Brandwave

How popular isClinique in search?

In September 2026, there were an estimated 673K branded searches for Clinique worldwide which is down 18.2% over the last 12 months. Clinique holds 4.8% estimated Share of Search among skincare brands worldwide and is ranked 7th of 20 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Cetaphil14.6%
  2. CeraVe13.7%
  3. La Roche-Posay13.1%
  4. The Ordinary10.1%
  5. Beauty of Joseon7.5%
  6. Neutrogena6.7%
  7. Clinique4.8%
  8. Bioderma3.9%
  9. Kiehl's3.9%
  10. Laneige3.2%
  11. +10 more
Clinique website (opens in a new tab)

Follow Clinique and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Where does Clinique compete?

Clinique is ranked in eight competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Skincare brands7th of 204.8%Shown below
Eye makeup remover brands6th of 79.2%Show ranking
Eye creams5th of 69.3%Show ranking
Moisturizer brands4th of 810.5%Show ranking
Tinted sunscreen brands3rd of 811.9%Show ranking
Make up remover4th of 613.9%Show ranking
Eye shadow brands3rd of 522.2%Show ranking
Cleansing balm brands1st of 352.3%Show ranking

Which skincare brands compete with Clinique?

Clinique against skincare brands worldwide, by month

Share of Search by month for Cetaphil, CeraVe, La Roche-Posay, The Ordinary, Beauty of Joseon, Neutrogena, Clinique, Bioderma, Kiehl's, Laneige, SkinCeuticals, Paula's Choice, Medik8, COSRX. The figures are in the table below the chart.

View monthly share of search table
MonthCetaphilCeraVeLa Roche-PosayThe OrdinaryBeauty of JoseonNeutrogenaCliniqueBiodermaKiehl'sLaneigeSkinCeuticalsPaula's ChoiceMedik8COSRXDermalogicaSKIN1004TrilogyDrunk ElephantAntipodesThe INKEY List
Oct 202514.2%15.6%12.5%8.3%5.4%7%5.6%3.8%4.6%3.8%3.1%3.8%2.5%2.8%1.7%1.5%1.1%1.4%0.75%0.69%
Nov 202512.7%12.6%11.9%11.2%6%5.4%6.5%3.6%6.5%4.4%2.9%3.5%2.8%2.6%2%1.7%0.72%1.6%0.58%0.89%
Dec 202513.2%14.5%13.6%9%5.6%6.6%6.1%3.3%5%5%2.7%3.4%2.2%3.1%1.5%1.6%0.82%1.5%0.55%0.75%
Jan 202614.4%14.3%13.5%8.9%6.8%6.5%4.9%4%4%4%2.7%3.3%2.7%3%1.8%1.6%0.99%1.2%0.54%0.74%
Feb 202614%15.3%15.1%8.3%6.6%7%4.5%3.7%3.7%3.7%3%3.6%2.4%2.8%1.7%1.5%0.91%1.1%0.61%0.68%
Mar 202612.9%13.8%16.1%8.8%7%6.9%4.8%4%4%3.2%3.2%3.2%2.6%2.9%1.8%1.6%0.79%0.97%0.65%0.72%
Apr 202612.9%13.9%16.2%10.4%7.5%6.8%4.9%4%3.2%2.7%2.7%3.3%2.6%3%1.5%1.6%0.8%0.97%0.53%0.73%
May 202612.1%14.2%16.9%8.9%7.9%7.1%5.1%4.1%3.4%2.8%2.8%3.3%2.2%3.2%1.5%1.6%0.83%0.83%0.56%0.62%
Jun 202613.1%15.1%15.1%9.6%8.6%6.7%4.5%3.7%3.7%2.5%3%2.9%2.4%2.8%1.7%1.8%0.91%0.91%0.61%0.56%
Jul 202614.2%15.3%15.3%9.7%7.1%6.5%4.6%3.7%3.1%3.1%3.1%3%2.8%2.7%1.4%1.5%0.92%0.75%0.62%0.57%
Aug 202613.7%15%14.7%9.3%6.9%7.7%4.4%3.6%3.6%3%3%3.5%2.8%2.7%1.6%1.7%0.89%0.89%0.59%0.54%
Sep 202614.6%13.7%13.1%10.1%7.5%6.7%4.8%3.9%3.9%3.2%3.2%3.1%3.1%2.9%1.8%1.5%0.96%0.79%0.65%0.59%

  1. 1.Cetaphil

    14.6%

    Moved from 3rd to 1st. 2M estimated branded searches, -2% vs prior month. Share +0.9 points.

