How popular isMicro Scooters in search?
In August 2026, there were an estimated 49.5K branded searches for Micro Scooters worldwide which is down 18.2% over the last 11 months. Micro Scooters holds 15% estimated Share of Search among ride on toys worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Little Tikes40.8%
Radio Flyer18.3%
Micro Scooters15%
Step215%
Globber10%Berg0.88%
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Which ride on toys compete with Micro Scooters?
Share of Search by month for Little Tikes, Radio Flyer, Micro Scooters, Step2, Globber. The figures are in the table below the chart.
View monthly share of search table
| Month | Little Tikes | Radio Flyer | Micro Scooters | Step2 | Globber | Berg |
|---|---|---|---|---|---|---|
| Oct 2025 | 42% | 15.4% | 18.8% | 12.6% | 10.3% | 0.9% |
| Nov 2025 | 38.7% | 11.6% | 25.8% | 11.6% | 11.6% | 0.68% |
| Dec 2025 | 45.2% | 13.6% | 20.3% | 11.1% | 9.1% | 0.79% |
| Jan 2026 | 43.4% | 16% | 16% | 13.1% | 10.7% | 0.95% |
| Feb 2026 | 46.1% | 13.9% | 13.9% | 13.9% | 11.3% | 1% |
| Mar 2026 | 40.9% | 12.3% | 18.3% | 15% | 12.3% | 1.3% |
| Apr 2026 | 37.6% | 13.8% | 16.8% | 16.8% | 13.8% | 1.2% |
| May 2026 | 43.5% | 10.7% | 15.9% | 15.9% | 13% | 0.95% |
| Jun 2026 | 42.4% | 12.7% | 15.5% | 15.5% | 12.7% | 1.1% |
| Jul 2026 | 41.3% | 15.1% | 15.1% | 15.1% | 12.4% | 0.89% |
| Aug 2026 | 40.8% | 18.3% | 15% | 15% | 10% | 0.88% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.8% | 135K | 0% | -0.4 points | |
| 2, moved from 3rd to 2nd | 18.3% | 60.5K | +22.2% | +3.2 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 15% | 49.5K | 0% | -0.2 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 15% | 49.5K | 0% | -0.2 points | |
| 5, held 5th | 10% | 33.1K | -18.3% | -2.4 points | |
| 6, held 6th | 0.88% | 2.9K | 0% | 0 points |
40.8%
Held 1st. 135K estimated branded searches, 0% vs prior month. Share -0.4 points.
18.3%
Moved from 3rd to 2nd. 60.5K estimated branded searches, +22.2% vs prior month. Share +3.2 points.
15%
Moved from 2nd to 3rd. 49.5K estimated branded searches, 0% vs prior month. Share -0.2 points.
4.
Step215%
Held 4th. 49.5K estimated branded searches, 0% vs prior month. Share -0.2 points.
5.
Globber10%
Held 5th. 33.1K estimated branded searches, -18.3% vs prior month. Share -2.4 points.
6.
0.88%
Held 6th. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Micro Scooters and its closest rivals
- Micro Scooters vs Little Tikes: compare search popularity
- Micro Scooters vs Radio Flyer: compare search popularity
- Micro Scooters vs Step2: compare search popularity
- Micro Scooters vs Globber: compare search popularity
- Compare Micro Scooters with any brand
How has branded search demand for Micro Scooters changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Micro Scooters worldwide fell from 60.5K to 49.5K.
- Across the 11 months ending August 2026, Micro Scooters’ estimated Share of Search among ride on toys worldwide decreased from 18.8% to 15%.
- Across the 11 months ending August 2026, Micro Scooters’ estimated Share of Search among ride on toys worldwide peaked at 25.8% in November 2025 and was lowest at 13.9% in February 2026.
- Across the 11 months ending August 2026, Micro Scooters fell from 2nd to 3rd among ride on toys worldwide.
How did search popularity change for ride on toys worldwide in August 2026?
5 changes
In August 2026, Radio Flyer overtook Micro Scooters to rank 2nd among ride on toys worldwide, at 18.3%.
In August 2026, Globber lost estimated Share of Search among ride on toys worldwide, from 12.4% to 10%.
Little Tikes’ estimated Share of Search among ride on toys worldwide has lost ground for 3 months in a row, from 43.5% to 40.8% in August 2026.
Micro Scooters’ estimated Share of Search among ride on toys worldwide has lost ground for 3 months in a row, from 15.9% to 15% in August 2026.
Step2’s estimated Share of Search among ride on toys worldwide has lost ground for 3 months in a row, from 15.9% to 15% in August 2026.
Where does Micro Scooters compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Kids scooters | 4th of 6 | 0.16% | Show ranking |
| Kids helmets | 3rd of 6 | 14.3% | Show ranking |
| Ride on toys | 3rd of 6 | 15% | Shown above |
| Scooter brands | 2nd of 5 | 23.7% | Show ranking |
How is Micro Scooters measured?
Brandwave collects information about searches that people make online using Micro Scooters’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- micro scooter
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