Irrigation brands:Which brands are most popular in search?
In August 2026, Toro was the most searched among irrigation brands worldwide, with an estimated 550K branded searches and 79.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the irrigation brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Toro, Hunter, Rain Bird, Netafim. The figures are in the table below the chart.
View monthly share of search table
| Month | Toro | Hunter | Rain Bird | Netafim | K-Rain |
|---|---|---|---|---|---|
| Oct 2025 | 84.6% | 7.6% | 4.2% | 3.4% | 0.2% |
| Nov 2025 | 83.9% | 7.6% | 4.1% | 4.1% | 0.24% |
| Dec 2025 | 85.2% | 7.7% | 3.4% | 3.4% | 0.2% |
| Jan 2026 | 83.2% | 9.2% | 3.4% | 4.1% | 0.2% |
| Feb 2026 | 83.2% | 9.2% | 3.4% | 4.1% | 0.2% |
| Mar 2026 | 81.8% | 9% | 4.9% | 4% | 0.23% |
| Apr 2026 | 80.4% | 8.8% | 7.2% | 3.2% | 0.29% |
| May 2026 | 80.4% | 7.2% | 8.8% | 3.2% | 0.29% |
| Jun 2026 | 77.8% | 8.6% | 8.6% | 4.7% | 0.34% |
| Jul 2026 | 79.8% | 8.8% | 7.2% | 3.9% | 0.28% |
| Aug 2026 | 79.8% | 8.8% | 7.2% | 3.9% | 0.28% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 79.8% | 550K | 0% | 0 points | |
| 2, held 2nd | 8.8% | 60.5K | 0% | 0 points | |
| 3, held 3rd | 7.2% | 49.5K | 0% | 0 points | |
| 4, held 4th | 3.9% | 27.1K | 0% | 0 points | |
| 5, held 5th | 0.28% | 1.9K | 0% | 0 points |
1.
Toro
79.8%
Held 1st. 550K estimated branded searches, 0% vs prior month. Share 0 points.
2.
Hunter8.8%
Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.
7.2%
Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Netafim3.9%
Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.
5.
K-Rain0.28%
Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between leading brands
Which brand is most popular in search among irrigation brands worldwide?
5 brands
In August 2026, Toro was the most searched among irrigation brands worldwide, with an estimated 550K branded searches and 79.8% estimated Share of Search within this set. Hunter is in 2nd place, 71 percentage points behind at 8.8% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Toro | 84.6% → 79.8% | 85.2%Dec 2025 | 77.8%Jun 2026 | 1st |
| Hunter | 7.6% → 8.8% | 9.2%Jan 2026 | 7.2%May 2026 | 2nd |
 Rain Bird | 4.2% → 7.2% | 8.8%May 2026 | 3.4%Jan 2026 | 3rd |
| Netafim | 3.4% → 3.9% | 4.7%Jun 2026 | 3.2%Apr 2026 | 4th |
| K-Rain | 0.2% → 0.28% | 0.34%Jun 2026 | 0.2%Jan 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Toro’s estimated Share of Search among irrigation brands worldwide decreased from 84.6% to 79.8%.
- Across the 11 months ending August 2026, Hunter’s estimated Share of Search among irrigation brands worldwide increased from 7.6% to 8.8%.
- Across the 11 months ending August 2026, Rain Bird’s estimated Share of Search among irrigation brands worldwide increased from 4.2% to 7.2%.
- Across the 11 months ending August 2026, Netafim’s estimated Share of Search among irrigation brands worldwide increased from 3.4% to 3.9%.
- Across the 11 months ending August 2026, Toro’s estimated Share of Search among irrigation brands worldwide peaked at 85.2% in December 2025 and was lowest at 77.8% in June 2026.
- Across the 11 months ending August 2026, Hunter’s estimated Share of Search among irrigation brands worldwide peaked at 9.2% in January 2026 and was lowest at 7.2% in May 2026.
- Across the 11 months ending August 2026, Rain Bird’s estimated Share of Search among irrigation brands worldwide peaked at 8.8% in May 2026 and was lowest at 3.4% in January 2026.
- Across the 11 months ending August 2026, Netafim’s estimated Share of Search among irrigation brands worldwide peaked at 4.7% in June 2026 and was lowest at 3.2% in April 2026.
- Across the 11 months ending August 2026, K-Rain held steady: its estimated Share of Search among irrigation brands worldwide moved less than 0.5 percentage points.
How did search popularity change for irrigation brands worldwide in August 2026?
3 changes
Estimated monthly branded searches for Rain Bird worldwide rose 49.5% over 11 measured months, from 33.1K to 49.5K in August 2026.
Estimated monthly branded searches for K-Rain worldwide rose 18.8% over 11 measured months, from 1.6K to 1.9K in August 2026.
Estimated monthly branded searches for Toro worldwide fell 18.3% over 11 measured months, from 673K to 550K in August 2026.
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