  2. 2.CeraVe

    13.7%

    Moved from 1st to 2nd. 1.9M estimated branded searches, -16.6% vs prior month. Share -1.4 points.

  3. 3.La Roche-Posay

    13.1%

    Moved from 2nd to 3rd. 1.8M estimated branded searches, -18.3% vs prior month. Share -1.6 points.

  4. 4.The Ordinary

    10.1%

    Held 4th. 1.4M estimated branded searches, 0% vs prior month. Share +0.8 points.

  5. 5.Beauty of Joseon

    7.5%

    Moved from 6th to 5th. 1M estimated branded searches, -0.11% vs prior month. Share +0.6 points.

  6. 6.Neutrogena

    6.7%

    Moved from 5th to 6th. 935K estimated branded searches, -20.4% vs prior month. Share -1 points.

  7. 7.Clinique

    4.8%

    Held 7th. 673K estimated branded searches, 0% vs prior month. Share +0.4 points.

  8. 8.Bioderma

    3.9%

    Held 8th. 550K estimated branded searches, 0% vs prior month. Share +0.3 points.

  9. 9.Kiehl's

    3.9%

    Held 9th. 550K estimated branded searches, 0% vs prior month. Share +0.3 points.

  10. 10.Laneige

    3.2%

    Moved from 11th to 10th. 450K estimated branded searches, 0% vs prior month. Share +0.3 points.

  11. 11.SkinCeuticals

    3.2%

    Moved from 12th to 11th. 450K estimated branded searches, 0% vs prior month. Share +0.3 points.

  12. 12.Paula's Choice

    3.1%

    Moved from 10th to 12th. 436K estimated branded searches, -18% vs prior month. Share -0.4 points.

  13. 13.Medik8

    3.1%

    Held 13th. 429K estimated branded searches, 0% vs prior month. Share +0.3 points.

  14. 14.COSRX

    2.9%

    Held 14th. 402K estimated branded searches, -1.7% vs prior month. Share +0.2 points.

  15. 15.Dermalogica

    1.8%

    Moved from 16th to 15th. 246K estimated branded searches, 0% vs prior month. Share +0.1 points.

  16. 16.SKIN1004

    1.5%

    Moved from 15th to 16th. 214K estimated branded searches, -18.2% vs prior month. Share -0.2 points.

  17. 17.Trilogy

    0.96%

    Moved from 18th to 17th. 135K estimated branded searches, 0% vs prior month. Share +0.1 points.

  18. 18.Drunk Elephant

    0.79%

    Moved from 17th to 18th. 110K estimated branded searches, -18.5% vs prior month. Share -0.1 points.

  19. 19.Antipodes

    0.65%

    Held 19th. 90.5K estimated branded searches, 0% vs prior month. Share +0.1 points.

  20. 20.The INKEY List

    0.59%

    Held 20th. 82.7K estimated branded searches, -0.21% vs prior month. Share 0 points.

Compare search popularity between Clinique and its closest rivals

Every comparison with Clinique

How has branded search demand for Clinique changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Clinique worldwide fell from 823K to 673K.
  • Across the 12 months ending September 2026, Clinique’s estimated Share of Search among skincare brands worldwide decreased from 5.6% to 4.8%.
  • Across the 12 months ending September 2026, Clinique’s estimated Share of Search among skincare brands worldwide peaked at 6.5% in November 2025 and was lowest at 4.4% in August 2026.
  • Across the 12 months ending September 2026, Clinique fell from 6th to 7th among skincare brands worldwide.

How did search popularity change for skincare brands worldwide in September 2026?

  1. In September 2026, Cetaphil overtook CeraVe and La Roche-Posay to become the leader among skincare brands worldwide, with 14.6% estimated Share of Search.

  2. In September 2026, Beauty of Joseon overtook Neutrogena to rank 5th among skincare brands worldwide, with 7.5% estimated Share of Search.

  3. In September 2026, The Ordinary gained estimated Share of Search among skincare brands worldwide, from 9.3% to 10.1%.

  4. In September 2026, La Roche-Posay lost estimated Share of Search among skincare brands worldwide, from 14.7% to 13.1%.

  5. In September 2026, CeraVe lost estimated Share of Search among skincare brands worldwide, from 15% to 13.7%.

  6. In September 2026, Neutrogena lost estimated Share of Search among skincare brands worldwide, from 7.7% to 6.7%.

How is Clinique measured?

Brandwave collects information about searches that people make online using Clinique’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • clinique

Do you work for Clinique? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Clinique your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free