Brandwave

How popular isBeko in search?

In September 2026, there were an estimated 450K branded searches for Beko worldwide which is down 18.2% over the last 12 months. Beko holds 14.9% estimated Share of Search among fridge Parts brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Electrolux49.7%
  2. Hisense22.3%
  3. Beko14.9%
  4. Bosch5.6%
  5. Dometic3.9%
  6. Westinghouse3.6%
Beko website (opens in a new tab)

Follow Beko and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which fridge Parts brands compete with Beko?

Beko against fridge Parts brands worldwide, by month

Share of Search by month for Electrolux, Hisense, Beko, Bosch, Dometic, Westinghouse. The figures are in the table below the chart.

View monthly share of search table
MonthElectroluxHisenseBekoBoschDometicWestinghouse
Oct 202545.1%24.7%16.5%6.2%3.5%4.1%
Nov 202553.4%23.8%13.1%4%2.4%3.2%
Dec 202546.4%25.4%17%5.2%2.5%3.4%
Jan 202646.1%25.3%16.9%5.2%3%3.4%
Feb 202645.4%25%16.7%5.2%3.5%4.1%
Mar 202649.7%22.3%14.9%5.6%3.8%3.6%
Apr 202649.7%22.3%14.9%5.6%3.9%3.6%
May 202647%25.8%14.1%5.3%4.4%3.4%
Jun 202643.2%28.8%15.8%4.9%4.1%3.2%
Jul 202640.4%27.2%18.2%5.6%5%3.6%
Aug 202648.7%21.8%14.6%6.6%4.6%3.6%
Sep 202649.7%22.3%14.9%5.6%3.9%3.6%

  1. 1.Electrolux

    49.7%

    Held 1st. 1.5M estimated branded searches, 0% vs prior month. Share +1 points.

  2. 2.Hisense

    22.3%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share +0.5 points.

  3. 3.Beko

    14.9%

    Held 3rd. 450K estimated branded searches, 0% vs prior month. Share +0.3 points.

  4. 4.Bosch

    5.6%

    Held 4th. 169K estimated branded searches, -17.6% vs prior month. Share -1.1 points.

  5. 5.Dometic

    3.9%

    Held 5th. 116K estimated branded searches, -18.4% vs prior month. Share -0.8 points.

  6. 6.Westinghouse

    3.6%

    Held 6th. 110K estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare search popularity between Beko and its closest rivals

Every comparison with Beko

How has branded search demand for Beko changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Beko worldwide fell from 550K to 450K.
  • Across the 12 months ending September 2026, Beko’s estimated Share of Search among fridge Parts brands worldwide decreased from 16.5% to 14.9%.
  • Across the 12 months ending September 2026, Beko’s estimated Share of Search among fridge Parts brands worldwide peaked at 18.2% in July 2026 and was lowest at 13.1% in November 2025.

How did search popularity change for fridge Parts brands worldwide in September 2026?

  1. In September 2026, Electrolux gained estimated Share of Search among fridge Parts brands worldwide, from 48.7% to 49.7%.

  2. In September 2026, Bosch lost estimated Share of Search among fridge Parts brands worldwide, from 6.6% to 5.6%.

  3. In September 2026, Dometic lost estimated Share of Search among fridge Parts brands worldwide, from 4.6% to 3.9%.

  4. Estimated monthly branded searches for Westinghouse worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

  5. Estimated monthly branded searches for Hisense worldwide fell 18.2% over 12 measured months, from 823K to 673K in September 2026.

  6. Estimated monthly branded searches for Beko worldwide fell 18.2% over 12 measured months, from 550K to 450K in September 2026.

Where does Beko compete?

Beko is ranked in 19 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Upright Freezer brands4th of 62.8%Show ranking
Chest Freezer brands4th of 43%Show ranking
Washing machine brands7th of 135.7%Show ranking
Fridge brands5th of 157.8%Show ranking
Oven Element brands4th of 79.3%Show ranking
Home appliance brands4th of 109.4%Show ranking
Oil Water Separator brands3rd of 710.1%Show ranking
Freestanding Oven brands4th of 811.6%Show ranking
Oven Shelf brands3rd of 612%Show ranking
Integrated Dishwasher brands3rd of 614.2%Show ranking
Fridge Parts brands3rd of 614.9%Shown above
Slimline Dishwasher brands3rd of 615.1%Show ranking
Spare Parts brands3rd of 516.1%Show ranking
Dishwasher Parts brands2nd of 716.9%Show ranking
Condenser Tumble Dryer brands2nd of 617%Show ranking
Fridge freezer brands3rd of 618.4%Show ranking
Dishwasher Salt brands2nd of 521%Show ranking
Under Counter Freezer brands2nd of 524.5%Show ranking
Fridge Spares brands1st of 441.4%Show ranking

How is Beko measured?

Brandwave collects information about searches that people make online using Beko’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • beko

Do you work for Beko? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Beko your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free