Brandwave

How popular isInsense in search?

In August 2026, there were an estimated 7.3K branded searches for Insense worldwide which is up 369.2% over the last 11 months. Insense holds 13% estimated Share of Search among creator booking platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Collabstr63%
  2. Boksi14.4%
  3. Insense13%
  4. Partipost7.8%
  5. Ainfluencer1.8%
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Which creator booking platforms compete with Insense?

Insense against creator booking platforms worldwide, by month

Share of Search by month for Collabstr, Boksi, Insense, Partipost. The figures are in the table below the chart.

View monthly share of search table
MonthCollabstrBoksiInsensePartipostAinfluencer
Oct 202569%16.5%3.2%7.3%3.9%
Nov 202565.1%19%3.5%6.8%5.6%
Dec 202560.4%21.5%3.4%9.5%5.2%
Jan 202665.5%12.7%6.5%8.4%6.9%
Feb 202666.2%12.8%5.8%10.5%4.7%
Mar 202665%12.5%8.7%8.3%5.5%
Apr 202664.1%12.4%9.8%8.3%5.5%
May 202658.2%16.4%8.8%13.4%3.2%
Jun 202656.3%12.9%9.4%19.4%2%
Jul 202655.6%23.9%11.2%7.1%2.1%
Aug 202663%14.4%13%7.8%1.8%
Sep 2026—————
  1. Held 1st. 35.5K estimated branded searches, +3.2% vs prior month. Share +7.4 points.

  2. 2.Boksi

    14.4%

    Held 2nd. 8.1K estimated branded searches, -45.3% vs prior month. Share -9.6 points.

  3. 3.Insense

    13%

    Held 3rd. 7.3K estimated branded searches, +5.8% vs prior month. Share +1.8 points.

  4. 4.Partipost

    7.8%

    Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share +0.7 points.

  5. Held 5th. 1K estimated branded searches, -23.1% vs prior month. Share -0.3 points.

Compare search popularity between Insense and its closest rivals

How has branded search demand for Insense changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Insense worldwide rose from 1.6K to 7.3K.
  • Across the 11 months ending August 2026, Insense’s estimated Share of Search among creator booking platforms worldwide increased from 3.2% to 13%.
  • Across the 11 months ending August 2026, Insense rose from 5th to 3rd among creator booking platforms worldwide.

How did search popularity change for creator booking platforms worldwide in August 2026?

  1. In August 2026, Collabstr gained estimated Share of Search among creator booking platforms worldwide, from 55.6% to 63%.

  2. In August 2026, Insense gained estimated Share of Search among creator booking platforms worldwide, from 11.2% to 13%.

  3. In August 2026, Partipost gained estimated Share of Search among creator booking platforms worldwide, from 7.1% to 7.8%.

  4. In August 2026, Boksi lost estimated Share of Search among creator booking platforms worldwide, from 23.9% to 14.4%.

  5. Estimated monthly branded searches for Ainfluencer worldwide fell 47.4% over 11 measured months, from 1.9K to 1K in August 2026.

Where does Insense compete?

Insense is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
UGC creator marketplaces3rd of 59.7%Show ranking
Creator booking platforms3rd of 513%Shown above
UGC production platforms2nd of 521.4%Show ranking

How is Insense measured?

Brandwave collects information about searches that people make online using Insense’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • insense ugc
  • insense ugc platform

Do you work for Insense? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Insense your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.