Brandwave

How popular isWeber in search?

In August 2026, there were an estimated 110K branded searches for Weber worldwide which is up 21.5% over the last 11 months. Weber holds 8.2% estimated Share of Search among bbq cover brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Napoleon90.4%
  2. Weber8.2%
  3. VonHaus1.3%
  4. Bosmere0.05%
  5. Unicook0.04%
  6. Grillman<0.01%
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Which bbq cover brands compete with Weber?

Weber against bbq cover brands worldwide, by month

Share of Search by month for Napoleon, Weber. The figures are in the table below the chart.

View monthly share of search table
MonthNapoleonWeberVonHausBosmereUnicookGrillman
Oct 202594.5%4.7%0.76%0.04%0.03%<0.01%
Nov 202592.3%6.8%0.91%0.04%0.04%<0.01%
Dec 202592.3%6.8%0.91%0.04%0.04%<0.01%
Jan 202693.4%5.6%0.92%0.04%0.04%<0.01%
Feb 202695.3%3.8%0.77%0.04%0.03%<0.01%
Mar 202692%6.7%1.1%0.05%0.04%<0.01%
Apr 202686.6%11.7%1.6%0.05%0.05%<0.01%
May 202686.7%11.6%1.6%0.05%0.03%<0.01%
Jun 202688.2%9.8%2%0.05%0.04%<0.01%
Jul 202688.5%9.8%1.6%0.05%0.03%<0.01%
Aug 202690.4%8.2%1.3%0.05%0.04%<0.01%
Sep 2026——————

  1. 1.Napoleon

    90.4%

    Held 1st. 1.2M estimated branded searches, 0% vs prior month. Share +1.9 points.

  2. 2.Weber

    8.2%

    Held 2nd. 110K estimated branded searches, -18.5% vs prior month. Share -1.6 points.

  3. 3.VonHaus

    1.3%

    Held 3rd. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.3 points.

  4. 4.Bosmere

    0.05%

    Held 4th. 720 estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Unicook

    0.04%

    Held 5th. 480 estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Grillman

    <0.01%

    Held 6th. 70 estimated branded searches, +75% vs prior month. Share 0 points.

Compare search popularity between Weber and its closest rivals

How has branded search demand for Weber changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Weber worldwide rose from 90.5K to 110K.
  • Across the 11 months ending August 2026, Weber’s estimated Share of Search among bbq cover brands worldwide increased from 4.7% to 8.2%.
  • Across the 11 months ending August 2026, Weber’s estimated Share of Search among bbq cover brands worldwide peaked at 11.7% in April 2026 and was lowest at 3.8% in February 2026.

How did search popularity change for bbq cover brands worldwide in August 2026?

  1. In August 2026, Napoleon gained estimated Share of Search among bbq cover brands worldwide, from 88.5% to 90.4%.

  2. In August 2026, Weber lost estimated Share of Search among bbq cover brands worldwide, from 9.8% to 8.2%.

  3. Estimated monthly branded searches for Grillman worldwide rose 40% over 11 measured months, from 50 to 70 in August 2026.

  4. Estimated monthly branded searches for VonHaus worldwide rose 22.3% over 11 measured months, from 14.8K to 18.1K in August 2026.

  5. Estimated monthly branded searches for Unicook worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.

Where does Weber compete?

Weber is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Bbq tool brands5th of 64.5%Show ranking
Bbq accessories4th of 66.5%Show ranking
Barbecue brands3rd of 57.3%Show ranking
Bbq cover brands2nd of 68.2%Shown above
Fire pit accessory brands3rd of 617.1%Show ranking
Fire pits3rd of 617.1%Show ranking
Smoker brands2nd of 540.9%Show ranking

How is Weber measured?

Brandwave collects information about searches that people make online using Weber’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • weber bbq

Do you work for Weber? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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