Little Tikes vs Micro Scooters:Which is more popular by branded search?
In August 2026, Little Tikes had more branded searches than Micro Scooters among ride on toys worldwide. Little Tikes was estimated to have 135K branded searches compared to Micro Scooters’ 49.5K, and held a 40.8% Share of Search versus Micro Scooters’ 15%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Little Tikes or Micro Scooters?
Compare the ride on toys people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Little Tikes, Micro Scooters. The figures are in the table below the chart.
View monthly share of search table
| Month | Little Tikes | Radio Flyer | Micro Scooters | Step2 | Globber | Berg |
|---|---|---|---|---|---|---|
| Oct 2025 | 42% | 15.4% | 18.8% | 12.6% | 10.3% | 0.9% |
| Nov 2025 | 38.7% | 11.6% | 25.8% | 11.6% | 11.6% | 0.68% |
| Dec 2025 | 45.2% | 13.6% | 20.3% | 11.1% | 9.1% | 0.79% |
| Jan 2026 | 43.4% | 16% | 16% | 13.1% | 10.7% | 0.95% |
| Feb 2026 | 46.1% | 13.9% | 13.9% | 13.9% | 11.3% | 1% |
| Mar 2026 | 40.9% | 12.3% | 18.3% | 15% | 12.3% | 1.3% |
| Apr 2026 | 37.6% | 13.8% | 16.8% | 16.8% | 13.8% | 1.2% |
| May 2026 | 43.5% | 10.7% | 15.9% | 15.9% | 13% | 0.95% |
| Jun 2026 | 42.4% | 12.7% | 15.5% | 15.5% | 12.7% | 1.1% |
| Jul 2026 | 41.3% | 15.1% | 15.1% | 15.1% | 12.4% | 0.89% |
| Aug 2026 | 40.8% | 18.3% | 15% | 15% | 10% | 0.88% |
| Sep 2026 | — | — | — | — | — | — |
How has the Little Tikes and Micro Scooters comparison changed over the last 12 months?
3 findings
- Little Tikes was ahead of Micro Scooters in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Little Tikes’ estimated Share of Search among ride on toys worldwide moved from 42% to 40.8%, and its estimated monthly branded searches held steady at 135K.
- Across the 11 months ending August 2026, Micro Scooters’ estimated Share of Search among ride on toys worldwide moved from 18.8% to 15%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
How did search popularity change for ride on toys worldwide in August 2026?
3 changes
In August 2026, Radio Flyer overtook Micro Scooters to rank 2nd among ride on toys worldwide, at 18.3%.
Little Tikes’ estimated Share of Search among ride on toys worldwide has lost ground for 3 months in a row, from 43.5% to 40.8% in August 2026.
Micro Scooters’ estimated Share of Search among ride on toys worldwide has lost ground for 3 months in a row, from 15.9% to 15% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Little Tikes’ and Micro Scooters’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Little Tikes
1 branded search term
- little tikes
Micro Scooters
1 branded search term
- micro scooter
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.