Brandwave

How popular isWestinghouse?

In September 2026, people searched for Westinghouse by name about 6,240 times in New Zealand, a 5.1% increase from the previous year. These searches made up 5.7% of all New Zealand fridge brand searches, placing Westinghouse fourth out of eight brands. When we asked both ChatGPT and Google AI Overviews about fridge brands, Westinghouse appeared in one of the five answers and was the seventh most recommended of the eight.

Search and AI answers in September 2026

Westinghouse is the fourth most searched of 8 competitors and the seventh most recommended in AI answers.

  1. Fisher & PaykelShare of searches 67.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. HaierShare of searches 8.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  3. HisenseShare of searches 5.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. WestinghouseShare of searches 5.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
  5. SamsungShare of searches 4.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th

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Top fridge brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Westinghouse was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Westinghouse is the seventh most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fisher & Paykel1st
  2. LG2nd
  3. Haier3rd
  4. Mitsubishi Electric4th
  5. Samsung5th
  6. Bosch6th
  7. Westinghouse7th
  8. Hisense–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fisher & Paykel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Haier5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mitsubishi Electric4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Samsung3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bosch3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Westinghouse1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hisense0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about fridge brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which fridge brands compete with Westinghouse?

Westinghouse against fridge brands in New Zealand, by month

Share of searches by month for Fisher & Paykel, Haier, Hisense, Westinghouse, Samsung, Mitsubishi Electric, LG. The figures are in the table below the chart.

View monthly share of searches table
MonthFisher & PaykelHaierHisenseWestinghouseSamsungMitsubishi ElectricLGBosch
Oct 202566.7%9.7%6.1%5.7%4.5%3.2%2.8%1.3%
Nov 202567.2%8.7%6.3%4.8%4.8%3.5%2.9%1.6%
Dec 202564.3%8.5%8%5.6%4.7%4.1%3.2%1.5%
Jan 202664.3%10.1%7.9%5.6%4.4%3.2%3.2%1.2%
Feb 202668.3%8.7%5.8%5.1%4.5%3.4%2.8%1.3%
Mar 202669.7%7.1%6.3%4.7%3.9%2.5%4.5%1.4%
Apr 202664.3%9.4%7.4%4.5%6.2%3.1%3.9%1.2%
May 202668.4%8.6%5.4%4.7%5.4%2.8%3.3%1.3%
Jun 202669%8.6%6.6%4.4%3.7%3.7%2.7%1.4%
Jul 202671.7%7.8%6%4.4%3.6%2.6%2.7%1.2%
Aug 202670.8%8.2%5%5.3%3.9%2.9%2.6%1.4%
Sep 202667.7%8.2%5.9%5.7%4.3%3.4%2.9%2%

  1. 1.Fisher & Paykel

    67.7%

    Held 1st. 20.1K estimated branded searches, -18.8% vs prior month. Share -3.1 points.

  2. 2.Haier

    8.2%

    Held 2nd. 2.4K estimated branded searches, -15.3% vs prior month. Share 0 points.

  3. 3.Hisense

    5.9%

    Moved from 4th to 3rd. 1.7K estimated branded searches, 0% vs prior month. Share +0.9 points.

  4. 4.Westinghouse

    5.7%

    Moved from 3rd to 4th. 1.7K estimated branded searches, -8.2% vs prior month. Share +0.4 points.

  5. 5.Samsung

    4.3%

    Held 5th. 1.3K estimated branded searches, -6.6% vs prior month. Share +0.4 points.

  6. 6.Mitsubishi Electric

    3.4%

    Held 6th. 1K estimated branded searches, 0% vs prior month. Share +0.5 points.

  7. 7.LG

    2.9%

    Held 7th. 870 estimated branded searches, -5.4% vs prior month. Share +0.3 points.

  8. 8.Bosch

    2%

    Held 8th. 590 estimated branded searches, +22.9% vs prior month. Share +0.6 points.

Compare popularity between Westinghouse and its closest rivals

Every comparison with Westinghouse

15 comparisons

How has branded search demand for Westinghouse changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Westinghouse in New Zealand rose from 5.9K to 6.2K.
  • Across the 12 months ending September 2026, Westinghouse’s share of searches among fridge brands in New Zealand peaked at 5.7% in October 2025 and was lowest at 4.4% in July 2026.

How did search popularity change for New Zealand fridge brands in September 2026?

5 changes

  1. In September 2026, Hisense overtook Westinghouse to rank 3rd among fridge brands in New Zealand, with 5.9% of the searches.

  2. In September 2026, Bosch gained share of searches among fridge brands in New Zealand, from 1.4% to 2%.

  3. In September 2026, Mitsubishi Electric gained share of searches among fridge brands in New Zealand, from 2.9% to 3.4%.

  4. In September 2026, Fisher & Paykel lost share of searches among fridge brands in New Zealand, from 70.8% to 67.7%.

  5. Estimated monthly branded searches for Haier in New Zealand fell 19.3% over 12 measured months, from 3K to 2.4K in September 2026.

How are Westinghouse’s branded searches counted?

13 search terms

Brandwave collects information about searches that people make online using Westinghouse’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • westinghouse
  • westinghouse cooktop
  • westinghouse dishwasher
  • westinghouse dryer
  • westinghouse freezer
  • westinghouse fridge
  • westinghouse fridge freezer
  • westinghouse induction cooktop
  • westinghouse oven
  • westinghouse rangehood
  • westinghouse saturn
  • westinghouse washing machine
  • westinghouse wdh804n7wa

How the Brand Demand Index is measured

Who owns Westinghouse?

Westinghouse is owned by Electrolux Group. Brandwave also tracks Electrolux, owned by the same company, in New Zealand.

Do you work for Westinghouse? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does Westinghouse compete?

Westinghouse is ranked in 11 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Home appliance brands6th of 116.5%Show ranking
Freestanding oven brands6th of 84.6%Show ranking
Convection oven brands4th of 64.6%Show ranking
Oven and cooktop brands6th of 74.5%Show ranking
Gas cooktop brands9th of 90.62%Show ranking
Fridge brands4th of 85.7%Shown above
Chest freezer brands4th of 64.1%Show ranking
Upright freezer brands4th of 83.8%Show ranking
Gas stove brands2nd of 68.1%Show ranking
Freestanding gas range brands2nd of 619.3%Show ranking
Deep freezer brands5th of 50.68%Show ranking
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Is Westinghouse your brand?

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