Boonies vs Hunter:Which is searched more?
In September 2026, Hunter had more branded searches than Boonies among gumboot brands worldwide. Hunter was estimated to have 60.5K branded searches compared to Boonies’ 40.5K, and held an 11.3% Share of Search versus Boonies’ 7.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Boonies or Hunter?
Compare the gumboot and rubber boot brands people wear on farm and in town. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Hunter, Boonies. The figures are in the table below the chart.
View monthly share of search table
| Month | Bogs | Muck Boot | Hunter | Boonies |
|---|---|---|---|---|
| Oct 2025 | 57.2% | 25.7% | 9.4% | 7.7% |
| Nov 2025 | 48.5% | 39.7% | 6.5% | 5.3% |
| Dec 2025 | 47.9% | 39.2% | 6.4% | 6.4% |
| Jan 2026 | 54.2% | 29.6% | 8.9% | 7.3% |
| Feb 2026 | 56.1% | 25.1% | 11.3% | 7.5% |
| Mar 2026 | 57.3% | 20.9% | 14.1% | 7.7% |
| Apr 2026 | 58.4% | 17.6% | 14.4% | 9.6% |
| May 2026 | 60% | 18% | 12.1% | 9.9% |
| Jun 2026 | 57.2% | 17.2% | 14.1% | 11.5% |
| Jul 2026 | 59.1% | 14.5% | 14.5% | 11.9% |
| Aug 2026 | 60% | 18% | 12.1% | 9.9% |
| Sep 2026 | 56.1% | 25.1% | 11.3% | 7.5% |
How has the Boonies and Hunter comparison changed over the last 12 months?
3 findings
- Hunter was ahead of Boonies in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Boonies’ estimated Share of Search among gumboot brands worldwide moved from 7.7% to 7.5%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
- Across the 12 months ending September 2026, Hunter’s estimated Share of Search among gumboot brands worldwide moved from 9.4% to 11.3%, and its estimated monthly branded searches held steady at 60.5K.
How did search popularity change for gumboot brands worldwide in September 2026?
2 changes
In September 2026, Boonies lost estimated Share of Search among gumboot brands worldwide, from 9.9% to 7.5%.
In September 2026, Hunter lost estimated Share of Search among gumboot brands worldwide, from 12.1% to 11.3%.
Other head-to-heads among gumboot brands
How each brand is measured
Brandwave collects information about searches that people make online using Boonies’ and Hunter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.