How popular isHisense in search?
In September 2026, there were an estimated 673K branded searches for Hisense worldwide which is down 18.2% over the last 12 months. Hisense holds 35.8% estimated Share of Search among upright freezer brands worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which upright freezer brands compete with Hisense?
Share of Search by month for Hisense, Beko, LG, Haier. The figures are in the table below the chart.
View monthly share of search table
| Month | Hisense | Beko | LG | Haier | Bosch |
|---|---|---|---|---|---|
| Oct 2025 | 35.8% | 23.9% | 20.5% | 19.6% | 0.19% |
| Nov 2025 | 41.7% | 22.9% | 16.5% | 18.8% | 0.18% |
| Dec 2025 | 35.5% | 23.7% | 16.8% | 23.7% | 0.19% |
| Jan 2026 | 35.8% | 23.9% | 20.5% | 19.6% | 0.19% |
| Feb 2026 | 34.2% | 22.9% | 24% | 18.7% | 0.22% |
| Mar 2026 | 31.3% | 20.9% | 26.6% | 20.9% | 0.2% |
| Apr 2026 | 32.5% | 21.8% | 18.9% | 26.6% | 0.21% |
| May 2026 | 37.1% | 20.3% | 17.6% | 24.8% | 0.2% |
| Jun 2026 | 40.1% | 22.1% | 15.6% | 22.1% | 0.14% |
| Jul 2026 | 37.1% | 24.8% | 17.6% | 20.3% | 0.16% |
| Aug 2026 | 34.2% | 22.9% | 24% | 18.7% | 0.18% |
| Sep 2026 | 35.8% | 23.9% | 20.5% | 19.6% | 0.19% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35.8% | 673K | 0% | +1.6 points | |
| 2, moved from 3rd to 2nd | 23.9% | 450K | 0% | +1 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 20.5% | 386K | -18.2% | -3.5 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 19.6% | 368K | 0% | +0.9 points | |
| 5, held 5th | 0.19% | 3.6K | 0% | 0 points |
1.
Hisense
35.8%
Held 1st. 673K estimated branded searches, 0% vs prior month. Share +1.6 points.
2.
Beko23.9%
Moved from 3rd to 2nd. 450K estimated branded searches, 0% vs prior month. Share +1 points.
3.
LG20.5%
Moved from 2nd to 3rd. 386K estimated branded searches, -18.2% vs prior month. Share -3.5 points.
4.
Haier
19.6%
Held 4th. 368K estimated branded searches, 0% vs prior month. Share +0.9 points.
5.
Bosch0.19%
Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Hisense and its closest rivals
Every comparison with Hisense
25 comparisons
- Electrolux vs Hisense
- Hisense vs Panasonic
- Hisense vs Siemens
- Hisense vs Smeg
- Hisense vs Sony
- Hisense vs TCL
- Beko vs Hisense
- Haier vs Hisense
- Hisense vs Hoover
- Hisense vs Liebherr
- Black and Decker vs Hisense
- Brass Monkey vs Hisense
- Dometic vs Hisense
- Hisense vs Samsung
- Hisense vs Westinghouse
- Hisense vs Philips
- Bosch vs Hisense
- Fisher & Paykel vs Hisense
- Hisense vs LG
- Hisense vs SKOPE
- AstroAI vs Hisense
- Hisense vs Husky
- Alpicool vs Hisense
- Hisense vs Whirlpool
- Hisense vs Miele
How has branded search demand for Hisense changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Hisense worldwide fell from 823K to 673K.
- Across the 12 months ending September 2026, Hisense’s estimated Share of Search among upright freezer brands worldwide peaked at 41.7% in November 2025 and was lowest at 31.3% in March 2026.
How did search popularity change for upright freezer brands worldwide in September 2026?
5 changes
In September 2026, Beko overtook LG to rank 2nd among upright freezer brands worldwide, with 23.9% estimated Share of Search.
In September 2026, Hisense gained estimated Share of Search among upright freezer brands worldwide, from 34.2% to 35.8%.
In September 2026, Haier gained estimated Share of Search among upright freezer brands worldwide, from 18.7% to 19.6%.
In September 2026, LG lost estimated Share of Search among upright freezer brands worldwide, from 24% to 20.5%.
Estimated monthly branded searches for Bosch worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.
Where does Hisense compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| TV brands | 4th of 7 | 11% | Show ranking |
| Television brands | 3rd of 5 | 13.2% | Show ranking |
| Fridge brands | 3rd of 15 | 13.4% | Show ranking |
| Integrated dishwasher brands | 2nd of 6 | 22.7% | Show ranking |
| Slimline dishwasher brands | 2nd of 6 | 27.4% | Show ranking |
| Fridge freezer brands | 1st of 6 | 31.4% | Show ranking |
| Upright freezer brands | 1st of 5 | 35.8% | Shown above |
| Chest freezer brands | 1st of 3 | 45.1% | Show ranking |
| Under counter freezer brands | 1st of 4 | 47.2% | Show ranking |
| Mini fridge brands | 1st of 5 | 52% | Show ranking |
| Deep freezer brands | 1st of 4 | 56.4% | Show ranking |
| Bar fridge brands | 1st of 4 | 62.8% | Show ranking |
How is Hisense measured?
Brandwave collects information about searches that people make online using Hisense’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- hisense
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Is Hisense your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.