How popular isWestinghouse?
In September 2026, people searched for Westinghouse by name about 6,240 times in New Zealand, a 5.1% increase from the previous year. These searches made up 3.8% of all New Zealand upright freezer brand searches, placing Westinghouse fourth out of eight brands. When we asked both ChatGPT and Google AI Overviews about upright freezer brands, Westinghouse appeared in three of the four answers and was the second most recommended of the eight.
Westinghouse is the fourth most searched of 8 competitors and the second most recommended in AI answers.
Fisher & PaykelShare of searches 77.1%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
HaierShare of searches 9.6%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
HisenseShare of searches 4%Mentioned in 1 of 4 AI answersPlace in AI recommendations 6th
WestinghouseShare of searches 3.8%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
Mitsubishi ElectricShare of searches 2.8%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
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Top upright freezer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Westinghouse was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Westinghouse is the second most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Haier1st
Westinghouse2nd
Mitsubishi Electric3rd
Fisher & Paykel4th
LG4th
Hisense6th
Beko–
Bosch–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Haier3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Westinghouse3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Fisher & Paykel2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Mitsubishi Electric2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Hisense1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
LG1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Beko0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bosch0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about upright freezer brands
4 answers
Asked ChatGPT
“Which upright freezer brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best upright freezer brands in New Zealand?”
Asked ChatGPT
“What's the best upright freezer brand in New Zealand for a family freezer?”
Searched Google, AI Overview
“upright freezer nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“large upright freezer”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which upright freezer brands compete with Westinghouse?
Share of searches by month for Fisher & Paykel, Haier, Hisense, Westinghouse, Mitsubishi Electric. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fisher & Paykel | Haier | Hisense | Westinghouse | Mitsubishi Electric | Beko | LG | Bosch |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 74.6% | 11% | 4.8% | 3.6% | 2.6% | 2.3% | 1% | 0.07% |
| Nov 2025 | 76.4% | 10% | 5.1% | 3.1% | 2.7% | 1.6% | 1.1% | 0.03% |
| Dec 2025 | 74% | 10.3% | 6.1% | 3.7% | 2.6% | 2.1% | 1.1% | 0.07% |
| Jan 2026 | 72.6% | 11.9% | 6% | 3.6% | 2.6% | 2.2% | 1% | 0.04% |
| Feb 2026 | 76.4% | 10% | 3.9% | 3.3% | 3.3% | 2% | 0.91% | 0.08% |
| Mar 2026 | 78.4% | 8.8% | 4.3% | 3.2% | 2.8% | 1.7% | 0.92% | 0.03% |
| Apr 2026 | 73% | 11.2% | 5.9% | 3.1% | 3.5% | 1.9% | 1.3% | 0.04% |
| May 2026 | 76.7% | 9.8% | 4.2% | 3.1% | 3.1% | 2.1% | 0.94% | 0.03% |
| Jun 2026 | 75.5% | 10% | 5.1% | 3.1% | 3.1% | 2.1% | 1.1% | 0.03% |
| Jul 2026 | 77.9% | 9% | 4.6% | 2.8% | 2.8% | 1.9% | 0.92% | 0.03% |
| Aug 2026 | 78.9% | 9.6% | 3.3% | 3.2% | 2.3% | 1.7% | 1% | 0.03% |
| Sep 2026 | 77.1% | 9.6% | 4% | 3.8% | 2.8% | 1.6% | 1.1% | 0.04% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 77.1% | 20.1K | -18.8% | -1.8 points | |
| 2, held 2nd | 9.6% | 2.5K | -16.9% | 0 points | |
| 3, held 3rd | 4% | 1K | -0.95% | +0.6 points | |
| 4, held 4th | 3.8% | 1K | 0% | +0.6 points | |
| 5, held 5th | 2.8% | 720 | 0% | +0.5 points | |
| 6, held 6th | 1.6% | 430 | -17.3% | 0 points | |
| 7, held 7th | 1.1% | 280 | -15.2% | 0 points | |
| 8, held 8th | 0.04% | 10 | 0% | 0 points |
77.1%
Held 1st. 20.1K estimated branded searches, -18.8% vs prior month. Share -1.8 points.
2.
Haier9.6%
Held 2nd. 2.5K estimated branded searches, -16.9% vs prior month. Share 0 points.
3.
Hisense4%
Held 3rd. 1K estimated branded searches, -0.95% vs prior month. Share +0.6 points.
3.8%
Held 4th. 1K estimated branded searches, 0% vs prior month. Share +0.6 points.
2.8%
Held 5th. 720 estimated branded searches, 0% vs prior month. Share +0.5 points.
6.
Beko1.6%
Held 6th. 430 estimated branded searches, -17.3% vs prior month. Share 0 points.
7.
LG1.1%
Held 7th. 280 estimated branded searches, -15.2% vs prior month. Share 0 points.
8.
Bosch0.04%
Held 8th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Westinghouse and its closest rivals
Every comparison with Westinghouse
15 comparisons
- Bosch vs Westinghouse
- Fisher & Paykel vs Westinghouse
- Haier vs Westinghouse
- Samsung vs Westinghouse
- Smeg vs Westinghouse
- Miele vs Westinghouse
- LG vs Westinghouse
- Electrolux vs Westinghouse
- Beko vs Westinghouse
- Breville vs Westinghouse
- KitchenAid vs Westinghouse
- Hisense vs Westinghouse
- Mitsubishi Electric vs Westinghouse
- Midea vs Westinghouse
- Belling vs Westinghouse
How has branded search demand for Westinghouse changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Westinghouse in New Zealand rose from 5.9K to 6.2K.
- Across the 12 months ending September 2026, Westinghouse’s share of searches among upright freezer brands in New Zealand peaked at 3.8% in September 2026 and was lowest at 2.8% in July 2026.
How did search popularity change for New Zealand upright freezer brands in September 2026?
6 changes

