Brandwave

How popular isHunter in search?

In September 2026, there were an estimated 60.5K branded searches for Hunter worldwide which held steady over the last 12 months. Hunter holds 7.5% estimated Share of Search among B2B contact data providers worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Apollo39.2%
  2. ZoomInfo25%
  3. Lusha25%
  4. Hunter7.5%
  5. Cognism3.4%
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Which B2B contact data providers compete with Hunter?

Hunter against B2B contact data providers worldwide, by month

Share of Search by month for Apollo, ZoomInfo, Lusha, Hunter, Cognism. The figures are in the table below the chart.

View monthly share of search table
MonthApolloZoomInfoLushaHunterCognism
Oct 202524.5%33.9%27.7%8.3%5.6%
Nov 202530.4%28.9%28.9%7.1%4.8%
Dec 202528.4%32.9%27%8.1%3.6%
Jan 202628.2%32.7%26.7%8%4.4%
Feb 202628.2%32.7%26.7%8%4.4%
Mar 202634.1%32.6%21.7%8%3.6%
Apr 202638.5%30.4%20.3%7.5%3.3%
May 202637%29%23.7%7.1%3.2%
Jun 202632.6%31%25.3%7.6%3.4%
Jul 202632.6%31%25.3%7.6%3.4%
Aug 202636.6%28.4%23.3%8.5%3.1%
Sep 202639.2%25%25%7.5%3.4%
  1. 1.Apollo

    39.2%

    Held 1st. 315K estimated branded searches, +21.7% vs prior month. Share +2.6 points.

  2. Held 2nd. 201K estimated branded searches, -0.02% vs prior month. Share -3.4 points.

  3. 3.Lusha

    25%

    Held 3rd. 201K estimated branded searches, +21.8% vs prior month. Share +1.7 points.

  4. 4.Hunter

    7.5%

    Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share -1 points.

  5. 5.Cognism

    3.4%

    Held 5th. 27.1K estimated branded searches, +22.1% vs prior month. Share +0.2 points.

Compare search popularity between Hunter and its closest rivals

How has branded search demand for Hunter changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Hunter worldwide held steady at 60.5K.
  • Across the 12 months ending September 2026, Hunter’s estimated Share of Search among B2B contact data providers worldwide decreased from 8.3% to 7.5%.
  • Across the 12 months ending September 2026, Hunter’s estimated Share of Search among B2B contact data providers worldwide peaked at 8.5% in August 2026 and was lowest at 7.1% in November 2025.

How did search popularity change for B2B contact data providers worldwide in September 2026?

  1. In September 2026, Apollo gained estimated Share of Search among B2B contact data providers worldwide, from 36.6% to 39.2%.

  2. In September 2026, Lusha gained estimated Share of Search among B2B contact data providers worldwide, from 23.3% to 25%.

  3. In September 2026, ZoomInfo lost estimated Share of Search among B2B contact data providers worldwide, from 28.4% to 25%.

  4. In September 2026, Hunter lost estimated Share of Search among B2B contact data providers worldwide, from 8.5% to 7.5%.

  5. Estimated monthly branded searches for Cognism worldwide fell 33.1% over 12 measured months, from 40.5K to 27.1K in September 2026.

Where does Hunter compete?

Hunter is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Waterproof boots brands6th of 70.65%Show ranking
Floor fan brands3rd of 30.7%Show ranking
Ankle boots brands3rd of 42.7%Show ranking
Women's boot brands4th of 43.2%Show ranking
B2B contact data providers4th of 57.5%Shown above
Gumboot brands3rd of 411.3%Show ranking
Irrigation brands2nd of 523.8%Show ranking
Sprinkler heads brands2nd of 426.6%Show ranking
Ceiling fans brands1st of 390.6%Show ranking

How is Hunter measured?

Brandwave collects information about searches that people make online using Hunter’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • hunter io

Do you work for Hunter? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Hunter your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.