Brandwave

How popular isHunter in search?

In September 2026, there were an estimated 60.5K branded searches for Hunter worldwide which held steady over the last 12 months. Hunter holds 2.7% estimated Share of Search among ankle boots brands worldwide and is ranked 3rd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Clarks67.1%
  2. Ariat30.1%
  3. Hunter2.7%
  4. Dune0.11%
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Which ankle boots brands compete with Hunter?

Hunter against ankle boots brands worldwide, by month

Share of Search by month for Clarks, Ariat, Hunter. The figures are in the table below the chart.

View monthly share of search table
MonthClarksAriatHunterDune
Oct 202567%30.1%2.7%0.2%
Nov 202563.5%34.7%1.7%0.15%
Dec 202558.8%39.2%1.9%0.14%
Jan 202667.1%30.1%2.7%0.11%
Feb 202666.6%30%3.3%0.09%
Mar 202666.7%29.9%3.3%0.06%
Apr 202666.7%29.9%3.3%0.03%
May 202667.1%30.1%2.7%0.02%
Jun 202667.1%30.1%2.7%0.01%
Jul 202671.1%26.1%2.9%0.02%
Aug 202671.4%26.2%2.4%0.04%
Sep 202667.1%30.1%2.7%0.11%

  1. 1.Clarks

    67.1%

    Held 1st. 1.5M estimated branded searches, -18% vs prior month. Share -4.3 points.

  2. 2.Ariat

    30.1%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share +3.9 points.

  3. 3.Hunter

    2.7%

    Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share +0.3 points.

  4. 4.Dune

    0.11%

    Held 4th. 2.4K estimated branded searches, +140% vs prior month. Share +0.1 points.

Compare search popularity between Hunter and its closest rivals

Every comparison with Hunter

How has branded search demand for Hunter changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Hunter worldwide held steady at 60.5K.
  • Across the 12 months ending September 2026, Hunter’s estimated Share of Search among ankle boots brands worldwide peaked at 3.3% in February 2026 and was lowest at 1.7% in November 2025.

How did search popularity change for ankle boots brands worldwide in September 2026?

  1. In September 2026, Ariat gained estimated Share of Search among ankle boots brands worldwide, from 26.2% to 30.1%.

  2. In September 2026, Clarks lost estimated Share of Search among ankle boots brands worldwide, from 71.4% to 67.1%.

  3. Estimated monthly branded searches for Dune worldwide fell 45.5% over 12 measured months, from 4.4K to 2.4K in September 2026.

Where does Hunter compete?

Hunter is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Waterproof boots brands5th of 70.7%Show ranking
Floor fan brands3rd of 31.1%Show ranking
Ankle boots brands3rd of 42.7%Shown above
Women's boot brands3rd of 44.9%Show ranking
B2B contact data providers4th of 57.5%Show ranking
Gumboot brands3rd of 411.3%Show ranking
Irrigation brands1st of 546.6%Show ranking
Sprinkler heads brands1st of 458.1%Show ranking
Ceiling fans brands1st of 390.6%Show ranking

How is Hunter measured?

Brandwave collects information about searches that people make online using Hunter’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • hunter io

Do you work for Hunter? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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