In September 2026, Westinghouse gained share of searches among upright freezer brands in New Zealand, from 3.2% to 3.8%.

In September 2026, Hisense gained share of searches among upright freezer brands in New Zealand, from 3.3% to 4%.

In September 2026, Fisher & Paykel lost share of searches among upright freezer brands in New Zealand, from 78.9% to 77.1%.

Estimated monthly branded searches for Bosch in New Zealand fell 50% over 12 measured months, from 20 to 10 in September 2026.

Estimated monthly branded searches for Beko in New Zealand fell 32.8% over 12 measured months, from 640 to 430 in September 2026.

Estimated monthly branded searches for Haier in New Zealand fell 17.4% over 12 measured months, from 3K to 2.5K in September 2026.
How are Westinghouse’s branded searches counted?
13 search terms
Brandwave collects information about searches that people make online using Westinghouse’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- westinghouse
- westinghouse cooktop
- westinghouse dishwasher
- westinghouse dryer
- westinghouse freezer
- westinghouse fridge
- westinghouse fridge freezer
- westinghouse induction cooktop
- westinghouse oven
- westinghouse rangehood
- westinghouse saturn
- westinghouse washing machine
- westinghouse wdh804n7wa
Who owns Westinghouse?
Westinghouse is owned by
Electrolux Group. Brandwave also tracks Electrolux, owned by the same company, in New Zealand.
Do you work for Westinghouse? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Westinghouse compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Home appliance brands | 6th of 11 | 6.5% | Show ranking |
| Freestanding oven brands | 6th of 8 | 4.5% | Show ranking |
| Convection oven brands | 4th of 6 | 4.6% | Show ranking |
| Oven and cooktop brands | 6th of 7 | 4.5% | Show ranking |
| Gas cooktop brands | 9th of 9 | 0.62% | Show ranking |
| Fridge brands | 4th of 8 | 5.7% | Show ranking |
| Chest freezer brands | 4th of 6 | 4.1% | Show ranking |
| Upright freezer brands | 4th of 8 | 3.8% | Shown above |
| Gas stove brands | 2nd of 6 | 8.2% | Show ranking |
| Freestanding gas range brands | 2nd of 6 | 19.3% | Show ranking |
| Deep freezer brands | 5th of 5 | 0.68% | Show ranking |

Is Westinghouse your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.