Brandwave

Hunter vs K-Rain:Which is more popular by branded search?

In August 2026, Hunter had more branded searches than K-Rain among irrigation brands worldwide. Hunter was estimated to have 60.5K branded searches compared to K-Rain’s 1.9K, and held an 8.8% Share of Search versus K-Rain’s 0.28%. These are worldwide searches for English-language branded terms.

Share of Search among irrigation brands worldwide in August 2026Which is more popular in search, Hunter or K-Rain?
Hunter8.8%60.5K searches
vs
K-Rain0.28%1.9K searches

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Which is more popular in search, Hunter or K-Rain?

Compare the irrigation brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Hunter and K-Rain among irrigation brands worldwide, by month

Share of Search by month for Hunter, K-Rain. The figures are in the table below the chart.

View monthly share of search table
MonthToroHunterRain BirdNetafimK-Rain
Oct 202584.6%7.6%4.2%3.4%0.2%
Nov 202583.9%7.6%4.1%4.1%0.24%
Dec 202585.2%7.7%3.4%3.4%0.2%
Jan 202683.2%9.2%3.4%4.1%0.2%
Feb 202683.2%9.2%3.4%4.1%0.2%
Mar 202681.8%9%4.9%4%0.23%
Apr 202680.4%8.8%7.2%3.2%0.29%
May 202680.4%7.2%8.8%3.2%0.29%
Jun 202677.8%8.6%8.6%4.7%0.34%
Jul 202679.8%8.8%7.2%3.9%0.28%
Aug 202679.8%8.8%7.2%3.9%0.28%
Sep 2026—————

How has the Hunter and K-Rain comparison changed over the last 12 months?

  • Hunter was ahead of K-Rain in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Hunter’s estimated Share of Search among irrigation brands worldwide moved from 7.6% to 8.8%, and its estimated monthly branded searches held steady at 60.5K.
  • Across the 11 months ending August 2026, K-Rain’s estimated Share of Search among irrigation brands worldwide moved from 0.2% to 0.28%, and its estimated monthly branded searches moved from 1.6K to 1.9K.

How did search popularity change for irrigation brands worldwide in August 2026?

  1. Estimated monthly branded searches for K-Rain worldwide rose 18.8% over 11 measured months, from 1.6K to 1.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Hunter’s and K-Rain’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hunter

1 branded search term

  • hunter io

K-Rain

1 branded search term

  • k rain

How the Brand Demand Index is measured

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