How popular isLittle Tikes in search?
In August 2026, there were an estimated 135K branded searches for Little Tikes worldwide which held steady over the last 11 months. Little Tikes holds 75.8% estimated Share of Search among trampoline brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Little Tikes75.8%
Vuly15.2%Jumpflex4.5%
- Plum2.5%
Springfree2%
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Which trampoline brands compete with Little Tikes?
Share of Search by month for Little Tikes, Vuly, Jumpflex, Plum, Springfree. The figures are in the table below the chart.
View monthly share of search table
| Month | Little Tikes | Vuly | Jumpflex | Plum | Springfree |
|---|---|---|---|---|---|
| Oct 2025 | 73.6% | 18% | 4.4% | 1.6% | 2.4% |
| Nov 2025 | 68.7% | 20.6% | 6.2% | 1.8% | 2.7% |
| Dec 2025 | 75.3% | 15.1% | 5.5% | 1.6% | 2.5% |
| Jan 2026 | 79% | 13% | 3.9% | 2.1% | 2.1% |
| Feb 2026 | 80.9% | 10.9% | 4% | 2.1% | 2.1% |
| Mar 2026 | 75.4% | 12.4% | 5.5% | 3.7% | 3% |
| Apr 2026 | 70.8% | 14.2% | 6.3% | 5.2% | 3.5% |
| May 2026 | 75.4% | 12.4% | 5.5% | 3.7% | 3% |
| Jun 2026 | 73.8% | 14.8% | 5.4% | 3.6% | 2.4% |
| Jul 2026 | 74.5% | 15% | 4.5% | 3.6% | 2.4% |
| Aug 2026 | 75.8% | 15.2% | 4.5% | 2.5% | 2% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 75.8% | 135K | 0% | +1.3 points | |
| 2, held 2nd | 15.2% | 27.1K | 0% | +0.3 points | |
| 3, held 3rd | 4.5% | 8.1K | 0% | +0.1 points | |
| 4, held 4th | 2.5% | 4.4K | -33.3% | -1.2 points | |
| 5, held 5th | 2% | 3.6K | -18.2% | -0.4 points |
75.8%
Held 1st. 135K estimated branded searches, 0% vs prior month. Share +1.3 points.
2.
Vuly15.2%
Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share +0.3 points.
3.
4.5%
Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share +0.1 points.
4.Plum
2.5%
Held 4th. 4.4K estimated branded searches, -33.3% vs prior month. Share -1.2 points.
2%
Held 5th. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.4 points.
Compare search popularity between Little Tikes and its closest rivals
Every comparison with Little Tikes
14 comparisons
- Little Tikes vs Radio Flyer
- Little Tikes vs Micro Scooters
- Little Tikes vs Step2
- Globber vs Little Tikes
- Little Tikes vs Sportspower
- Backyard Discovery vs Little Tikes
- Little Tikes vs Vuly
- Chad Valley vs Little Tikes
- Jumpflex vs Little Tikes
- Fatmoose vs Little Tikes
- Little Tikes vs TP Toys
- Little Tikes vs Plum
- Little Tikes vs Springfree
- Berg vs Little Tikes
How has branded search demand for Little Tikes changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Little Tikes worldwide held steady at 135K.
- Across the 11 months ending August 2026, Little Tikes’ estimated Share of Search among trampoline brands worldwide increased from 73.6% to 75.8%.
- Across the 11 months ending August 2026, Little Tikes’ estimated Share of Search among trampoline brands worldwide peaked at 80.9% in February 2026 and was lowest at 68.7% in November 2025.
How did search popularity change for trampoline brands worldwide in August 2026?
4 changes
In August 2026, Little Tikes gained estimated Share of Search among trampoline brands worldwide, from 74.5% to 75.8%.
In August 2026, Plum lost estimated Share of Search among trampoline brands worldwide, from 3.6% to 2.5%.
Vuly’s estimated Share of Search among trampoline brands worldwide has gained ground for 3 months in a row, from 12.4% to 15.2% in August 2026.
Estimated monthly branded searches for Springfree worldwide fell 18.2% over 11 measured months, from 4.4K to 3.6K in August 2026.
Where does Little Tikes compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Ride on toys | 1st of 6 | 40.8% | Show ranking |
| Swings | 1st of 6 | 63.1% | Show ranking |
| Sandpits | 1st of 6 | 66.5% | Show ranking |
| Climbing frames | 1st of 6 | 75% | Show ranking |
| Trampoline brands | 1st of 5 | 75.8% | Shown above |
How is Little Tikes measured?
Brandwave collects information about searches that people make online using Little Tikes’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- little tikes
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Is Little Tikes your brand?
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