Beko vs Westinghouse:Which is more popular by branded search in New Zealand?
In August 2026, Westinghouse had more branded searches than Beko among home appliance brands in New Zealand. Westinghouse was estimated to have 7K branded searches compared to Beko’s 3.1K, and held a 4.2% Share of Search versus Beko’s 1.9%.
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Which is more popular in search, Beko or Westinghouse?
Compare the brands New Zealanders buy fridges, washing machines, dishwashers and ovens from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Westinghouse, Beko. The figures are in the table below the chart.
View monthly share of search table
| Month | Fisher & Paykel | Smeg | Samsung | Haier | Miele | Bosch | LG | Westinghouse | Electrolux | Beko |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.9% | 7.5% | 12.5% | 10% | 9.8% | 8.6% | 6.9% | 4.5% | 4.4% | 2.1% |
| Nov 2025 | 35.1% | 7% | 13% | 9.5% | 10.4% | 7.8% | 6.7% | 4.1% | 4.4% | 2.1% |
| Dec 2025 | 32.8% | 7.4% | 14.1% | 9.8% | 9.8% | 7.9% | 7.1% | 4.2% | 4.9% | 2% |
| Jan 2026 | 33.6% | 6.7% | 13.3% | 10.2% | 9% | 8.1% | 7.6% | 4.4% | 4.9% | 2.3% |
| Feb 2026 | 35.3% | 6.1% | 12.7% | 9.7% | 8.6% | 8.4% | 8.6% | 4.1% | 4.3% | 2.2% |
| Mar 2026 | 35% | 5.6% | 12.5% | 8.9% | 8.9% | 8.4% | 10.1% | 4.3% | 4.1% | 2.1% |
| Apr 2026 | 33.3% | 6.1% | 13.6% | 9.8% | 9.1% | 8.5% | 8.5% | 4.5% | 4.6% | 2.1% |
| May 2026 | 35.2% | 5.5% | 12.9% | 9% | 9% | 9.3% | 8.6% | 4.1% | 4.1% | 2.1% |
| Jun 2026 | 35.5% | 5.9% | 13.6% | 8.9% | 8.5% | 8.5% | 8.9% | 3.9% | 4.2% | 2% |
| Jul 2026 | 32.9% | 10.9% | 12.2% | 8.7% | 8.2% | 8.9% | 7.9% | 4.1% | 4.3% | 2% |
| Aug 2026 | 31.1% | 13.6% | 12.8% | 8.8% | 7.9% | 7.8% | 7.7% | 4.2% | 4.1% | 1.9% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — |
How has the Beko and Westinghouse comparison changed over the last 12 months?
3 findings
- Westinghouse was ahead of Beko in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Beko’s estimated Share of Search among home appliance brands in New Zealand moved from 2.1% to 1.9%, and its estimated monthly branded searches moved from 2.9K to 3.1K.
- Across the 11 months ending August 2026, Westinghouse’s estimated Share of Search among home appliance brands in New Zealand moved from 4.5% to 4.2%, and its estimated monthly branded searches moved from 6.3K to 7K.
How did search popularity change for New Zealand home appliance brands in August 2026?
1 change
In August 2026, Westinghouse rose from 9th to 8th among home appliance brands in New Zealand.
How each brand is measured
Brandwave collects information about searches that people make online using Beko’s and Westinghouse’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Beko
14 branded search terms
- beko
- beko appliances
- beko com
- beko dishwasher
- beko dishwasher nz
- beko dryer
- beko fridge
- beko integrated dishwasher
- beko near me
- beko nz
- beko online
- beko oven
- beko stainless steel dishwasher
- beko washing machine
Westinghouse
23 branded search terms
- westinghouse
- westinghouse 308l bottom mount fridge
- westinghouse 8kg washing machine
- westinghouse bar fridge
- westinghouse co nz
- westinghouse cooktop
- westinghouse dishwasher
- westinghouse dryer
- westinghouse french door fridge
- westinghouse fridge
- westinghouse fridge freezer
- westinghouse fridge freezer virtuoso
- westinghouse induction cooktop
- westinghouse near me
- westinghouse nz
- westinghouse online
- westinghouse oven
- westinghouse rangehood
- westinghouse saturn
- westinghouse two door fridge
- westinghouse washing machine
- westinghouse washing machine 7kg
- westinghouse wdh804n7wa
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.