How popular isBelkin in search?
In August 2026, there were an estimated 201K branded searches for Belkin worldwide which held steady over the last 11 months. Belkin holds 22.9% estimated Share of Search among kvm switch brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which kvm switch brands compete with Belkin?
Share of Search by month for UGREEN, Belkin, StarTech, ATEN. The figures are in the table below the chart.
View monthly share of search table
| Month | UGREEN | Belkin | StarTech | ATEN | IOGEAR | TESmart |
|---|---|---|---|---|---|---|
| Oct 2025 | 62.8% | 22.9% | 6.9% | 6.9% | 0.33% | 0.15% |
| Nov 2025 | 63.6% | 23.2% | 7% | 5.7% | 0.28% | 0.18% |
| Dec 2025 | 62.8% | 22.9% | 6.9% | 6.9% | 0.33% | 0.15% |
| Jan 2026 | 62.7% | 22.9% | 6.9% | 6.9% | 0.33% | 0.18% |
| Feb 2026 | 62.7% | 23% | 6.9% | 6.9% | 0.33% | 0.18% |
| Mar 2026 | 62.8% | 23% | 6.9% | 6.9% | 0.27% | 0.15% |
| Apr 2026 | 64.5% | 19.3% | 8.7% | 7.1% | 0.28% | 0.15% |
| May 2026 | 62.6% | 22.9% | 8.4% | 5.6% | 0.27% | 0.15% |
| Jun 2026 | 62.7% | 22.9% | 8.4% | 5.6% | 0.22% | 0.15% |
| Jul 2026 | 65.3% | 19.6% | 8.8% | 5.9% | 0.23% | 0.15% |
| Aug 2026 | 62.7% | 22.9% | 8.4% | 5.6% | 0.22% | 0.15% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 62.7% | 550K | 0% | -2.7 points | |
| 2, held 2nd | 22.9% | 201K | +21.8% | +3.3 points | |
| 3, held 3rd | 8.4% | 74K | 0% | -0.4 points | |
| 4, held 4th | 5.6% | 49.5K | 0% | -0.2 points | |
| 5, held 5th | 0.22% | 1.9K | 0% | 0 points | |
| 6, held 6th | 0.15% | 1.3K | 0% | 0 points |
1.
UGREEN62.7%
Held 1st. 550K estimated branded searches, 0% vs prior month. Share -2.7 points.
2.
Belkin22.9%
Held 2nd. 201K estimated branded searches, +21.8% vs prior month. Share +3.3 points.
3.StarTech
8.4%
Held 3rd. 74K estimated branded searches, 0% vs prior month. Share -0.4 points.
4.ATEN
5.6%
Held 4th. 49.5K estimated branded searches, 0% vs prior month. Share -0.2 points.
5.IOGEAR
0.22%
Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
6.TESmart
0.15%
Held 6th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Belkin and its closest rivals
How has branded search demand for Belkin changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Belkin worldwide held steady at 201K.
- Across the 11 months ending August 2026, Belkin’s estimated Share of Search among kvm switch brands worldwide peaked at 23.2% in November 2025 and was lowest at 19.3% in April 2026.
How did search popularity change for kvm switch brands worldwide in August 2026?
5 changes

In August 2026, Belkin gained estimated Share of Search among kvm switch brands worldwide, from 19.6% to 22.9%.

In August 2026, UGREEN lost estimated Share of Search among kvm switch brands worldwide, from 65.3% to 62.7%.
Estimated monthly branded searches for StarTech worldwide rose 22.3% over 11 measured months, from 60.5K to 74K in August 2026.
Estimated monthly branded searches for IOGEAR worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026.
Estimated monthly branded searches for ATEN worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.
Where does Belkin compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Kids headphones | 3rd of 6 | 3.9% | Show ranking |
| Docking station brands | 4th of 6 | 7.8% | Show ranking |
| Phone charger brands | 4th of 5 | 8.6% | Show ranking |
| Power bank brands | 4th of 5 | 8.6% | Show ranking |
| USB hub brands | 3rd of 6 | 9.5% | Show ranking |
| Power strip brands | 3rd of 6 | 9.7% | Show ranking |
| Extension lead brands | 3rd of 6 | 10% | Show ranking |
| Car phone mounts | 2nd of 6 | 12.9% | Show ranking |
| Kvm switch brands | 2nd of 6 | 22.9% | Shown above |
How is Belkin measured?
Brandwave collects information about searches that people make online using Belkin’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- belkin
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Is Belkin your brand?
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