Blackstone vs Weber:Which is more popular?
In September 2026, Weber had more branded searches than Blackstone among BBQ brands worldwide. Weber had about 670,000 branded searches, while Blackstone had 165,000. Weber made up 42.1% of all BBQ brand searches we track, and Blackstone accounted for 10.4%. When we asked ChatGPT and Google AI Overviews about BBQ brands, Weber appeared in all five answers and Blackstone in two. Weber was mentioned before Blackstone in every answer.
Who do people search for more?
Weber, about 4 searches for every 1 for Blackstone
Who does AI mention more?
Weber, mentioned in every answer we collected
Who does AI recommend more?
Weber, named ahead of Blackstone in every answer
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Top BBQ brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Weber appeared in all five answers. Blackstone was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Weber was listed before Blackstone in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Weber1st
Napoleon2nd
Char-Broil3rd
Traeger4th
Blackstone5th
Beefeater–
Matador–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Weber5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Napoleon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Traeger4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Char-Broil4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Blackstone2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Beefeater0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Matador0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about BBQ brands
5 answers
Asked ChatGPT
“Which BBQ brand should I buy?”
Asked ChatGPT
“What are the best BBQ brands?”
Asked ChatGPT
“What's the best BBQ brand for everyday grilling?”
Searched Google, AI Overview
“bbq brands”
Searched Google, AI Overview
“gas grill brand”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Blackstone or Weber more popular in search?
This chart shows how often people search Google for Blackstone and Weber by name. Each line represents a brand's share of searches for all seven BBQ brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Weber, Blackstone. The figures are in the table below the chart.
View monthly share of searches table
| Month | Weber | Beefeater | Matador | Blackstone | Traeger | Napoleon | Char-Broil |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 40.4% | 19.6% | 19.6% | 10.8% | 5.9% | 2.2% | 1.4% |
| Nov 2025 | 42.5% | 16.9% | 16.9% | 11.3% | 9.3% | 1.9% | 1.2% |
| Dec 2025 | 38.9% | 20.7% | 16.9% | 11.3% | 9.3% | 1.6% | 1.2% |
| Jan 2026 | 40.2% | 19.5% | 19.5% | 10.7% | 7.1% | 1.8% | 1.2% |
| Feb 2026 | 43.2% | 16.8% | 20.6% | 9.2% | 6.2% | 2.5% | 1.5% |
| Mar 2026 | 48.8% | 12.3% | 15% | 12.3% | 5.5% | 4.5% | 1.7% |
| Apr 2026 | 52.7% | 11.6% | 11.6% | 11.6% | 5.2% | 5.8% | 1.6% |
| May 2026 | 51.8% | 10% | 10% | 14.9% | 5.5% | 6.1% | 1.6% |
| Jun 2026 | 48.3% | 10.7% | 10.7% | 15.9% | 7.1% | 5.8% | 1.4% |
| Jul 2026 | 47.8% | 14.3% | 11.7% | 14.3% | 5.2% | 5.4% | 1.3% |
| Aug 2026 | 46.5% | 19.1% | 12.8% | 10.4% | 5.7% | 4.3% | 1.2% |
| Sep 2026 | 42.1% | 18.9% | 18.9% | 10.4% | 5.7% | 2.8% | 1.1% |
How has the Blackstone and Weber comparison changed over the last 12 months?
3 findings
- Weber was ahead of Blackstone in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Blackstone’s share of searches among BBQ brands worldwide moved from 10.8% to 10.4%, and its estimated monthly branded searches held steady at 165K.
- Across the 12 months ending September 2026, Weber’s share of searches among BBQ brands worldwide moved from 40.4% to 42.1%, and its estimated monthly branded searches moved from 619K to 670K.
How did search popularity change for BBQ brands worldwide in September 2026?
2 changes
In September 2026, Weber lost share of searches among BBQ brands worldwide, from 46.5% to 42.1%.
Blackstone’s share of searches among BBQ brands worldwide has lost ground for 3 months in a row, from 15.9% to 10.4% in September 2026.
How are branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Blackstone’s and Weber’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Blackstone
1 branded search term
- blackstone griddle
Weber
5 branded search terms
- weber
- weber barbecue
- weber bbq
- weber grill
- weber smoker
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