Ninja vs Weber:Which is searched more?
In September 2026, Ninja had more branded searches than Weber among smoker grill brands worldwide. Ninja was estimated to have 1.1M branded searches compared to Weber’s 670K, and held a 60% Share of Search versus Weber’s 35.2%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Ninja or Weber?
Compare the smoker grill brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ninja, Weber. The figures are in the table below the chart.
View monthly share of search table
| Month | Ninja | Weber | Traeger |
|---|---|---|---|
| Oct 2025 | 60.7% | 34.3% | 5% |
| Nov 2025 | 65.1% | 28.7% | 6.2% |
| Dec 2025 | 65.3% | 28% | 6.7% |
| Jan 2026 | 65.3% | 29.4% | 5.2% |
| Feb 2026 | 60% | 35% | 5% |
| Mar 2026 | 49.9% | 45% | 5.1% |
| Apr 2026 | 42.2% | 52.6% | 5.2% |
| May 2026 | 35.8% | 58% | 6.1% |
| Jun 2026 | 46.2% | 46.9% | 6.9% |
| Jul 2026 | 45.5% | 49.1% | 5.4% |
| Aug 2026 | 53.2% | 41.7% | 5.1% |
| Sep 2026 | 60% | 35.2% | 4.8% |
How has the Ninja and Weber comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Weber took it in April 2026, Ninja took it in August 2026.
- Across the 12 months ending September 2026, Ninja’s estimated Share of Search among smoker grill brands worldwide moved from 60.7% to 60%, and its estimated monthly branded searches held steady at 1.1M.
- Across the 12 months ending September 2026, Weber’s estimated Share of Search among smoker grill brands worldwide moved from 34.3% to 35.2%, and its estimated monthly branded searches moved from 619K to 670K.
How did search popularity change for smoker grill brands worldwide in September 2026?
2 changes
In September 2026, Ninja gained estimated Share of Search among smoker grill brands worldwide, from 53.2% to 60%.
In September 2026, Weber lost estimated Share of Search among smoker grill brands worldwide, from 41.7% to 35.2%.
Other head-to-heads among smoker grill brands
How each brand is measured
Brandwave collects information about searches that people make online using Ninja’s and Weber’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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