Brandwave

Camp Chef vs Weber:Which is more popular?

In September 2026, Weber had more branded searches than Camp Chef among smoker grill brands worldwide. Weber had about 670,000 branded searches, while Camp Chef had 22,200. Weber made up 72% of all smoker grill brand searches we track, and Camp Chef accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about smoker grill brands, Weber appeared in four of the five answers and Camp Chef in two. Weber was mentioned before Camp Chef in every answer.

Among smoker grill brands worldwide in September 2026

Who do people search for more?

Weber, about 30 searches for every 1 for Camp Chef

Weber 670K searchesCamp Chef 22.2K searches

Who does AI mention more?

Weber, mentioned in 4 of 5 answers, Camp Chef in 2

Weber in 4 of 5Camp Chef in 2 of 5

Who does AI recommend more?

Weber, named ahead of Camp Chef in every answer

Weber first in 4Camp Chef never first

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Top smoker grill brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Weber was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Camp Chef was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Weber was listed before Camp Chef in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Weber1st
  2. Traeger2nd
  3. Yoder Smokers3rd
  4. Camp Chef4th
  5. Big Green Egg5th
  6. Ninja–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Weber4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Traeger4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yoder Smokers3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Big Green Egg2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Camp Chef2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ninja0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about smoker grill brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Camp Chef or Weber more popular in search?

This chart shows how often people search Google for Camp Chef and Weber by name. Each line represents a brand's share of searches for all six smoker grill brands we track, month by month, from English-language searches worldwide.

Camp Chef and Weber among smoker grill brands worldwide, by month

Share of searches by month for Weber, Camp Chef. The figures are in the table below the chart.

View monthly share of searches table
MonthWeberBig Green EggTraegerYoder SmokersCamp ChefNinja
Oct 202572.6%10.6%10.6%3.2%2.6%0.34%
Nov 202567.1%11.9%14.6%3.6%2.4%0.39%
Dec 202566.6%10.6%15.9%3.9%2.6%0.42%
Jan 202670.5%10.3%12.5%3.8%2.5%0.41%
Feb 202673.4%10.5%10.5%3.2%2.1%0.28%
Mar 202676%10.5%8.5%2.6%2.1%0.28%
Apr 202678.3%9.4%7.7%2.3%1.9%0.31%
May 202677%9.9%8.1%2.4%2%0.49%
Jun 202673%10.8%10.8%2.7%2.2%0.53%
Jul 202673.9%12.1%8.1%3%2.4%0.48%
Aug 202673.8%11.1%9.1%3.3%2.2%0.45%
Sep 202672%11.8%9.7%3.6%2.4%0.47%

How has the Camp Chef and Weber comparison changed over the last 12 months?

3 findings
  • Weber was ahead of Camp Chef in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Camp Chef’s share of searches among smoker grill brands worldwide moved from 2.6% to 2.4%, and its estimated monthly branded searches held steady at 22.2K.
  • Across the 12 months ending September 2026, Weber’s share of searches among smoker grill brands worldwide moved from 72.6% to 72%, and its estimated monthly branded searches moved from 619K to 670K.

How did search popularity change for smoker grill brands worldwide in September 2026?

1 change
  1. In September 2026, Weber lost share of searches among smoker grill brands worldwide, from 73.8% to 72%.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Camp Chef’s and Weber’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Camp Chef

1 branded search term

  • camp chef

Weber

5 branded search terms

  • weber
  • weber barbecue
  • weber bbq
  • weber grill
  • weber smoker

How the Brand Demand Index is measured

Other head-to-heads among smoker grill brands

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