Brandwave

Kona vs Weber:Which is more popular?

In September 2026, Weber had more branded searches than Kona among grill brush brands worldwide. Weber had about 670,000 branded searches, while Kona had 170. Weber made up 53.9% of all grill brush brand searches we track, and Kona accounted for 0.01%. When we asked ChatGPT and Google AI Overviews about grill brush brands, Kona and Weber each appeared in two of the five answers. Kona was mentioned before Weber in every answer that named either.

Among grill brush brands worldwide in September 2026

Who do people search for more?

Weber, about 3944 searches for every 1 for Kona

Weber 670K searchesKona 170 searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Kona in 2 of 5Weber in 2 of 5

Who does AI recommend more?

Kona, named ahead of Weber in 2 of 2 answers

Kona first in 2Weber never first

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Top grill brush brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kona and Weber were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Kona was listed before Weber in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Grill Rescue1st
  2. GRILLART2nd
  3. OXO3rd
  4. Kona4th
  5. Weber5th
  6. Cuisinart–
  7. Napoleon–
  8. Pit Boss–
  9. Traeger–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • GRILLART4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Grill Rescue4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OXO3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Weber2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kona2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cuisinart0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Napoleon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pit Boss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Traeger0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about grill brush brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Kona or Weber more popular in search?

This chart shows how often people search Google for Kona and Weber by name. Each line represents a brand's share of searches for all nine grill brush brands we track, month by month, from English-language searches worldwide.

Kona and Weber among grill brush brands worldwide, by month

Share of searches by month for Weber, Kona. The figures are in the table below the chart.

View monthly share of searches table
MonthWeberCuisinartOXONapoleonPit BossTraegerGRILLARTGrill RescueKona
Oct 202550.8%16.5%11.1%7.1%6.5%7.4%0.36%0.24%<0.01%
Nov 202545.6%18.1%9.9%5.9%8.3%9.9%0.26%2%0.01%
Dec 202544.3%19.3%8.7%5.1%8.5%10.6%0.35%3.2%0.03%
Jan 202648.7%19.3%10.6%6.3%5.9%8.6%0.35%0.23%0.01%
Feb 202653.6%14%9.3%8.5%6.4%7.7%0.37%0.14%<0.01%
Mar 202655.8%11.5%6.3%13.3%6.4%6.3%0.25%0.17%0.01%
Apr 202659.8%7.2%4.8%16%6%5.9%0.19%0.19%0.01%
May 202659.9%7.7%4.2%15.3%5.8%6.3%0.21%0.46%0.01%
Jun 202652.9%7.8%5.2%14.7%7.1%7.8%0.21%4.3%0.02%
Jul 202654.3%10.8%5.9%13.9%6.7%5.9%0.24%2.2%0.03%
Aug 202655.8%12.5%6.9%11.1%6%6.9%0.27%0.51%0.01%
Sep 202653.9%13.3%8.8%8.7%7.4%7.3%0.29%0.23%0.01%

How has the Kona and Weber comparison changed over the last 12 months?

3 findings
  • Weber was ahead of Kona in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Kona’s share of searches among grill brush brands worldwide moved from <0.01% to 0.01%, and its estimated monthly branded searches moved from 110 to 170.
  • Across the 12 months ending September 2026, Weber’s share of searches among grill brush brands worldwide moved from 50.8% to 53.9%, and its estimated monthly branded searches moved from 619K to 670K.

How did search popularity change for grill brush brands worldwide in September 2026?

2 changes
  1. In September 2026, Weber lost share of searches among grill brush brands worldwide, from 55.8% to 53.9%.

  2. Estimated monthly branded searches for Kona worldwide rose 54.5% over 12 measured months, from 110 to 170 in September 2026.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Kona’s and Weber’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kona

1 branded search term

  • kona grill brush

Weber

5 branded search terms

  • weber
  • weber barbecue
  • weber bbq
  • weber grill
  • weber smoker

How the Brand Demand Index is measured

Other head-to-heads among grill brush brands

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