Brandwave

Kamado Joe vs Weber:Which is more popular by branded search?

In August 2026, Weber had more branded searches than Kamado Joe among bbq accessories worldwide. Weber was estimated to have 110K branded searches compared to Kamado Joe’s 90.5K, and held a 6.5% Share of Search versus Kamado Joe’s 5.3%. These are worldwide searches for English-language branded terms.

Share of Search among bbq accessories worldwide in August 2026Which is more popular in search, Kamado Joe or Weber?
Kamado Joe5.3%90.5K searches
vs
Weber6.5%110K searches

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Which is more popular in search, Kamado Joe or Weber?

Compare the bbq accessories people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Kamado Joe and Weber among bbq accessories worldwide, by month

Share of Search by month for Weber, Kamado Joe. The figures are in the table below the chart.

View monthly share of search table
MonthNapoleonBig Green EggTraegerWeberKamado JoeBroil King
Oct 202584.4%4.2%4.2%4.2%2.3%0.83%
Nov 202575.3%6.8%8.3%5.5%3%1.1%
Dec 202576.4%5.6%8.4%5.6%3.1%0.92%
Jan 202680.7%4.9%5.9%4.9%2.7%0.97%
Feb 202682.7%5%5%3.3%2.7%1.2%
Mar 202675.4%6.8%5.5%5.5%3.7%3%
Apr 202665.3%8.8%7.2%8.8%5.9%4%
May 202665.9%8.8%7.2%8.8%5.9%3.3%
Jun 202665.8%8.9%8.9%7.3%5.9%3.3%
Jul 202669.3%9.4%6.2%7.7%5.1%2.3%
Aug 202671.8%7.9%6.5%6.5%5.3%1.9%
Sep 2026——————

How has the Kamado Joe and Weber comparison changed over the last 12 months?

  • Weber was ahead of Kamado Joe in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Kamado Joe’s estimated Share of Search among bbq accessories worldwide moved from 2.3% to 5.3%, and its estimated monthly branded searches moved from 49.5K to 90.5K.
  • Across the 11 months ending August 2026, Weber’s estimated Share of Search among bbq accessories worldwide moved from 4.2% to 6.5%, and its estimated monthly branded searches moved from 90.5K to 110K.

How did search popularity change for bbq accessories worldwide in August 2026?

  1. In August 2026, Weber lost estimated Share of Search among bbq accessories worldwide, from 7.7% to 6.5%.

  2. Estimated monthly branded searches for Kamado Joe worldwide rose 82.8% over 11 measured months, from 49.5K to 90.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Kamado Joe’s and Weber’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kamado Joe

1 branded search term

  • kamado joe

Weber

1 branded search term

  • weber bbq

How the Brand Demand Index is measured

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