How popular isBillo in search?
In August 2026, there were an estimated 5.7K branded searches for Billo worldwide which is up 145.7% over the last 11 months. Billo holds 17.1% estimated Share of Search among UGC production platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Social Cat44.3%
Insense21.9%
Billo17.1%
Stack Influence10.8%
minisocial6%
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Which UGC production platforms compete with Billo?
Share of Search by month for Social Cat, Insense, Billo, Stack Influence, minisocial. The figures are in the table below the chart.
View monthly share of search table
| Month | Social Cat | Insense | Billo | Stack Influence | minisocial |
|---|---|---|---|---|---|
| Oct 2025 | 67.1% | 5.8% | 8.6% | 13.3% | 5.2% |
| Nov 2025 | 62.5% | 5.1% | 9% | 18.6% | 4.7% |
| Dec 2025 | 59.9% | 4.2% | 18.3% | 14.6% | 3% |
| Jan 2026 | 72% | 6% | 9.8% | 9.6% | 2.6% |
| Feb 2026 | 63.1% | 8.5% | 12.8% | 12.5% | 3.1% |
| Mar 2026 | 53% | 13.5% | 15.5% | 12.9% | 5.2% |
| Apr 2026 | 52% | 14.9% | 15.2% | 12.6% | 5.2% |
| May 2026 | 51.8% | 12.4% | 14% | 15.5% | 6.4% |
| Jun 2026 | 50.3% | 13.3% | 15.3% | 15% | 6% |
| Jul 2026 | 46% | 17.6% | 17.3% | 13.7% | 5.5% |
| Aug 2026 | 44.3% | 21.9% | 17.1% | 10.8% | 6% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 44.3% | 14.8K | -18.2% | -1.7 points | |
| 2, held 2nd | 21.9% | 7.3K | +5.8% | +4.3 points | |
| 3, held 3rd | 17.1% | 5.7K | -16.2% | -0.2 points | |
| 4, held 4th | 10.8% | 3.6K | -33.3% | -2.9 points | |
| 5, held 5th | 6% | 2K | -7.9% | +0.5 points |
44.3%
Held 1st. 14.8K estimated branded searches, -18.2% vs prior month. Share -1.7 points.
2.
Insense21.9%
Held 2nd. 7.3K estimated branded searches, +5.8% vs prior month. Share +4.3 points.
3.
Billo17.1%
Held 3rd. 5.7K estimated branded searches, -16.2% vs prior month. Share -0.2 points.
10.8%
Held 4th. 3.6K estimated branded searches, -33.3% vs prior month. Share -2.9 points.
6%
Held 5th. 2K estimated branded searches, -7.9% vs prior month. Share +0.5 points.
Compare search popularity between Billo and its closest rivals
How has branded search demand for Billo changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Billo worldwide rose from 2.3K to 5.7K.
- Across the 11 months ending August 2026, Billo’s estimated Share of Search among UGC production platforms worldwide increased from 8.6% to 17.1%.
- Across the 11 months ending August 2026, Billo’s estimated Share of Search among UGC production platforms worldwide peaked at 18.3% in December 2025 and was lowest at 8.6% in October 2025.
How did search popularity change for UGC production platforms worldwide in August 2026?
5 changes

In August 2026, Insense gained estimated Share of Search among UGC production platforms worldwide, from 17.6% to 21.9%.

In August 2026, Stack Influence lost estimated Share of Search among UGC production platforms worldwide, from 13.7% to 10.8%.

In August 2026, Social Cat lost estimated Share of Search among UGC production platforms worldwide, from 46% to 44.3%.

Estimated monthly branded searches for Billo worldwide rose 145.7% over 11 measured months, from 2.3K to 5.7K in August 2026.

Estimated monthly branded searches for minisocial worldwide rose 43.2% over 11 measured months, from 1.4K to 2K in August 2026.
Where does Billo compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| UGC creator marketplaces | 4th of 5 | 7.6% | Show ranking |
| UGC production platforms | 3rd of 5 | 17.1% | Shown above |
How is Billo measured?
Brandwave collects information about searches that people make online using Billo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- billo ugc
- billo ugc platform
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Is Billo your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.