 of 4 AI answersPlace in AI recommendations 2nd

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Top creator booking platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, GRIN was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. GRIN is the second most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Collabstr1st
  2. GRIN2nd
  3. JoinBrands3rd
  4. Modash4th
  5. Insense5th
  6. Boksi–
  7. Partipost–
  8. Ainfluencer–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Collabstr3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Modash2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • JoinBrands2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • GRIN2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Insense1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Boksi0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Partipost0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Ainfluencer0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about creator booking platforms

4 answers

  • Asked ChatGPT

    “Which creator booking platform should I use?”

    1. 1Collabstr
    2. 2JoinBrands
    3. 3Modash

  • Asked ChatGPT

    “What are the best creator booking platforms?”

    1. 1Collabstr
    2. 2Insense
    3. 3Modash
    4. 4JoinBrands
    5. 5GRIN

  • Asked ChatGPT

    “What's the best creator booking platform for a product launch campaign?”

    1. 1GRIN
    2. 2Collabstr

  • Searched Google, AI Overview

    “book creators online”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “creator marketplace”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

    Which creator booking platforms compete with GRIN?

    GRIN against creator booking platforms worldwide, by month

    Share of searches by month for Modash, Collabstr, JoinBrands, Boksi, Insense, Partipost, GRIN. The figures are in the table below the chart.

    View monthly share of searches table
    MonthModashCollabstrJoinBrandsBoksiInsensePartipostAinfluencerGRIN
    Oct 202534.7%35.5%13.1%8.5%1.6%3.8%2%0.76%
    Nov 202537.3%31.2%14%9.1%1.7%3.3%2.7%0.81%
    Dec 202535.7%30%14%10.7%1.7%4.7%2.6%0.64%
    Jan 202640.8%28.1%15.7%5.4%2.8%3.6%3%0.59%
    Feb 202637.4%31.5%14.5%6.1%2.8%5%2.2%0.66%
    Mar 202640.4%28.1%15.8%5.4%3.8%3.6%2.4%0.59%
    Apr 202640.3%27.8%15.8%5.4%4.2%3.6%2.4%0.59%
    May 202641.6%24.1%16.3%6.8%3.6%5.5%1.3%0.61%
    Jun 202636.2%25.6%17.6%5.9%4.3%8.8%0.89%0.64%
    Jul 202636.2%25.2%18%10.8%5.1%3.2%0.95%0.53%
    Aug 202633.2%29.1%20.1%6.6%6%3.6%0.82%0.59%
    Sep 202635.3%25%21.9%7.1%6.1%3.1%0.87%0.63%

    1. 1.Modash

      35.3%

      Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share +2.1 points.

    2. 2.Collabstr

      25%

      Held 2nd. 28.7K estimated branded searches, -19.2% vs prior month. Share -4 points.

    3. 3.JoinBrands

      21.9%

      Held 3rd. 25.1K estimated branded searches, +2% vs prior month. Share +1.7 points.

    4. 4.Boksi

      7.1%

      Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share +0.4 points.

    5. 5.Insense

      6.1%

      Held 5th. 7K estimated branded searches, -4.5% vs prior month. Share +0.1 points.

    6. 6.Partipost

      3.1%

      Held 6th. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.5 points.

    7. 7.Ainfluencer

      0.87%

      Held 7th. 1K estimated branded searches, 0% vs prior month. Share +0.1 points.

    8. 8.GRIN

      0.63%

      Held 8th. 720 estimated branded searches, 0% vs prior month. Share 0 points.

    Compare popularity between GRIN and its closest rivals

    Every comparison with GRIN

    41 comparisons

    How has branded search demand for GRIN changed worldwide over the last 12 months?

    2 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for GRIN worldwide held steady at 720.
    • Across the 12 months ending September 2026, GRIN’s share of searches among creator booking platforms worldwide held steady, from 0.76% to 0.63%.

    How did search popularity change for creator booking platforms worldwide in September 2026?

    5 changes

    1. In September 2026, Modash gained share of searches among creator booking platforms worldwide, from 33.2% to 35.3%.

    2. In September 2026, JoinBrands gained share of searches among creator booking platforms worldwide, from 20.1% to 21.9%.

    3. In September 2026, Collabstr lost share of searches among creator booking platforms worldwide, from 29.1% to 25%.

    4. Insense’s share of searches among creator booking platforms worldwide has gained ground for 3 months in a row, from 4.3% to 6.1% in September 2026.

    5. Estimated monthly branded searches for Ainfluencer worldwide fell 47.4% over 12 measured months, from 1.9K to 1K in September 2026.

    How are GRIN’s branded searches counted?

    1 search term

    Brandwave collects information about searches that people make online using GRIN’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • grin influencer

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    How the Brand Demand Index is measured

    Where does GRIN compete?

    GRIN is ranked in ten competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
    Competitor setRankShare of searchesRanking
    Influencer marketing platforms11th of 110.14%Show ranking
    Brand deal platforms7th of 70.17%Show ranking
    Creator CRM platforms9th of 100.33%Show ranking
    Influencer analytics platforms9th of 100.53%Show ranking
    Influencer campaign management platforms9th of 100.63%Show ranking
    Creator booking platforms8th of 80.63%Shown above
    Influencer outreach platforms7th of 100.75%Show ranking
    Creator relationship management platforms8th of 80.78%Show ranking
    Sponsorship marketplaces6th of 71.2%Show ranking
    Ambassador marketing platforms3rd of 55%Show ranking
    Creator with pink hair and a pink jacket

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